Last Thursday, I questioned the rationality of last weekend's schedule in the CCTV movie channel "Weekend Observation", and predicted that "Love Apartment" would have a cliff-like box office, and the endurance would not be as good as "A Good Drama", and three days later, the predictions were fulfilled one by one, and the "Love Apartment" that hung sheep's head and sold dog meat was not only flooded with negative spit, but also the box office and the row hall were also counterattacked by "A Good Drama".
"A Good Drama" is Huang Bo's debut work, before I walked into the theater at ten o'clock on Friday night, I was disturbed by letters such as "not so good-looking" in the circle of friends, and appropriately lowered expectations, and the result was a tribute to Huang Bo. My first reaction was that Huang Bo handed over not a simple exchange of box office work, and the second reaction was that Huang Bo was not only good at making fun of us, but also a guy who liked to think about things.
I wondered if the first people to convey the "not so good-looking" message to me were some senior people, and these people gave the "not so good-looking" argument on the basis of affirming Huang Bo's exploratory nature. It can only be said that these friends are either led in the ditch by the marketing tricks of "Love Apartment", blinded by the billion yuan pre-sale they have made, or are too deeply poisoned by the market, consciously or unconsciously standing in the perspective of the general public, and worrying too much about the audience's tastes.
In fact, a little bit of concentration of senior fans know that a movie is good, not only does not lie in the outer packaging, nor does it look at whether the film is lively or not, whether the film is popular with the audience, but to see whether the movie or director has added materials to the audience under the appearance of hilarity. Watching a movie is not to buy a pearl, just to see a superficial hilarity, smart or powerful director, always give the audience more dimensional choices.
Judging from the story line of "A Good Drama", the film tells the story of the rest of a desert island, and it is also a group of people who live on a desert island. The rest of a person's desert island, which is called a natural disaster, is a confrontation between man and nature, and the rest of a group of people's desert island is a double disaster, in addition to the confrontation with nature, it is even more necessary to play with man-made disasters. In a way, "A Good Play" is no longer a simple comedy, but an allegory about human nature.
Some people may be accustomed to comedy for a long time, thinking that he will only be funny, and can only be funny, when he shows more dimensions, it is difficult to adapt for a while. The comedic elements of "A Good Drama" are not as full as "The Richest Man in Xihong", and it can be seen that Huang Bo intends to maintain relative restraint and focus more on the study of human nature. Moreover, he did not say any great truth, but only explored the various possibilities of human nature fermentation with experimental brushstrokes.
"A Good Drama" on Friday the first day of the film and box office were "crushed" by the "Love Apartment", the next Saturday but a beautiful turnaround battle, with a single day of 190 million performance to surpass the "Love Apartment", Sunday "A Good Drama" continued to lead with 192 million box office, and achieved the counterattack of the film, while "Love Apartment" earned less than 60 million, less than half of the other "Megalodon", completely withdrew from the competition with "A Good Play". Facts have proved that relying on deception and deception is not the right way of the movie after all, word of mouth is the king.
As soon as "A Good Drama" came out, some people said that Huang Bo was unwilling to take Xu Zheng as his company and tried to match Jiang Wen, which was not right. Xu Zheng and Ning Hao are both pioneers of China's current comedy films, after Xu Zheng, there are many works that follow the trend, and more and more actors have changed to directing, but there are successes and failures. The most successful new comedy force after Xu Zheng is happy twist, and the reason why twist movies have become the new forces of Chinese comedy after Xu Zheng is because they have explored a comedy path of their own.
In this regard, Huang Bo was sober, he knew the consequences of copying Xu Zheng's path, and naturally would not clone Jiang Wen's path. We can't say that Huang Bo is taking Jiang Wen's path because "A Good Drama" is a bit crazy and a little thinking, in fact, we can't find the genes of Jiang Wen's film with the line dialogue, performance scheduling, image operation, montage pursuit and narrative style of "A Good Drama". This is a good thing, only if everyone finds a way out in the path they are good at, Chinese comedy films can accumulate thick and thin.
And now it is a bit premature to compare Huang Bo and Jiang Wen, compared with the comparison of the "three untouchables" of "Tai 囧". In addition to Xu Zheng, the other two heroes of "Tai 囧" that year, Wang Baoqiang and Huang Bo, have successively come up with their own first-year directorial works, Wang Baoqiang's "Big Trouble Tianzhu" Douban score of 3.7 points, but also won the Golden Broom Award, the reputation is not good, but he has after all received 758 million box office, Huang Bo's "A Good Drama" has now broken 600 million, although surpassing "Big Trouble Tianzhu" should be close at hand, but the possibility of surpassing the 1.267 billion yuan of "Tai 囧" is extremely small, fortunately he has gained word of mouth, Douban has been rated 7.4 points, and "Tai 囧" Comedy circulation such as "Detective Chinatown" and "Charlotte Troubles" has been flat in recent years.
Huang Bo's "A Good Drama" is more experimental, he explores the various aspects of human nature in a utopian world, this perspective is somewhat surprising, after this battle, Huang Bo has a foothold in the director's circle. A similar exploration, which Tencent did in its 24-hour live experimental reality show "15 of Us", is also a utopian design that places a group of people in an independent world (a closed and dead-ended mountaintop), and the residents in the program fail, and the program ultimately fails. Looking back now, the residents of "15 of Us" are the same as the survivors in "A Good Play." "A Good Drama" can be said to be a survival experiment, it can also be said to be a life experiment, people in the extreme production environment, the Pandora of human nature is opened, and all kinds of distortions come and go.
In the past weekend, the Chinese film market ushered in a blowout period, winning 1.5 billion box office in 3 days, setting a new box office high in the first weekend of the summer program, which is second only to the 3.2 billion in the first weekend of the Spring Festival this year, ranking second in the history of film. Although the film market was good last weekend, it also allowed us to see the distortion of human nature in the film market, obviously a tomb robbery movie originally called "New Dimensional Adventurer", temporarily renamed "Love Apartment" for peddling, and the overdraft was the "ten-year feelings" of "Love Apartment" fans. It can only be said that this is the best era of Chinese cinema, but also the worst era.
Fortunately, this week, Huang Bo's "A Good Drama" is sitting in the seat, which distorts the Fa of human nature. The counterattack of "A Good Drama" tells us that good drama is in hand, and there is no worry.