The year 2021, which has just bid farewell to us, is the year of the restart of the world of sports, and the selection of sports role models is also returning after a year. After half a month, nearly 100 expert media voted, combined with the public's online voting, the final result was finally released.
There is an unavoidable name in the Chinese sports world in 2021, Su Bingtian, an old boy who is about to turn 33 and emerge from 8 candidates to be elected as the best male athlete of the year for sports role models. This is a glittering candidate list, Ma Long, Lü Xiaojun, Wang Shun, which is not an Olympic hero full of honors, Zhou Guanyu and Zhao Xintong are also the proud sons of the hot heavens, but in front of Su Bingtian, they are slightly inferior.
In 9.83 seconds, making history and running into the Olympic 100-meter final, Su Bingtian was crowned a god in 2021. But what is even more precious is that he is also a mortal who will be hurt, self-doubting, and want to give up.
Before the 2017 National Games, 28-year-old Su Bingtian was ready to retire after winning the gold medal, because 27 and 28 years old are the ages when sprinters "usually" choose to retire. An unexpected injury before the final prevented Su Bingtian from reaching the top podium, and the story that followed set him apart from the "usual" athletes.
Su Bingtian rekindled his fighting spirit and joined hands with the new head coach Randy Huntington, starting from changing the technology, until the mentality was slowly adjusted to the "Olympic 100m Final Flyer" model:
Don't set limits for yourself, the limits are all told by others. I don't push the limit, I break through myself.
When we open the list of winners of the 2021 sports role model again, it is not difficult to find that always believing in the possibility of breakthrough and not setting limits for ourselves are the common qualities of the winners.
Gong Lijiao was elected as the best female athlete of the year for sports role models. 4 expeditions, 13 years of Olympic long-distance running, Gong Lijiao guarded a cold shot put project, and the sullen head was 21 years. Finally, at the Tokyo Olympic Games, she won her first olympic gold medal and the first Olympic gold medal in the Chinese women's shot put, and returned to China to achieve the great feat of 4 consecutive championships at the National Games. Even outside the field, Gong Lijiao is not willing to limit her identity to athletes, dry cleaning shops, milk tea shops, dessert shops, seafood shops, gyms, she opened a lot, enough boss addiction.
In 2021, the epidemic changed from "heavy attack" to "guerrilla harassment", the loss of traditional sports events, the suspension of suspension, e-sports did not waste opportunities, and suddenly emerged. EDG Esports Club and League of Legends Pro League won the Sports Role Model team of the year and the best event of the year. When "EDG Bull X" resounded throughout the Optics Valley, when "Chinese do not cheat Chinese" spread all over the Internet, even deaf sports people had to open their eyes to see what young people really liked. EDG has been the king of the First World War for eight years, relying on the spirit of "unbroken and unsettled" e-sports, breaking one shackle after another disguised as "limit".
A team that lacks star flavor and mediocre talent, if it is determined that paper strength is the upper limit of performance, standing in the star-studded European Cup arena, it has long lost its armor, right? But Italy did not, relying on the strength of the team to stand on the top of Europe again after 53 years with a civilian squad. They are the international role models of the year for sports role models.
A physical education teacher who has just graduated from college and came to a mountain primary school with difficult conditions, is there any other choice but to "lie flat"? Lai Xuanzhi took the jump rope as a breakthrough point, studied the unique semi-squat jumping method, led one by one left-behind children and migrant workers, won 33 world jump rope championships, and broke 11 world records. He is a national moral model and the best physical education teacher of the year for sports role models.
In fact, the 2021 sports role model selection activity is also seeking a breakthrough. Returning after the disruption of 2020, we have expanded the scope of the field involved, further refining the award setting, hoping that readers can glimpse more aspects of sports development from the annual selection. For example, the "Wind Chasing Plan" rural school women's football education support project jointly carried out by CYDF and Alipay Charity Foundation won the best sports public welfare project of the year, "Hongqi Automobile Delivers Cars for Olympic Athletes" won the Best Sports Marketing Award of the Year, and Anta Dangren did not let it become the best sports brand of the year.
Another big change in this year's sports role model selection is the addition of public voting in addition to professional media judges. Ma Long and Chen Meng became the public vote kings of the best male and female athletes of the year, which shows the popularity of table tennis stars. The public vote is the representative of traffic and heat, which cannot be ignored.
Now, let us expand our vision from sports to the whole society, which is an era of more and more inward volumes, more and more people who are self-contained and self-limiting: "The end of the universe is to test the public", and seeking stability is the signature of life. Of course, there are complex reasons behind this, but have you and I in the midst of it given up the possibility of exploring our potential too early and too easily?
Mandela once said that sport has the power to change the world. I hope that this year's sports role model selection can pass on this power to everyone who chases their dreams and inspire your fighting spirit to seek change. I wouldn't say that only a life without self-limitations is worth living, but there are certainly landscapes that don't exist elsewhere.
Male Athlete of the Year by a Sports Role Model: Su Bingtian
2021 is the year of Su Bingtian's "canonization of the gods". The Tokyo Olympics reached the 100m final in 9.83 seconds, and won the gold medal in the 100m for the first time in 9.95 seconds at the National Games. At the age of 32, Su Bingtian made "breaking 10" a new normal, single-handedly elevated the speed of Asia to a new height, and used his dominant performance to inspire more Chinese flyers to forge ahead and promote Chinese sprinting to open a new era. Faced with adverse factors such as physical fitness, age, injury and illness, Su Bingtian relied on strong will, scientific methods, and excellent teams to overcome them one by one, and constantly explored the speed limits of yellow people. He used his breakthroughs in the field of athletics to tell everyone on the road to pursue their dreams not to set limits on their lives.
Sports role model of the best female athlete of the year: Gong Lijiao
In 2021, the 32-year-old Gong Lijiao competed in the Olympics for the fourth time, saying that the years are not spared, but Gong Lijiao is a panoramic view of the mountains. At the Tokyo Olympics, she threw a personal best of 20 meters 53 in the fifth throw, locking in her first personal and the first Olympic gold medal of the Chinese women's shot put. Back in the domestic arena, Gong Lijiao achieved the great feat of winning the national games four times in a row from 2009 to 2021. Shot put is an absolutely unpopular sport, but it was scorched by Gong Lijiao, which was behind a competitive journey with injuries and loneliness. As the Olympic veteran put it: "Success is something that everyone loves, but to be truly successful, you have to go through failures and blows." "21 years of career, 13 years of Olympic long-distance running, persistence is the answer she gave, gold medal is the report card she left behind, "CHINA, cow" is her victory declaration.
Team of the Year by a Sports Role Model: EDG Esports Club
This is a victory that can go down in the annals of League of Legends, a carnival that belongs to Chinese young people. In the 2021 League of Legends Global Finals, the LPL representative team EDG withstood the pressure in the case of 1-2, winning two consecutive games to reverse the DK team in the LCK division and bringing the championship back to China. For EDG e-sports clubs, winning the championship is a dream to come true, for the entire e-sports industry, winning the championship is a successful out-of-the-loop, for those who either understand or despise e-sports, winning the championship is a timely shock education. After 8 years of dormancy, finally a "king", the e-sports spirit of "no breaking and no standing" behind EDG's championship, just like the spirit of women's volleyball and the spirit of national table tennis in the past, inspires a new generation of Chinese young people, opens up new battlefields, and lives up to their love.
Sports Role Model's Best Event of the Year: League of Legends Pro League
In 2021, the 11th League of Legends Global Finals (S11) came to a perfect end in Iceland. With the continuous epidemic around the world, the slowdown in economic development, and the difficulty of sports events, the League of Legends Professional League has gained popularity with its "online" advantage and strong attraction to young people. According to official data, the average number of spectators per minute in the S11 Champions and Runners-up Finals reached a record high of 30,604,255. The team from the LPL division, EDG, reversed the championship, which ignited the enthusiasm of the Chinese people for e-sports, and triggered a phenomenon-level discussion on the Internet in Chinese. Under the epidemic, the League of Legends Professional League has gone against the wind, and the competitive value and commercial value have ushered in a new high point, which is worthy of research and reflection on traditional sports events.
International Role Model of the Year for Sports Role Models: The Italian Men's Football Team
In 2021, the Italians played beautiful football and played the prologue to the revival. At the beginning of the European Championship, the Blues beat Turkey 3-0, setting the highest gap in the opening match, winning all three games in the group stage and conceding zero goals, defeating Austria, Belgium and Spain in the knockout stage, and meeting England at Wembley Stadium. With Donnarumma saving Saka's penalty, at the "doorstep" of football, Italy won the European Championship again after 53 years as a dark horse. The center-back combination of Chiellini and Bonucci stands firm, the midfield composed of Barreira, Jorginho, Locatelli and Verratti runs non-stop, Chiesa and Spinazzola shine brightly, in the stars of the European arena, Italy is united in will, the whole team has a total of 5 people to score 2 goals, relying on the strength of the team, standing on the top of Europe.
Sports Role Model Of the Year Best Physical Education Teacher of the Year: Lai Xuanzhi
A little jump rope, a physical education teacher at a mountain primary school, a story about a dream. After graduating from university, Lai Xuanzhi chose to teach at Qixing Primary School in Huadong Town, Huadu District, Guangzhou, Guangdong Province, becoming the first full-time physical education teacher since the establishment of the school, and has been working for 11 years. Poor school conditions, Lai Xuanzhi chose to use skipping rope as a breakthrough to lead the children to exercise, after continuous study of technology, he led the Seven Star Primary School jump rope team, jumping from the small rural playground to the world stage. Since 2013, the school has trained 33 world skipping rope champions, breaking 11 world skipping rope records and winning more than 1,000 medals. What Lai Xuanzhi handed over to the children was not only a jump rope, but also a ray of confident sunshine and a seed of daring to dream. Sports educated people, Lai Xuanzhi rooted in the grassroots, to the extreme.
Sports Role Model's Best Sports Charity Project of the Year: "Chasing the Wind Project" Rural School Women's Football Education Support Project
The "Chasing the Wind Plan" Rural Campus Women's Football Education Support Project is a sports public welfare project jointly carried out by CYDF and Alipay Charity Foundation since March 2020, and three batches of 30 schools in 17 provinces and cities have been eligible for assistance, and radiation has driven 120 surrounding schools to carry out football activities. In 2021, the "Wind Chasing Project" Rural Campus Women's Football League was successfully held, and more than 500 young players and coach representatives from 35 teams went out of their hometowns to participate. Behind the football sport, is a strong physique, optimistic and cheerful personality and never-say-die spirit, "chasing the wind plan" rural campus women's football education support project can not only promote the long-term development of football in the mainland, but also bring life-changing confidence and hope to girls living in poor areas.
Sports Role Model's Best Sports Marketing Award of the Year: Hongqi Motors delivers cars for Olympic athletes
The Tokyo Olympics, homecoming of Chinese athletes, is the biggest sporting event of 2021. Hongqi Automobile seized the opportunity to carry out the sports marketing activity of "sending Hongqi H9 for Chinese athletes" - the champion car donation, the second runner-up and the third place giving away the right to use, simple and rude, trench gas, instantly detonating social networks. On September 10, 2021, China FAW and the General Administration of Sports launched the delivery ceremony of China's glory athletes for the Summer Olympics, and simultaneously completed the signing of the hongqi and China ice and snow strategy. The Summer Olympics and the Winter Olympics are seamless, and Hongqi Automobile's delivery of cars for Olympic athletes has become the most out-of-the-loop and most influential sports marketing model case of car companies in Olympic marketing.
Sports Role Model of the Year Sports Brand of the Year: ANTA
2021 is the year of the rise of domestic sports brands, and ANTA is one of the leaders. Since 2009, ANTA has been the top official partner of the Chinese Olympic Committee, and the two sides have joined hands to date. Under the background of two consecutive Olympic Games, Anta's perseverance has been fulfilled, and finally risen with the wind. With the slogan of "Love Sports, China Has ANTA", ANTA is firmly bound to "China" and becomes the biggest winner of Chinese sports brands in 2021.
Wen | Weekly Sports
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