On December 31, 2021, Huawei's flagship store, the Qingdao MixC store, was officially opened, which is located in the busiest central business district in Qingdao's southern district. As a "half Qingdao person" and a regular visitor to the MixC, Xiaobian can be said to have watched this fashionable and modern store from construction to completion. Before the opening, IT Home had the opportunity to visit the store in advance.
Huawei's flagship store is a full-scene smart life experience space created by Huawei for consumers, which visualizes people's imagination of a better life through immersive scene-based experience. The Huawei flagship store in Qingdao can experience Huawei's most comprehensive and latest products and experiences in one stop, providing Qingdao consumers with a city living room for learning, creating, and exchanging new technologies, literature, art, and lifestyles.
An experience that comes and doesn't want to leave
In front of Huawei's Qingdao flagship store, you can see that the two-story building is full of fashion and modern atmosphere. It is jointly designed by Chinese and French designers according to the urban characteristics of Qingdao, focusing on highlighting the urban elements of the sea and fresh air, and the overall design concept is "set sail".
Under this concept, the main building of Huawei's Qingdao flagship store is a huge glass curtain wall, which is very transparent, and the feeling of sunlight and nature comes to the face. The façade above the glass is made of natural Turkish marble stone bekin beige, and the huge and elegant "HUAWEI" logo is reflected on it.
Walking into the store, you can see that the main color of the store design is warm white, and the wall is also made of beijin beige yellowstone, which looks warm and textured. At the same time, the interior of the store looks spacious and has a sense of space, covering a total of 1296 square meters upstairs and downstairs.
More unique is the design of the spiral staircase, the rhythmic curve is like a huge wave whirlpool, which is very in line with the characteristics of Qingdao.
In the shop, you will be introduced into a state of ease and comfort by various elements such as warm white, artistic rhythmic curves, and bright sunlight pouring in through the glass.
The space allocation inside Huawei's Qingdao flagship store is also reasonable, with three main areas on the first floor: smart travel, smart office, and sports and health, and four main areas on the second floor: smart home, audio-visual entertainment, service center, and Huawei Academy.
Of course, consumer electronics products such as Huawei mobile phones, tablets, and notebooks that we are familiar with are displayed on both floors.
Speaking of which, I have to say that in the Huawei Qingdao flagship store, you can freely experience the most complete and latest Huawei products. Almost all of Huawei's on-sale products, including the new HUAWEI P50 Pocket products just released on December 23, smart glasses, HUAWEI WATCH D wrist ECG blood pressure recorder, AITO Q&C M5, etc., can be experienced.
For example, just enter the door, you will see an AITO Q&A M5 car, stylish shape, spacious interior space and advanced interior, HarmonyOS smart cockpit blessing intelligent function, will bring you an addictive experience.
Further inside, you will see Huawei P50 Pocket, Huawei smart glasses, HUAWEI WATCH D wrist ECG blood pressure recorder and many other new products, as well as Huawei P50 series, Huawei FreeBuds headphones, Huawei smart screen and a series of hot products.
Up to the second floor, there are Huawei MateBook notebooks, MatePad tablets, FreeLace Pro wireless headphones and other products, and even Huawei's smart home ecological products, in short, the richness of new products is difficult to compare with ordinary Huawei authorized stores.
In addition to a wealth of products, in the Huawei Qingdao flagship store, you can also get the most personalized scene experience.
As mentioned earlier, Huawei's Qingdao flagship store has laid out different areas such as smart travel, smart office, sports and health, smart home, and audio-visual entertainment, and each area is a scene experience.
For example, in the smart travel scenario, you can get a complete experience of Huawei's smart new car and Hongmeng smart cockpit through the AITO Q&I M5 car. The map, video, music and other information on the mobile phone are transferred to the car with one click, and the CMS camera and the driving camera are intelligently switched by connecting the video, and so on.
In addition to the smart travel scenario, the IT home focuses on the smart home scene for everyone.
In huawei's flagship store in Qingdao, Huawei's whole-house smart experience space has been specially opened. Here, you can feel the complete Huawei smart home experience.
In the smart living room area of the smart space of the whole house, simulating the feeling of returning home from work, he said to huawei Sound speakers: "Xiaoyi Xiaoyi, I am home." Then the curtains in the room will slowly close, and the lights will come on, and the relaxing piano music will be played.
When you get home, if you want to think about something, you can turn on focus mode. Then the living room lights will turn into cool colors, and Huawei Sound will play some background music that can make people fall into contemplation.
It is particularly worth mentioning that Huawei's Qingdao flagship store has also created an exclusive "beer" party model for Qingdao consumers, which is a unique cultural element belonging to Qingdao. You only need to say "Ha Beer" to Xiaoyi through Huawei Sound to wake up the beer party mode.
When beer party mode is turned on, the living room lights turn warm orange, the fireplace bonfire effect is lit, the TV is turned on, and the speaker will play relaxed and rhythmic music, which perfectly creates the atmosphere of beer carnival.
In addition to the smart living room, in the smart area of the whole house, you can also experience the scene of the smart kitchen, where the core of the experience lies in security and intelligence. For example, there are sensors at the top of the cabinet, when the kitchen gas is detected to leak, the hood will be automatically linked, the suction of the hood will be used to reduce the gas concentration, and a text message will be sent to the user's mobile phone.
There are also many smart scenes in the smart kitchen, such as entering the dining mode, the light of the restaurant will hit the area of the table, and the lighting atmosphere is warmer.
The above intelligent interconnection scenarios are based on Huawei's HarmonyOS powerful all-scenario smart home solution, and after experiencing it in the Huawei Qingdao flagship store, you can deeply feel the power of the HarmonyOS all-scenario intelligent interconnection system.
In addition to the rich products and full-scenario technologies, you can feel the perfect service experience in huawei's Qingdao flagship store.
In the store, Huawei has also set up four functional areas, including the acceptance area, maintenance area, rest area, and download and backup area, which can provide a full range of full-process services. Consumers can get value-added services such as consultation answers, product maintenance and repair, data backup, mobile phone maintenance and extended warranty here, and you can also wait in the rest area when carrying out related business, which is very comfortable.
Moreover, the way to handle these businesses in huawei's Qingdao flagship store is also very simple, you can directly select the relevant business that needs to be handled in the number area of the business processing, and then take the number. With a simple click on the screen, it can be completed smoothly, eliminating the cumbersome queuing of various queues.
In short, wandering around and taking a tour of Huawei's Qingdao flagship store will definitely be impressed by the artistic decoration, various advanced products, comfortable all-scene experience, and intimate and comprehensive service in the store. Simply put, it is a feeling of "coming and not wanting to go". Huawei Qingdao flagship store. It will also inevitably become a beautiful landscape in the most prosperous area of Qingdao.
The pearl of the city leading the new era of intelligent connection of all things
As we all know, the era of mobile Internet led by smartphones is about to pass. The intelligent interconnection of all things is the general trend of future development. According to IDC's research data, from 2020 to 2025, the growth rate of China's IoT connectivity scale will always remain above 10%. The intelligent interconnection of all scenarios is the battlefield that every technology company competes for.
The Huawei flagship store is an important platform, or a business card, for Huawei to show its full-scenario intelligent interconnection capabilities.
HarmonyOS has a strong ability to interconnect with core technologies such as distributed soft bus, and Huawei has built a series of products on top of the HarmonyOS system, such as Huawei mobile phones, smart screens, MatePad tablets, MateBook notebooks, Huawei Sound speakers, Huawei smart glasses, and so on. Since these terminals are based on a set of operating systems, terminals and terminals can seamlessly help each other, becoming hyperterminals, and applications and services flow between terminals in the form of cards with minimal particles.
On this basis, Huawei has also cooperated with a large number of intelligent hardware terminals under the HiLink ecosystem to expand the capabilities of HarmonyOS to these rich terminal products, forming a 1+8+N all-scenario intelligent software and hardware ecosystem to serve the intelligent life of consumers.
Such a powerful smart interconnection ecosystem can be fully experienced in Huawei's Qingdao flagship store. With the most comprehensive and up-to-date products and experiences, Huawei's all-scenario smart life system can be presented to users in one stop, so that more consumers can fully feel the leading position of Huawei's all-scenario smart life experience.
From understanding recognition, it is often the need for such a great platform.
Secondly, with the official opening of Huawei's Qingdao flagship store, Huawei's offline layout for the new era and new environment has also taken a step forward. IT Home learned at the scene that Huawei's flagship store with such specifications in Qingdao is currently the third in the country, which is the best platform for Huawei to provide products and services for consumers offline.
In October last year, Yu Chengdong said that There are more than 10,000 authorized experience stores in Huawei nationwide, while there are 5 intelligent life halls directly operated by Huawei, in addition to 5 more advanced Huawei flagship stores and new concept stores, which constitute an orderly offline channel matrix from Huawei flagship stores, Huawei intelligent life halls to Huawei experience stores.
At present, in the early days of the era of intelligent interconnection of all things, user education is of great significance to the popularization of products. The steady advancement of offline layout, especially the expansion of offline platforms such as Huawei flagship stores that can provide the best and most complete products and the highest quality services, is naturally of great significance to the market development of Huawei's all-scenario intelligent product ecology.
Finally, when visiting Huawei's Flagship Store in Qingdao, we can deeply feel the changes made by this flagship store to Qingdao's local urban characteristics and consumer habits, such as the store design style customized around urban elements, the unique "Ha Beer" model of smart home experience, etc. This unique and warm service element can get more recognition from consumers' hearts than the unified and regular store operation model.
In addition, the various scenario-based experience modes in the flagship store are also impressive, such as the experience of smart travel, the scene experience of smart living room, and smart kitchen. It should be known that in the era of intelligent connection of everything, the consumer's consumption trend will inevitably tend to be scenario-based, which is hugely different from the traditional consumption mode of single products such as smart phones. Huawei's flagship store is undoubtedly ahead of the times when it understands this change in consumer trends, and will surely lead the consumption revolution in the era of intelligent connection of all things with rich personalized scene-based experiences and warm services.
epilogue
Huawei's Qingdao flagship store brings Qingdao consumers a model of a new lifestyle where technology and art meet with a rich and comprehensive product, personalized scene experience based on the intelligent interconnection of all things, and warm and intimate services, and is also a special New Year gift from Huawei to Qingdao consumers.
At the same time, the exhibition of Huawei's flagship store is also a unique new retail method to welcome the arrival of the era of intelligent interconnection of all things. It has insight into the consumption trend of the new era, and it will certainly have a profound impact on the change of people's consumption patterns in the new era.