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In ancient times, there was "Heavenly Work and Open Things", and now there is "Hundred Works exploration"

Wang Yusheng

I immediately thought of four hundred years ago, Song Yingxing's "Tiangong Kaiwu" in three volumes and eighteen articles, which recorded the production technology of ancient Chinese agricultural handicrafts such as grain, textile, bricks, ceramics, salt, oil pressing, coal mining, machinery, etc.; while "Hundred Workers Exploration" has the design concept and manufacturing process of many products in modern and modern food, clothing, housing, and transportation, such as food, kitchen utensils, clothing, daily use, utensils, sports, agriculture, industry, environmental protection, etc. "Tiangong Kaiwu" is accompanied by more than 120 illustrations depicting the names, shapes and processes of more than 130 production technologies and tools, while "Hundred Works exploration" has hundreds of exquisite photos and 150 wonderful videos, introducing the historical origins and production processes of well-known brands in many fields.

In ancient times, there was "Heavenly Work and Open Things", and now there is "Hundred Works exploration"

The Tiangong Kaiwu records the techniques of ancient China before the middle of the Ming Dynasty. Tiangong Kaiwu was first published in 1637 (the tenth year of Ming Chongzhen). "Tiangong Kaiwu" is the world's first comprehensive work on agricultural and handicraft production, is a comprehensive scientific and technological work in ancient China, some people also call it an encyclopedic work, the author is the Ming Dynasty scientist Song Yingxing. Foreign scholars have called it "the encyclopedia of Chinese craftsmanship in the 17th century."

"Hundred Workers Exploration" is the first domestic media book dedicated to the introduction of popular science TV films for publication. It aims to broaden the horizons of readers and young people, increase their knowledge, understand the rich achievements and gradual accumulation of human civilization, and cultivate scientific thinking and engineer minds. It also looks for useful references for entrepreneurs and engineering and technical personnel, which is conducive to knowing oneself and knowing each other, learning from the world's advanced production technology and management experience, establishing brand awareness and improving the international competitiveness of Chinese manufacturing. This book can watch wonderful videos through two-dimensional codes, and is accompanied by the original English text for reference, which has high knowledge, ornamentation and practicality, which can be called today's "small encyclopedia" and contemporary "Tiangong Kaiwu".

In September 2021, the Party Central Committee approved the first batch of great spirits sorted out by the Central Propaganda Department that were included in the spiritual genealogy of Chinese Communists, and the "craftsman spirit" was prominently listed. Craftsman spirit is a professional spirit, it is the embodiment of professional ethics, professional ability, professional quality, is a professional value orientation and behavior of practitioners. The basic connotation of "craftsman spirit" includes dedication, leanness, dedication, innovation and other aspects.

"Hundred Workers Exploration" explores how famous enterprises ponder their own products, strive for excellence, and withstand the test and scrutiny of the market; it shows the excellent craftsman spirit of famous enterprises in pursuing scientific and technological innovation, technological progress, economic development, and increasing wealth.

In the modern economy, brand is a strategic asset and an important source of core competitiveness, and brand awareness is the way consumers identify and remember a company's business and products.

"Hundred Workers Exploration" is a treasure for many international brands. It opens people's eyes, grows insights, and thinks.

Made in China has now become one of the most recognized labels in the world, including not only material ingredients, but also cultural components and humanistic connotations. While exporting material products, Made in China also exports humanistic culture and domestic commercial civilization to foreign countries. Chinese have proven their hard-working business will, and a new challenge has been placed in front of us, can we truly show the wisdom of Chinese in the "invisible era" of imagination without boundaries, from "Made in China" to "Created in China"?

As zhao Zhizhen, editor-in-chief, said, the original intention of compiling this "Hundred Works Exploration" can be summed up in one word: borrowing the "stone of his mountain" to do it. Let brand awareness and craftsman spirit become the soul of "Made in China"! ——This is, of course, a powerful acceleration towards "Created in China"!

Read "Hundred Works of Exploration", grasp the essence of the world's brands, and follow the style of "Tiangong Kaiwu". Borrow the stone of his mountain, inch long piece of goodness, and the knot of the knot; the whole passage is skillful, according to the name, from the surface and the inside; promote the spirit of the craftsmen of the country, casting the soul of China. Cover the scroll sigh: How fast!

(The author is a member of the National Education Advisory Committee and the former director of the China Science and Technology Museum)

Source: Guangming Network

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