On September 24th, the 5th Silk Road (Dunhuang) International Cultural Expo and the 10th Dunhuang Silk Road International Tourism Festival with the theme of "Symphonic Silk Road Cultural Exposition" opened in Dunhuang. As one of the sub-activities of "one meeting and one section", the Silk Road Cultural Tourism Commodities Exhibition was also launched.
Wuwei Tourism Commodities Exhibition attracted guests and tourists with its unique exhibition hall design, a variety of cultural and creative tourism products, professional explanations and the live performance of Liangzhou Xianxiao, a national intangible cultural heritage project.
The design of the Wuwei exhibition hall highlights the cultural elements with great regional characteristics such as copper galloping horses and Liangzhou words, and vigorously publicizes the city's cultural tourism resources and characteristic products through the scenic landscape wall and the Liangzhou word display area. The Liangzhou Word Display Area selects poems related to Wuwei such as Wang Zhizhuo, Wang Han and other famous poets, "Liangzhou Words" written by Xu Sunquan, "Liangzhou Music Song" by Xu Sunquan, etc., to spread Liangzhou culture, show the profound heritage of Liangzhou culture, and once again awaken the "memory of Liangzhou".
In this tourism commodity exhibition, a total of 25 cultural tourism commodity enterprises (units) were organized and collected nearly 200 kinds of Cultural tourism cultural and creative commodities with Wuwei characteristics for centralized display and sales, and 20 pieces (sets) of 5 categories of tourism commodities were selected and sent to the Organizing Committee of the 2021 Gansu Cultural and Tourism Commodity Competition to participate in the annual award of the Gansu Cultural Tourism Commodity Competition.
Wuwei City's cultural and creative tourism products are becoming more and more abundant, and it has developed a series of cultural relics imitation products based on the cultural relics of Ma Ta Fei Yan, a series of handicrafts such as white yak horn combs, dusting, sand embroidery, sand sculpture, etc., a folk culture series such as embroidery, purses, insoles, etc., a series of health care products such as cistanche, goji berries, red dates, smoked vinegar, white yak beef, quinoa and other green food series, and more than 500 kinds of tourism commodities in 20 categories. The cultural and creative tourism commodities exhibited this time focus on cultural commemorative coins, cultural shirts, Western Xia elements cultural and creative commodity series, eight birds chaoyang series, thangka and so on.
Source: Festivals and Publicity And Promotion Section