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100 articles take you to understand the tide play: the five major tide play brands at home and abroad

author:Entertainment Theory

From Be@rbrick building blocks bears to the blind box culture that has gradually set off, the term "tide play" has gradually entered the public eye and was once pushed to the cusp of the storm. The development of "tide play" has also gradually broken the circle, covering various industries. So exactly what exactly is "Tide Play?" What exactly is "Tide Play" playing? The "100 Articles to Take You to Know the Tide Play" column of the Game Daily will use 100 articles to analyze the tide play for everyone, and the 7th article we will talk about the five major tide play brands at home and abroad.

1. Be@rbrick

100 articles take you to understand the tide play: the five major tide play brands at home and abroad

The brand was launched by the Japanese medicom company, with the main image of the building block bear, BB, and Brick Bear as the main image. Since 2001, the building block bear series has developed to the 19th generation, and almost every generation has been widely acclaimed, and cooperation with a number of big brands and luxury goods has become one of the famous collections in the fashion circle.

2. ACID

100 articles take you to understand the tide play: the five major tide play brands at home and abroad

KWAS is a street play brand from the United States, which cooperates with a number of clothing brands in addition to tide play. The brand not only has a fashion toy that has been welcomed by many fashionists and artists, but also clothing and accessories have once become the object of young people's pursuit.

3. QEE

QEE is a doll brand launched by toy2R, a famous Hong Kong fashion play company, and the QEE form is similar to Be@rbrick, which is mainly based on the shape of a bear. However, QEE has 9 basic forms, and there is a clear difference from the ear of the doll bear. The brand's collaboration with designers around the world has attracted a lot of fashion artists.

4. Bubble Mart

100 articles take you to understand the tide play: the five major tide play brands at home and abroad

As a leading company in the domestic blind box market, Bubble Mart is a trend brand integrating IP incubation, operation, tide play culture and offline sales. Bubble Mart led the blind box trend with its blind box gameplay and attracted the attention of many players. In addition, the brand is also engaged in the work of designers to dig, and continues to impact the high-end and diversity of blind boxes.

5. Sonny ANGEL

100 articles take you to understand the tide play: the five major tide play brands at home and abroad

Sonny ANGEL is a blind box brand launched by Japan's Domonli Company, the brand in the bubble mart agent into the country, because of the variety of styles of Sonny ANGEL, as well as the image of the small to create innate conditions for the blind box, the domestic blind box wind is also from Sonny ANGEL and other brands began to gradually set off.

(The above rankings are in no particular order)

This issue of the introduction ends here, the next issue of the game daily bubble will take you to understand the "tide play" classification of clothing.

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