Recently, Rolls-Royce CEO Torsten Müller-Otv?s said that the increasing number of deaths brought about by the new crown global pandemic has made everyone realize that life can be short, so people are more willing to spend on good things, thus allowing Rolls-Royce to set a new record for sales.
In 2021, Rolls-Royce sold 5,586 units, a significant increase of 49% over 2020, which was affected by the COVID-19 pandemic. Otterworth believes that the fact that people are dying from COVID-19 is the root cause of sales. "Many people have witnessed people dying from COVID-19 around their communities, making them think that life may be short and that it is better to live in the present than in the future." In an interview with the Financial Times, Otterworth said: "This has greatly helped Rolls-Royce set sales records. ”
Of course, there is another reason for Rolls-Royce's record sales, Rolls-Royce and other ultra-luxury automakers that produce only a small number of cars a year are less affected by the shortage of parts, and Toyota, which produces millions of cars a year, feels the impact of the chip shortage more than Rolls-Royce, which produces 5586 units.