From October 30th to 31st, the 36th Shandong Animal Husbandry Expo was held in Jinan Shandong International Convention and Exhibition Center. Shandong Taishan Ankang Ecological Dairy Co., Ltd., a subsidiary of Huatong Holding Group, appeared at the exhibition, and the main product, Shengliyuan Fresh Milk, won the gold medal for high-quality livestock products at the expo.
Shengliyuan fresh milk won the gold medal for high-quality livestock products at the 36th Shandong Animal Husbandry Expo (Photo courtesy of Zhang Kun)
Sponsored by Shandong Animal Husbandry and Veterinary Bureau and Shandong Animal Husbandry Association, Shandong Animal Husbandry Expo is the largest, highest-level and most influential provincial animal husbandry professional exhibition in China, a famous brand displayed by the national animal husbandry exhibition, and a vane leading the development of animal husbandry.
With the strong support of Huatong Holding Group, Shandong Taishan Ankang Ecological Dairy Co., Ltd. appointed professionals in production technology, quality control and marketing to appear at the exhibition with "Shengliyuan Milk". Taking the exhibition as the window, the company focused on the advantages and development status of product packaging, brand image and industrial chain development through a variety of exhibits, and showed the profound cultural heritage and unique product flavor advantages of Shengliyuan Milk to the majority of exhibitors through promotional videos. At the meeting, through expert tasting and consumer voting, the milk brands of various enterprises stood out and won the gold award for high-quality livestock products at the 36th Shandong Animal Husbandry Expo.
In recent years, Huatong Holding Group has focused on the big health track, led the development of nutrition and health industry, cooperated with the Chinese Academy of Agricultural Sciences, Shandong Agricultural University, academicians and professors at home and abroad, etc., to build a modern and efficient agriculture and green diet health care industry base, focusing on the creation of pasteurized fresh milk, pure milk, lactic acid bacteria beverages, high-quality mountain spring water, functional drinking water and other products, to continue to meet the national nutritional and health needs.
Shandong Taishan Ankang Ecological Dairy Co., Ltd. (Courtesy of Zhang Kun)
Shandong Taishan Ankang Ecological Dairy Co., Ltd., as an important project under the Huatong Big Health Industry Cluster, is one of the few health drink manufacturers in China that integrates full-storage feed planting, dairy farming, fresh milk processing and direct sales services. With the aim of green, ecological and organic, the company focuses on creating pasteurized fresh milk, pure milk, lactic acid bacteria beverages and other products, and has a number of ecological organic certifications. The company cooperates with Qilu University of Technology and Shandong Food Fermentation Research Institute to jointly build a dairy product research and development platform, adhere to independent innovation and research and development, and continue to promote the brand "fresh" strength.
The company from the source to grasp, its own ranch is located at the foot of the Laolai Mountain, foreign imported high-quality dairy cows all use fence free range, feed planted, their own processing, at the same time in accordance with the drug-grade clean standards to build a filling workshop, the introduction of foreign closed filling equipment, to ensure that the dairy products are consistent. In particular, the company has always adhered to the production of low-temperature liquid milk (pasteurized milk and fermented milk), which preserves the beneficial active substances in the milk to the greatest extent and ensures the original taste of the milk. The first high-grade fresh milk, high-end fresh milk, high-end kefir and so on of the "Shengliyuan" brand have become local household names and are favored by consumers.
Shengliyuan milk (Photo courtesy of Zhang Kun)
In the future, Huatong Holding Group will continue to uphold the "big health" strategy, deeply cultivate the shengli source beverage project, fully integrate the resource advantages of all aspects, take high-end dairy products such as milk powder, cheese and cream and natural minerals such as strontium and selenium-rich mountain spring water as the development direction, subdivide the market, develop towards specialization, high-end and refinement, build a modern fresh distribution wisdom platform, promote the deep integration of beverage projects with the group's "big health" format, and realize the research and development of the health industry, healthy care, High-end health food experience as one of the health industry cluster.
(Correspondent Zhang Kun Li Shanshan)