Trace Technology received RMB 300 million B+ round of financing to continue to empower enterprises to digitalize sales_Shenzhen News Network

On December 15, Tan trace technology, a leading company in domestic intelligent sales SaaS, announced the completion of a 300 million yuan B round of financing, which was led by Cathay Fund, followed by GGV Jiyuan Capital, and all of the old shareholders Sequoia China, Qiming Venture Capital and Jiuhe Venture Capital followed suit. Li Zhan, founder and CEO of Trace Technology, said that the funds raised in this round will be used for talent introduction, product innovation, business expansion, and continue to empower enterprise sales digital transformation and upgrading. According to the data, Trace Technology was established in 2016, is a company committed to using big data and AI technology to comprehensively improve the sales efficiency and performance of To B enterprises, in-depth study of To B enterprise sales problems and common pain points, sales of this link, the past lack of scientific tools to improve efficiency, Trace Technology's intelligent sales cloud platform came into being. Chen Kairan, founder and CTO of Trace Technology, said: At present, the company has built the most complete knowledge graph of 100 million-level enterprises in the industry around all aspects and different scenarios of To B enterprise sales, relying on advanced big data algorithms, NLP and machine learning and other core technology patents. The advanced distributed crawler engine is used to obtain massive amounts of enterprise data disclosed on the Internet on a large scale, ensuring comprehensive, accurate, and real-time update of data, and deep processing of data and intelligent recommendation through a powerful AI algorithm engine. The data between the various products of Trace Technology is interconnected to achieve one-stop intelligent sales services from the discovery of clues to the transformation of business opportunities. Zhai Jia, Managing Director of Sequoia China, said, "The theme of future To B services is to rely on excellent enterprise-level service companies to take the lead in digitally reshaping China's major industries in the value chain. The intelligent sales track lacks a team like Trace Technology that will open up the whole process and polish the details of product development to the extreme, and we believe that Trace Technology can play a more important role in the digital upgrading of China's To B enterprises in the future, which is the reason why we continue to invest in this round. "All along, Trace Technology has continued to promote product research and development and upgrading, optimized the product matrix, and deeply excavated the value of data for multiple industries such as enterprise business services, Internet, logistics, etc., and integrated a variety of AI capabilities into products to maximize the value of data and improve the sales efficiency of enterprises." At the same time, Tanji Technology has joined hands with DingTalk to create an integrated platform for marketing services, accelerating enterprises to improve sales efficiency and digital upgrade of business. In addition, Trace Technology has also built an in-depth service and empowerment system, continuously empowering small and medium-sized enterprises across the country through activities such as Mangzhong Action and President Workshop, creating a complete digital and intelligent sales service ecology of Trace Technology, and helping enterprises to digitally transform and upgrade sales in an all-round way. The lead investor of this round of financing, Cathay Fund, is a professional international investment institution with deep global industrial resources, with a cumulative management scale of more than 4 billion euros, has invested in more than 220 enterprises on four continents, and has invested in and excavated pinduoduoduo, Chime, Glovo, Momenta, Yuanqi Forest, JD Logistics, Meinian Health, Sophia and other highly influential and excellent projects. Duan Lanchun, managing partner of the fund, said: "With the continuous changes in the market pattern and business model, the need for digital transformation of enterprises is becoming more and more urgent. Intelligent sales SaaS service is currently one of the highest ceiling tracks in the domestic To B field, and it is also an area of long-term attention of Cathay. We see the outstanding competitive advantage of Trace Technology in the three key capabilities of technology research and development, product polishing and customer service, and firmly empower the long-term vision of intelligent sales of tens of millions of enterprises in China. We are very optimistic about the future development of Trace Technology, superimposed on The unique ecological empowerment of Cathay, Trace Technology will help more enterprises achieve the transformation and upgrading of sales digitalization. (Original title: "Trace Technology Obtains 300 Million Yuan B Round Of Financing, Continuously Empowering Enterprise Sales Digitalization") window. HLBath=1; window. HLBath=1;