At present, in the domestic folding screen mobile phone market, Huawei is the well-deserved first.
According to the latest data from iResearch, Huawei's share of China's folding screen mobile phone market will reach 64% in 2021.
With the Mate X2, a folding screen mobile phone with the highest praise from consumers, it is not unusual for Huawei to get this kind of result. If it hadn't been out of stock at the start of its release, that number might have been even higher.
But no matter how good the mobile phone, it is difficult to fit everyone. The Mate X2 is a bit too business-oriented for fashion women, who want a more compact, more delicate folding screen phone.
Today, at the Huawei Winter Flagship New Product Launch Conference, the release of the Huawei P50 Pocket has made female users look forward to it!
When unfolded, it's a normal phone; when combined, it's only the size of a makeup case and can be easily put in a mini bag.
At the same time, with the blessing of Huawei's terminal cloud service, huawei P50 Pocket is not only more stylish and beautiful in form, but also has new ways to play in terms of imagery, services, and aesthetics.
The "Beauty Expert" in your pocket
After the unfolding Huawei P50 Pocket, the dazzling back cover design makes the light and shadow rhythm with the light moment, shining with the charm of scientific and technological aesthetics.
The camera behind it has a hyperspectral imaging system, which is very powerful, and we will say specifically.
At the same time, the circular outer screen is arranged in portrait orientation with it, and although the small circular screen does not occupy too much of the back cover area, it still has the same powerful function.
But its bigger highlight is still at the software level. To be precise, HUAWEI's terminal cloud service brings a new digital service experience that combines wisdom and fashion.
It is difficult for anyone to imagine that one day the mobile phone in the pocket can become their own skin beauty expert, thanks to the intelligent sun protection detection function of Huawei mirrors.
The Huawei mirror, combined with the Huawei P50 Pocket Hyperspectral Imaging System, visualizes the sunscreen after application to help you determine the status of sunscreen application.
You can also alert the UV index based on the weather change situational perception, and it is recommended that you apply sunscreen with the corresponding index.
Don't underestimate this function, sometimes it seems to be cloudy, but the ultraviolet index is explosive, you may go out without applying sunscreen, and come back at night to find yourself black.
Then, the long-term inability to completely clean the sunscreen, easy to cause pores clogged, and even acne and other skin problems, then you can check whether the sunscreen is completely cleaned by sunscreen detection.
Huawei Mirror also provides sunburn detection services, which can detect sunburns that are invisible to the naked eye in the early stage of the lower layer of the skin through AI skin measurement, remind users of possible skin problems, and prevent sunburn from worsening and surface.
These seemingly simple operations, but the technical level behind them is not simple at all.
Under the design empowerment of Huawei's 2012 laboratory UCD LXlab, it and the algorithm team of 2012 jointly created color sunscreen detection imaging, breaking the barriers of traditional black and white detection imaging and solving the current situation that the traditional black and white imaging effect is not clear.
In addition, you can also scan the face through the rear of the mobile phone HD camera, using AI algorithms and machine vision to gain insight into your skin texture, facial features, it can analyze your skin condition from 10 dimensions such as pores, blackheads, nasolabial lines, etc., and generate a detailed report of multi-dimensional skin quality analysis.
The various functions of Huawei mirrors are simply deeply favored by female users, after all, if you want to go to the hospital to get a private customized skin care advice, the cost is not low!
Art and practicality coexist
"If things have the potential to go bad, no matter how small the likelihood, it will always happen," is the fundamental content of the famous "Murphy's Law."
When it comes to driving, even the most cautious old drivers have a day when they forget to carry their car keys. However, when you have a Huawei P50 Pocket, you can go every day without car keys.
This time, Huawei's terminal cloud service also installed the "Huawei wallet" into the small circle screen of huawei P50 Pocket, and you can experience the all-scenario smart card service without opening it.
Huawei Wallet innovation launched Bluetooth + NFC two-in-one digital car key, when you open the Bluetooth car key function, the mobile phone Bluetooth and the car machine to connect, close to the vehicle can be unlocked door, start the vehicle, close the door lock and other operations.
Even in the absence of a network or even without electricity, the above operations can still be achieved by touching due to the NFC capability.
Not only car keys, you can also put bank cards, transportation cards, access control cards, etc. into the Huawei P50 Pocket.
There is no need to open the phone or manually select the card, when you swipe it close to the device, it will automatically match the corresponding card.
This time, Huawei also launched a new owner's courtesy benefit card, which is expected to open for application by the end of January 2022. Car owners can apply online for free annual fees and enjoy the benefits of refueling cashback, flexible car staging and customized card faces.
In addition to making the small round screen of Huawei P50 Pocket more practical, HUAWEI Terminal Cloud Service also gives it a higher aesthetic level, highlighting users' different preferences and aesthetics through rich themes.
Hua Theme launched an external screen theme for P50 Pocket, which will also be online soon.
The manga dials "Time Drummer" and "Chopstick Hand" created by the well-known artist Tango look easy to heal.
There are also 6 models of Shanhai Jing Divine Beast series such as "Honghu Divine Beast" and "Kunpeng Divine Beast" on the outer screen dial, and the domineering side leaks.
There is also a newly debuted year of the tiger limited couple dial, the auspicious tiger and flowers accompany, texture color matching brings light luxury experience.
What interests me the most is still with the Huawei P50 Pocket art series mobile phone case, supporting the NFC intelligent induction art theme.
When you put a custom phone case on your Huawei P50 Pocket, NFC will automatically pop up the download page to get the same art theme.
This theme that echoes inside and outside shows personality and makes your phone from the inside to the outside.
Huawei Terminal Cloud Service is constantly evolving
Over the past few years, HUAWEI's endpoint cloud service has been advancing its all-scenario smart life strategy.
Since the launch of the 1+8+N all-scenario smart life strategy, Huawei has leveraged its unique hardware and software collaboration capabilities to build HUAWEI Terminal Cloud Service Applications (HMS Apps), bringing together the innovations of global developers and partners to build an application ecosystem.
For example, Huawei's application market not only selects popular applications and services in Europe, Latin America, Asia Pacific, the Middle East, Africa and other regions, but also more intelligently switches local application recommendations according to location or country, and recommends popular applications and suitable applications to users.
Under the same HUAWEI ID system, cross-terminal login can be realized, Huawei mobile phones, tablets, PCs, smart wearables, smart screens and other devices, to achieve data synchronization, home sharing, one-click authorization to log in to third-party applications and other functions.
At present, its application ecosystem has included application market, smart assistant, browser these entry-type services, cloud space, wallet, Skyline and other essential services, video, music, reading and other content-based services, as well as themes, life services, education, IoT and other services.
For developers, there are also two major services, HMS Core and HMS Connect.
The former provides developers with a variety of software and hardware open capabilities and services, allowing developers to better focus on application innovation and development.
The latter is a one-stop service platform for mobile application developers, providing developers with application lifecycle services covering "creativity, development, distribution, operation, and analysis".
However, Huawei still feels that it is not enough, and this time on the Huawei P50 Pocket, it not only made the ecological adaptation of the above series of Huawei terminal cloud service applications, but also upgraded the related services.
There is a lot of content, and I picked some services that I think are amazing.
For example, Huawei Video launched the "Super Diamond Package", which integrates the membership rights and interests of Huawei Video, Mango TV, Youku, and Tencent Video, and does not have to worry about cross-platform drama chasing in the future.
Huawei Music has partnered with nearly 100 partners around the world, including Universal, Warner, and Sony, to launch the Hi-Res High-Resolution Music Zone, bringing users a high-quality music feast.
In addition, on the Huawei P50 Pocket, users can also use the simple, fun and interesting petal editing APP.
As a video editing and creation software, it can provide video creation and editing enthusiasts with powerful video editing functions, and a large number of special effects, stickers, music, fonts and other materials, so that you can easily create videos on your mobile phone.
Huawei Terminal Cloud Service continues to innovate in digital applications and services, enabling Huawei's mobile phones, tablets, computers, and other products to gain unique competitiveness.
This kind of software ecosystem innovation, you may have a hard time discerning where it is good, but when you change brands, you will find that you can't leave these services.
With the deepening of digital transformation in various industries, the value of services is more prominent, and the HMS ecosystem has formed extensive cooperation with governments, industries, communities, etc. through continuous opening-up, covering all aspects of our lives, continuing to bring innovative digital services to global consumers and creating greater social value.
When Huawei's terminal cloud services continue to advance, and quantitative changes cause qualitative changes, there is a probability that it will become an opportunity for future changes in the global consumer electronics industry, greatly expanding the imagination of the future of Huawei's all-scenario smart life strategy.
This is good news for Huawei's new and existing users.