Recently, singer Jin Hyun-ya shared two songs on social platforms, the names are very intriguing, namely "EX" and "DON'T GO", translated as Chinese, meaning: ex, don't go.
This makes people wonder if there is anything wrong with her relationship with her boyfriend Jin Xiaozhong, but this seems unlikely. Three years ago, Hyun-ya generously admitted to her love affair with Jin Xiaozhong, for which she was swept out by CUBE, and in recent years, Hyun-ya and Jin Xiaozhong's relationship has been very stable, and not long ago, she also released a new album with her boyfriend.
However, the person we want to talk about today is not Hyuna, but her new owner who signed a contract after leaving CUBE - Uncle Bird.
Mention Uncle Bird, we can immediately think of a middle-aged man in a black suit, dancing on horseback. But this time, everyone may be disappointed, Uncle Bird is no longer the Uncle Bird of the year, and now he is a middle-aged man who is no longer greasy, and even has a little waistline. This can be seen in the video he released at the beginning of this year to promote Hyun-ya's new song.
Seeing this middle-aged man who looked very different from the spirit of that year, everyone must be curious: What happened to Uncle Bird in just a few years? How did he go from being popular around the world to being spurned by the South Korean people? What exactly did he do wrong?
It all started with the 2012 world-famous "Gangnam Style".
In July 2012, Uncle Bird came out with his famous work "Gangnam Style", and for a time, his magical rhythm and original riding action attracted the attention of countless people, not only in South Korea, but also rushed out of the country and became popular all over the world.
This is probably the peak moment of Uncle Bird's life. In just a few months, with this "Gangnam Style", Uncle Bird has appeared in various countries, attended various concerts, won various awards, danced his original horseback riding dance with many stars on major stages, and obama personally came to watch when performing in the United States, and more United Nations Secretary-General Ban Ki-moon danced horseback riding dance together, which can be described as unlimited scenery and glory.
So what then? Then, it's gone.
Yes, this "Gangnam Style" is the peak of Uncle Bird's life. The so-called peak is the highest point, and after the highest point, the rest is downhill.
After "Jiangnan Style", Uncle Bird has released several new works, perhaps a "Gangnam Style" has used up all of Uncle Bird's talents, none of which can reach the height of Jiangnan Style, all of which are mediocre responses, and once they are smashed, there will be no splash.
Since the ordinary style can't attract the public, let's take the sword to the side and come to some excitement. Therefore, Uncle Bird put on a strange costume again, trying to use this way to save the public who had lost interest in him, but he did not know that his hot-eyed outfit could only lose the good feelings of others for him faster. After all, except for some people with special hobbies, I am afraid that few viewers can still have a little curiosity after seeing Uncle Bird's dress.
Blessings are incomparable, and misfortunes are not alone. At the same time as his career declined, some of Uncle Bird's past events were also pulled out one after another.
As you know, military service in South Korea is mandatory. South Korean law clearly stipulates that male citizens between the ages of 20 and 28 must perform military service, and even the brother who is hung on the tip of the heart by the star-chasing girls cannot escape this barrier, and when he is old, he must obediently perform military service. The life of the army is very hard, and every year south Korea does not know how many young people do all kinds of tricks and do all kinds of tricks, just so as not to go to the army.
However, none of them had a simple way to do it. Uncle Bird directly bought an engineer certificate, falsified his identity, and successfully escaped military service. Forgot to say, it seems to be a dick silk uncle bird, is actually a rich three generations, uncle bird originally named Park Jae-sang, his grandfather is the owner of a semiconductor company, his father is the president of a listed machinery company, the Park family business supplies more than half of South Korea's electronic sales. Growing up in such a prominent family, Uncle Bird won the starting line almost from birth compared to the grassroots who struggled to survive until they were forty or fifty years old.
And such a background of wealth is bound to cause some people to be red-eyed, and as soon as the matter of desertion came out, everyone immediately attacked him in groups, indicating that they would pull him off the altar
Uncle Bird himself is also an indisputable person, and the black material on his body is continuous. Obviously, he is a rich third generation with a lot of money, but he does not cherish the resources in his hands at all. In order to inherit the family business, Uncle Bird was admitted to the Department of International Business at Boston University, but he was not interested in his studies at all, making music was his dream, often did not attend classes, and finally dropped out of school. Later, he finally got his wish and was admitted to the Berkeley Conservatory of Music, but unfortunately he still did not graduate. You know, many young people in South Korea are loans to go to college, after several years after graduation, most of the salary has to be used to repay the loan, some young people even because they can't find a job, they can't get a loan and go on a dead end, Uncle Bird can actually rely on his own family lineage, repeatedly jump on the threshold of the university, regard graduation as a child's play, how can people bear it?
Although the rich class has privileges, and everyone knows this, we cannot just expose the privileges nakedly, which is bound to cause dissatisfaction among the majority of the people.
Wave after wave of unevenness, Uncle Bird's friend Jin Changxun posted on the Internet, saying that "Gangnam Style" plagiarized his idea, and in order to prove that everything he said was true, Jin Changxun swallowed medicine and committed suicide. Although he did not die in the end, this incident still brought huge losses to Uncle Bird's career and reputation, combined with all his subsequent works are unremarkable, no highlights, Jin Changxun's words, even if at first only five points of credibility, everyone also believed seven or eight points.
Then, Uncle Bird was exposed to bad deeds such as smoking contraband and visiting nightclubs, and in his new MV "Gentleman", there were a lot of insults to women and sexual innuendo actions, which were resisted by various kinds.
A bunch of miscellaneous negative events have accumulated, even if it is the best passerby, there will be a day of failure, not to mention that Uncle Bird originally had no passer-by.
In fact, Uncle Bird's popularity is not difficult to understand. Everyone knows him through a "Gangnam style", for a long time, the audience in the MV, see are handsome men and women, they all have angelic faces, devil's figure, superb singing voice, coupled with dynamic rhythm, energetic singing and dancing, posing a few poss, playing a few handsome, even if it is done, this is almost the common point of all Korean music MVs.
Just when the public has already experienced aesthetic fatigue, Uncle Bird came to the vision of everyone with the unusual "Gangnam Style". When this short, middle-aged greasy man appears in the picture, I believe most of them are holding "Who is this person?" How can the protagonist of the MV be so ugly? I'd like to see what new tricks he can come up with" psychological look, coupled with the magical rhythm and the really eye-catching horseback riding dance, Uncle Bird became a hit. It is exactly in line with that saying - standing on the cusp of the wind, pigs can fly.
But in fact, it is not difficult to see from this process that what really attracts the audience is not Uncle Bird himself, but his "Gangnam Style". If the person who danced the horseback dance was not Uncle Bird, but some other Oba, it would also bring such a degree of popularity, and the role played by Uncle Bird himself in the process of his fame was only his unsightly appearance, which made him more recognizable among the public who had already developed aesthetic fatigue.
It may be cruel to say, but in South Korea, where the plastic surgery industry is developed, appearance determines the upper limit of an artist's development. Despite his prominent birth, he chose to maintain his original appearance and enter the entertainment industry, and I have to say that Uncle Bird is still very principled, but this also determines from the beginning that no matter how hard he tries to create an image, in the eyes of the public, he is a role similar to a "clown", and can never be compared with those brothers who have a handsome appearance.
A song "Jiangnan Style" brought an opportunity to Uncle Bird, who did not look outstanding, and he could have relied on this east wind rewarded by God to go to a higher level, but this opportunity Uncle Bird could not seize it. Evading military service, plagiarism, visiting nightclubs, two unsuccessful studies, and even excellent origins, and subsequent weak works, have become the reason for the people to accuse him, which may have some hatred of the rich, but more than that, Uncle Bird's own words and deeds have broken through the bottom line acceptable to the public, which has made him fall into the abyss step by step, until no one cares.
Fortunately, even if no one cares, Uncle Bird will not fall into the street. The origin of the rich third generation ensures that he can eat and drink without worry in his life, coupled with the benefits brought to him by the previous "Gangnam Style", even if his reputation is no longer famous, he can also raise funds to open a planning agency and sign a popular artist like Hyuna
。
Uncle Bird seems to have stopped now, he has become very low-key, has not appeared on the big screen for a long time, and has not released a new album after a few years, only when its artists release new songs, help to do some publicity, it seems that he really plans to sink his heart and run the company, return to the family's old business, and be a rich brother. But this is also good, after all, the entertainment industry will always only be popular, it is impossible to be popular, and no matter how high and good the record will eventually be broken. If a person wants to be famous, talent and character are indispensable, and in a way, character is more important than talent. Without talent, you will be rejected by the entertainment industry, or you can only be a miscellaneous person forever, but as long as you change a suitable road, you can still shine; but without talent, when the false skin is pulled down, there will be no place for you, which, whether at home or abroad, should be remembered by everyone.