At 8 p.m. on October 14, JD 11.11 officially opened. The exclusive debut of the co-branded keyboard "Ink Dyeing Qiankun" made by Beijing Tokyo X "Black Myth: Wukong" was officially launched on October 16 at the Jingdong New Little Rubik's Cube event. The co-branded Aluminum Tuotuo three-mode mechanical keyboard includes 3 versions: commemorative edition, collector's edition and limited collector's edition, with prices ranging from 699 yuan to 1499 yuan.
The key is determined, and the combat power is full of sky. The keyboard jointly created by Beijing Tokyo Manufacturing and "Black Myth: Wukong" is the exclusive cooperation project of Black Myth IP in the keyboard category, and it is also the only keyboard product that has received full participation in the appearance design of the main creative team of game science of the IP side. With a deep insight into user needs and strict control of product manufacturing, Beijing Tokyo Manufacturing brings fans a product experience with game elements, design aesthetics and extreme control.
Create high-quality genuine game peripheral products for "Destiny People" with ingenuity
After the release of "Black Myth: Wukong", the enthusiasm of "Destiny Man" for game peripheral products was quickly detonated. However, on multiple online sales platforms, a large number of peripheral products that have not been officially authorized by Game Science have appeared, and the quality is uneven, affecting the enthusiasm and experience of fans.
When developing merchandise, the game science team adheres to the same attitude of excellence as when developing games, and strives to bring users a perfect user experience. After in-depth discussions, the game science team finally decided to cooperate with Beijing Tokyo Manufacturing to cut into the development of game peripheral products from the keyboard, and deeply participated in the product design stage to jointly polish this "Destiny Man" exclusive keyboard with both use and collection value.
Taking the Ink Dyeing Collector's Edition keyboard as an example, it deeply integrates many elements of the game: the ESC key of the keyboard adopts the exclusive shape of the black gold soap robe, which has unique functions and charm in the game, the volume knob adopts the shape of the important gourd props in the game, and the full set of keycaps are customized and developed according to the game style, etc. There are also hidden benefits such as custom buttons corresponding to the function keys in the game, commemorative keycaps, etc., which can be described as full of ingenuity.
Made in Beijing x "Black Myth: Wukong" co-branded keyboard "Ink Dyeing Qiankun" Collector's Edition
It is worth mentioning that, in addition to the exquisite appearance design, the series of keyboards launched this time can also bring players an excellent control experience, before the official launch of the product, a large number of product internal tests were carried out, and the product was improved by restoring the real user experience.
It is understood that the project was launched in April this year and lasted 7 months overall. From the design drafts, production process plans, mold opening of core components, to the repeated polishing of the finished keyboard, behind it is the unremitting pursuit of quality and experience by the Beijing Manufacturing and Game Science team, and the in-depth collaboration with various upstream production and manufacturing links. For players with feelings and pursuits, this product, which carries the culture and value behind the IP, was finally launched during JD.com 11.11.
"Chinese Culture + Made in China" works together to boost the influence, creativity and competitiveness of Chinese culture
In fact, the cooperation between the game science team is not accidental, and the ingenuity of the persistent pursuit of quality is the common point between the two teams, and it is also the basis for achieving in-depth cooperation.
Feng Ji, producer of "Black Myth: Wukong", previously said in an interview with CCTV: The improvement of China's cultural influence is not only achieved by a single cultural product in the short term, it also needs the country to have a strong comprehensive national strength, and other products other than cultural products - such as goods manufactured by manufacturing, which also makes you feel that this country has a very advanced place.
The original intention of JD Manufacturing is to rely on JD.com's supply chain advantages and in-depth insight into market demand to provide consumers with products and services with a high quality and price ratio.
The launch of the "Black Myth: Wukong" co-branded keyboard is also a two-way rush between "Chinese culture" and "Made in China" to create the ultimate experience for users. As Feng Ji put it, "Combining traditional Chinese culture with state-of-the-art technology to produce a chemical reaction proves that this path is the way to go."
The person in charge of Beijing Tokyo Manufacturing also said, "In order to provide users with higher quality products and services, it is the appeal of game science and the starting point of Beijing Tokyo Manufacturing. The success of Black Myth: Wukong has proven a feasible path for the promotion of the influence of Chinese culture, and we are also working with China's manufacturing industry in a standardized and high-quality way to accelerate the growth of China's cultural industry, and we look forward to this cooperation becoming a new model of cooperation between the cultural industry and the manufacturing industry."