Not only the NPCs in the game, but also the fish tank, keyboard, and sweeper are now connected to DeepSeek......

Zhenxin Town Xiaomao | wen

As we all know, even if gold is suddenly dug up in the leek field, even the ants passing by will rush to make PPT overnight, proving that this land has reached a strategic cooperative relationship with the Ant Empire in the Jurassic era.

It is said that every morning at 8 o'clock, the marketing director of Ant Country has to lead his subordinates at the front desk of the company to raise their arms and shout: "If you can't bear the hardships of rubbing hot spots, you have to suffer the hardships of life!" "It looks like a thief, right, but it's been proven to work throughout the ages.

For example, after DeepSeek exploded, it triggered a wave of access, and all walks of life announced access to DeepSeek. There's a lot of it that I can understand, but there's a lot of it that is so shocking that I wonder where they got the inspiration for these ideas in a country where ecstasy and LSD are strictly prohibited.

Let's talk about understanding first, such as the game intelligent NPC, which is a relatively practical application. The first game to be connected to DeepSeek was the AI Innate Eucharist "Against the Water and Cold Mobile Game" (not an advertisement). In last Friday's Season Update, the game added the intelligent NPC "Shen Qiusuo" powered by the official version of DeepSeek.

I haven't experienced it, anyway, the official claims that in addition to what the App/web version of DeepSeek can do, Shen Qiusuo in the game can understand your words and deeds, can detect changes in your mood, can chat with you, share your experience, and even have deep emotional communication with you.

Of course, considering that NetEase promotes every AI character in "Against the Cold" in this way, so what is going on is definitely not a matter of having a say if you don't investigate it personally.

NetEase did it, and Tencent definitely had to do it. Also last Friday, "Peace Elite" also announced the integration of DeepSeek (also not advertising) to inject artificial intelligence into digital spokesperson "Jiley". According to reports, it can realize natural language dialogue with players, tactical guidance, and allow players to obtain in-depth support including gameplay introduction, game strategy, etc.

These apps are actually quite reasonable, right? A while ago, I went to Shenzhen to visit the NVIDIA branch, and they mainly showed me the specific application of AI technology in games.

But then these products are a bit confusing-confusing. For example, Midea announced the launch of the first DeepSeek air conditioner, known as Deepseek deep learning reasoning and logic visualization, which can self-perceive and self-regulate temperature and humidity wind; At the same time, DeepSeek implements multi-instruction and multi-intent understanding of one sentence and fuzzy instruction intent

Although it is all in Chinese, it seems difficult for normal people to understand what it is trying to express. Later, I thought hard about it before I realized the true meaning, in fact, the purpose is to make you unable to understand, so as to monopolize the right of interpretation and give value to the product. If you look at the people who open their mouths about blockchain, web3, I have reason to suspect that they themselves don't know what those concepts mean.

Henan Radio and Television Technology's "intelligent writing mouse" claims to have more powerful semantic understanding and data analysis capabilities, with a response speed of 0.3 seconds and a one-click wake-up AI assistant function.

A few days ago, YY Company, which was acquired by Baidu for 15.2 billion, announced that it was officially connected to DeepSeek, and the new product is referred to as "YYDS".

A sweeper product announced that it will be connected to the DeepSeek-R1 model, saying that it can actively learn user habits, intelligently plan cleaning paths, and provide more natural and smooth voice interaction.

and, the amount ...... A smart fish tank is connected to DeepSeek to form an architecture of "hardware ecology + software anthropomorphism". For example, DeepSeek can analyze parameters such as water quality and temperature in real time, and dynamically adjust maintenance strategies. Tongyi Qianwen provides expertise in fish diseases, water quality management, etc., and realizes the "full life cycle" intelligent advisory function - seriously, this linkage seems to be the most abstract at first glance, but it seems to be the most reliable.

There are a lot of products that I won't introduce one by one, and I feel that this trend will continue, and Pinhaofan and Pinduoduo can also consider connecting to DeepSeek, so that AI can intelligently arrange shopping/eating solutions that take into account both saving money and meeting your preferences - or, shopping solutions that can maximize the benefits of the platform.

Is this a distortion of human nature, or is it an accurate prediction of the future? Let's ask DeepSeek what he thinks.

Various types of hardware devices, including mice, keyboards, air conditioners, sweepers, battery cars, etc., are all connected to DeepSeek.

Here's how DeepSeek replied (excerpt, the full text is too long), and I admit that this paragraph was indeed written by AI:

1. Pragmatic exploration of technology upgrading: there are indeed typical cases of experience improvement

Precise breakthroughs in intelligent peripherals

DeepSeek-connected keyboard and mouse devices optimize response speed and operation accuracy through algorithms, significantly improving user experience in gaming and office scenarios. For example, the sales volume of a keyboard and mouse combination exceeded one million in a single day, and users reported that its "learning user habits" function made the operation more personalized4. Through the deep binding of AI capabilities and hardware functions, these products realize the "perception-feedback" closed loop that is difficult to achieve with traditional peripherals.

Second, the bubble worry of traffic carnival: a typical operation of following the trend and putting on a show

Shallow access to marketing routines

Some mobile phone manufacturers only call the DeepSeek function through the APP, and do not achieve system-level integration. For example, XX mobile phone users need to wake up the AI assistant on a specific interface, and the operation path is cumbersome, which is no different from downloading a third-party application. IDC analysts bluntly said that this kind of access "is essentially a hot technology OEM in the market".

The leek trap of false promises

Some sweeper and air conditioner manufacturers use "AI whole-house intelligence" as a gimmick to raise prices, and the actual function only supports basic voice control. To make matters worse, some battery car brands package DeepSeek as a "core technology for autonomous driving", but in fact it is only used for navigation voice broadcasting. This kind of operation is exactly the same as the routine of "15-day quick monetization" of online course merchants.

3. The driving logic behind the technology hype

The survival rule of the traffic economy is that under the competitive pressure of "falling behind if you don't rub the hot spots", enterprises are forced to join the access race. A senior executive of a home appliance company revealed: "On the day when the competitor officially announced the access to DeepSeek, the traffic of our e-commerce platform plummeted by 30%, and we could only rush to produce promotional posters overnight." This panic following has led to the industry falling into a cycle of "access for access' sake".

summary

In this carnival of AI empowerment, there are not only manufacturers who take advantage of technology to achieve product jumps, but also speculators who reap traffic dividends. Perhaps, as DeepSeek's official evaluation of its own popularity: "The market is never short of opportunities, but leeks lack principal." Consumers need to break the game with "technological pragmatism", embracing innovation and being wary of products that reduce algorithms to marketing footnotes. After all, the real intelligent upgrade is never a slogan on the PPT of the press conference, but an evolution of the experience that can be perceived at the user's fingertips.

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