laitimes
return

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

author：Meng Yu's art

Some time ago, internet celebrity Xiao Pan Pan caused controversy for covering "Female Pony".

Many people criticized her kitsch and strange singing.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

As everyone knows, there are many people who hold this kind of singing method, and it is not only Xiao Panpan.

Moreover, they belong to the same company and are "mass-produced".

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

In this issue, Meng Yu will take everyone to visit what the so-called Internet celebrity incubation factory looks like.

<h1 class="pgc-h-arrow-right" data-track="146">01</h1>

Let's start with Little Pan Pan.

In fact, she is an old Internet celebrity, and she has long been famous.

Xiao Pan Pan was born in 1992, formerly known as Pan Wenfeng, now known as Pan Yutong.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

She graduated from the Beijing Contemporary Conservatory of Music, and is an alumnus of The Strings, and can also be regarded as a graduate of the class.

After graduation, Xiao Pan Pan worked as an anchor on a platform.

Later, after the short video was fired, it was turned to the Douyin platform.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

In 2018, Xiao Panpan and Xiao Fengfeng launched a sweet song "Learn to Cat Call", but did not want to make a wedding dress for her people, so that Feng Timo was popular all over the country.

Of course, As the original singer, Xiao Pan Pan has also stained some light.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

For example, at the CCTV Lantern Party in 2019, there was an opportunity to "learn cat barking" with Sun Tao and Jia Xuming.

Unfortunately, that show was extremely awkward, and the Monday offstage frowned tightly, hating not being able to get up and flick his sleeves away.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

With the help of the CCTV stage, Xiao Pan pan not only did not become popular, but also was scolded to the point of bloodshed.

Netizens commented: Such singers are also accompanied by lantern parties, is the threshold so low now?

Some people even felt that she had lost the face of CCTV.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

For a time, Xiao Panpan was very innocent and helpless.

This also laid the groundwork for her to later join the Internet celebrity incubation factory.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

When a traditional singer has no strength, no popularity, and is always scolded on the show.

In desperation, Xiao Pan pan had to be her Internet celebrity with a dead heart.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

Nowadays, the online environment is no better than in previous years, and it is not so easy to become an Internet celebrity alone.

So many people will join some professional MCN agencies.

For example, Li Ziqi belongs to Wei Nian, Wei Ya belongs to Qian Xun, Zhang Dayi belongs to Ru Han, and so on.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

Little Pan Pan also belongs to MCN, called Power Man Music.

Their slogans are crazy: savage growing musical dreams.

<h1 class="pgc-h-arrow-right" data-track="145">02</h1>

The so-called MCN (Multi-Channel Network), that is, the form of multi-channel network products, is a new mode of operation of the Internet celebrity economy.

That is, the legendary Internet celebrity incubation factory.

Along with Xiao Panpan, there are dozens of people such as COCO, Ya Egg Egg, Xia Yi Tianna, Tanabata, Lin Yi, Qingtian Gongzi and so on.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory
Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

Their fans add up, and it's said to be nearly 150 million.

It's not to be underestimated.

Within the hatchery, each performs its own duties, and everyone has a clear division of labor and roles.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

From music training, to IP creation, to the creation of works, to the promotion of online, there is a one-stop flowing process.

In the end, short videos are still based on generating content.

In the face of such a large team of popularity, of course, it is impossible to provide a unique script for everyone, after all, this is also a fast moving consumer product.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

So, usually, it is a script that everyone uses, and who is angry counts who.

Of course, it's better to be on fire.

Anyway, competing to emulate is a major feature of network culture.

Thus, this picture appeared:

Video loading...

This is the benefit of assembly line production.

As long as a successful path is explored through one influencer, then the rest will be easy to do, and all will be concocted.

Simple, convenient and fast.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

So, what do internet celebrity incubation factories do? How to make money?

In simple terms:

First of all, nature is still content output, which is the guarantee of survival and the root of IP.

If this is done well, it will basically be able to return the cost and even make money.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

Then, there's live streaming, there's bringing, there's advertising, and commercial performances.

Another dragon's revenue chain.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

The larger MCN institutions may also develop upwards, that is, to enter the film and television circle.

The power man has such ambitions.

Of course, there is also such strength.

<h1 class="pgc-h-arrow-right" data-track="73">03</h1>

Strictly speaking, the Power Creator Internet Celebrity Incubation Factory is just an institution, a brand, and it is backed by a strange tree with fish.

Students who love to watch online movies will not be unfamiliar with the following sign:

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

Cinema movies will have dragon labels, there will be LOGOs of various production agencies, and online movies will also have them.

Strange trees have fish in the net world, famous.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

Dong Guanjie, the owner of Qishu Youyu, is China's first-generation Internet entertainment operator and is well versed in network operations.

In 2015, he entered the field of online video, and the following year, he launched the palace fight drama "Deep Palace Dream".

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

This online film, produced by Yingda and assisted by Xiu Qing, won the Annual Top Ten Online Film Award at the 7th Beijing International Film Festival.

After tasting the sweetness, the strange tree has a fish that is out of control.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

You shoot "The Matrix," I shoot The Hacker Storm, you shoot 'Ghost Blowing Lights', I shoot 'Makino's Tricks', you shoot 'Old Cannon'er', I shoot 'Northeast Old Cannon'er'.

With the help of the east wind, playing the edge ball, the more you play, the more slippery.

In the impression of many people, online movies are synonymous with shoddy and eye-catching.

But to tell the truth, the odd tree has a large net shot by the fish, and the overall level can be said to be reasonable.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

In 2019, Qishu Youyu filmed China's first poverty alleviation online movie "Donkey on the Tree" for Dong Guanjie's hometown of Yimeng Mountain.

Please come to Wang Yongquan (Xia Jiang in "Yao Li Bang") father and son to star.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

This online movie has won numerous awards and received great acclaim, and the reputation of Qishu Youyu is not only on the Internet, but also in the traditional cultural circles.

This movie, Meng Yu has seen, to be honest, compared with many theatrical movies of the same theme, it is not bad at all.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

The most interesting thing is that in 2020, Qishu Youyu made a "cottage version" of "Qimen Dunjia", which actually surpassed the original version.

In 2017, Xu Ke and Yuan Heping invested 250 million yuan in the magic giant "Qimen Dunjia", which only achieved a box office of 290 million yuan and an online rating of 4.4 points.

It was a fiasco.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

Strange tree has fish, this "Qimen Dunjia" investment of 20 million, in the network industry, it is also a big deal.

After the broadcast, it achieved more than 56 million box office, and still holds the highest record.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

If it is taken to the theater, the box office can really exceed 290 million.

The point is that the film's reputation is quite good, with an online rating of 5.3 points, although it is not as good as the 1982 version, but it is much higher than the 2017 version.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

The producer invited a number of related characters from the first two films to help, well-made and quite textured.

Especially in terms of special effects, it is highly recognized by the industry and the audience.

Another point worth affirming is the opening 6 minutes.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

The boss lady Chunchun made a soul stirring, making countless straight men shout "the top demon girl".

Some people even compared her to Liu Yan in the 2017 version, and she did not fall behind at all.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

The fire of this online movie has made Qishu Youyu not only earn word of mouth, but also earn box office, fame and fortune.

It is precisely with such a background that its music brands dare to boldly throw money and exert their strength.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

If one day, a small Internet celebrity who does a short video will have the opportunity to upgrade to make an online movie.

And the big Internet celebrities who shoot online movies have the opportunity to upgrade, enter the theater line, and enter the orthodox entertainment circle.

Xiao Panpan's version of "Female Pony" was concocted in this way, digging deep into the "batch production line" 010203 of the net red factory

In the age of entertainment pluralism, nothing is impossible and all dreams shine.

The key is to see if you are developing positively and whether you are growing upwards.

More Links:

Lisdani's "golden belt", you don't know how fierce she is

The barbaric growth history of "shouting injustice singer" Song Dongye, and his ending today, are all self-inflicted

How did Internet celebrity Zhang Dayi bring down Ali's "prince" Jiang Fan? What happened to them later?

Can you control the world with your consciousness? This brain-burning and thrilling web drama, the ending is reversed to doubting life

Celebrities, celebrities, Vanity Fair;

Curiosity, gossip, storytelling.

Like, please follow, like, forward it!

The picture comes from the Internet, invaded and deleted

Female pack horses Little Pan Pan
Previous: Little lover from a past life! Billy Zane transforms into a super daddy holding hands and holding two cute babies for shopping
Next: How to view the criticism of the Internet celebrity Xiao Pan Pan's magic reform of "Female Pony"?

Read on