If you want Wenfeng hairdressing to operate honestly and law-abidingly, relying on the consciousness of the enterprise to "be a family", I am afraid that it is the fate of the wood to seek fish. Supervision should take action to keep an eye on the risk points of enterprise operations and be a good backing for consumer rights protection.
Some time ago, a "rainbow fart" article entitled "Chen Hao, president of Shanghai Wenfeng Beauty salon group in the eyes of the secretary", made Wenfeng's "family" Hao brother become the focus of public opinion. Wenfeng Hairdresser's "brainwashing" of employees and the bad deeds of infringing on the interests of consumers have also alarmed the regulatory authorities. Since then, Wenfeng Haoge and its chain stores in various places have converged a lot.
However, recently, the reporter undercover Wen Feng's "National Conference" found that "brainwashing" is not over. At the conference, the dynamic disco-like music, the thunderous uniform applause, and the slogans like chicken blood surprised people.
↑Wenfeng "National Convention" held on December 29, 2021 The picture is based on the surging news
Wen Feng's "National Conference" in the variety of things, let netizens see extremely disgusted. However, disgust is disgusted, such a brainwashing corporate culture exists in many enterprises, and it is probably not a matter of one day or two to change. What really needs to be vigilant is whether there are clues that infringe on the rights and interests of consumers in such activities.
For example, at this meeting, Chen Hao's son Chen Wei said when he took the stage: "In the past, Wenfeng's problem was the potential bottom of the water, and now with the heat has floated in the air, we must be careful in the future." "Our goal is clear now, which is to target customers over the age of 40 who are rich and wealthy." If you cut your hair for 60 yuan and think it is expensive for a guest, then such a customer we can give up. ”
Chen Wei also revealed that Wenfeng will add some beauty package items to the original price list, and divide the composition of the project into two parts: "product" and "service". For example, the price of a foot package is 5800 yuan. After the adjustment, the total price of the package will not change, but it will be marked as "2000 yuan for products and 3800 yuan for services". He explained that in this way, when the product is sold and used, consumers cannot find various reasons to refund.
From these clues, it is not difficult to see that although it has been repeatedly exposed and handled by relevant departments because of the pit consumers, it seems that enterprises are still not willing to earn only the hard money of beauty salons, but to think of ways to make consumers pay more, so they have spent enough thought on product design to try to create "stumbling blocks" for consumer rights protection. This practice is obviously not like a well-behaved, product-oriented, service-oriented business idea, but the pursuit of making quick money.
In the face of this latest trend of Wenfeng hairdressing, the regulatory authorities may pay attention to it. Previously, the reason why Wenfeng Hairdressing exposed news such as the elderly's haircut consumption of more than two million yuan was precisely because its business model itself hid risks. However, after this round of public opinion storm, Wenfeng Hairdressing still did not seriously reflect on and repent of its business model, but tried to upgrade the existing routines and more "cleverly" avoid regulatory and legal risks.
There is no doubt that if Wenfeng Hairdressing wants to abandon the path dependence of high-priced slaughter, honestly abide by the law, and rely on the consciousness of the enterprise to "be a family", I am afraid that it can only be a fish for a fish. The key is that supervision should be strong, take action, and keep an eye on the risk points of enterprise operations, and be a good backing for consumer rights protection. If these tasks can be done well, if the network of supervision can be dense, it is difficult for Wenfeng Hairdressing to be unruly.
Red Star News special commentator Yu Ping
Edited by Guan Li
Red Star Review Submission Email: [email protected]
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