ZHANGJIAJIE INTERNATIONAL
TOURISM INNOVATION WEEK
Conversation topics
Science and technology cultural tourism has entered a new era
With the rapid development of science and technology, the application of AI and the metaverse in the cultural tourism industry is gradually becoming the focus of discussion. The 2024 Zhangjiajie Global Tourism Innovation Week is about to kick off. The core topic of this dialogue on "The Road to the Integration of Science and Technology, Culture and Tourism" focuses on how to promote the transformation and upgrading of the cultural tourism industry through science and technology, and how to seek balance and innovation in virtual reality and physical tourism.
Governing Body:
Metaverse and Artificial Intelligence 30 Forum
Manager: Xing Jie
He is the author of four best-selling books on the AI Metaverse, the vice chairman of the Metaverse Artificial Intelligence Industry City Alliance, the co-founder of the Metaverse Artificial Intelligence 30 Forum, the executive vice president of the Metaverse and Carbon Neutrality Research Institute, and the chairman of Youshi Capital
Manager: Luo Siqing
Chairman of Zhangjiajie Grand Canyon Tourism Development Co., Ltd., Vice President of Tourism Chamber of Commerce of All-China Federation of Industry and Commerce, and Deputy to Hunan Provincial People's Congress
ZHANGJIAJIE INTERNATIONAL
TOURISM INNOVATION WEEK
Conversation time
October 19, 2024
AM 09:00-12:00
Conversation location
Zhangjiajie Grand Canyon Scenic Area
ZHANGJIAJIE INTERNATIONAL
TOURISM INNOVATION WEEK
Dialogue breaks the question
1. AI and the metaverse empower the cultural tourism industry
Through the integration of AI and metaverse technology, from the virtual preview before the trip to the immersive interaction during the trip, to the online community interaction after the trip, the cultural tourism industry is gradually realizing the intelligent coverage of the whole process of tourists' travel. Using digital technology before travel, the attraction provides visitors with a virtual tour experience. Visitors can explore attractions in advance, plan their itinerary, and gain insight into the cultural context on the virtual platform. This dialogue will delve into the topic of AI and the metaverse empowering the cultural tourism industry, and promote the wide application of metaverse technology in the cultural tourism industry.
2. The combination of virtual and reality opens up a new model of cultural tourism
Zhangjiajie is moving towards the goal of becoming a global cultural tourism industry innovation center - "Cultural Tourism Silicon Valley". By integrating technology, economy, talent and infrastructure, Zhangjiajie is committed to achieving a comprehensive digital cultural tourism experience. Expert Xing Jie pointed out that the successful construction of the cultural tourism Silicon Valley depends not only on the progress of science and technology, but also on the convergence of top creative and management talents, as well as the construction of an open innovation ecosystem. Therefore, this dialogue will combine the future planning of Zhangjiajie and think about how to combine virtual and reality to open a new model of cultural tourism.
3. Digital innovation and talent training in the cultural and tourism industry
In the digital age, the requirements for talents in the cultural tourism industry are also changing. The application of AI and the metaverse requires not only technical talents, but also interdisciplinary talents. With the rapid development of AI and metaverse technology, the traditional education model can no longer meet the needs of the industry. This dialogue will start from the requirements for future practitioners, and discuss the need for new models of digital innovation and talent training in the cultural and tourism industry to cope with industry changes.
4. The development path and ecological establishment of Zhangjiajie Cultural Tourism Metaverse
As a global tourist destination, Zhangjiajie is actively exploring the development path of the cultural tourism metaverse, providing unprecedented travel experience for global tourists through the integration of digital twin technology, virtual reality and AI. In the future, tourism in Zhangjiajie should not be limited to traditional natural landscapes, but seamlessly integrate virtual and reality to form a new digital ecosystem. The dialogue will explore the development path and ecological establishment of Zhangjiajie's cultural tourism metaverse, help Zhangjiajie become the world's leading digital tourism city, and attract more international tourists and technology innovators.
ZHANGJIAJIE INTERNATIONAL
TOURISM INNOVATION WEEK
Panelists
QR code consultation telephone: 134 0744 8404 (Ms. Pan)
2024 Zhangjiajie Global Tourism Innovation Week
Organizational structure
(Continuously updated)
Mentoring units
Zhangjiajie Municipal People's Government
Organizers
SMART resort industry intelligence platform
Zhangjiajie Media Group
Co-organizers
Xiangyuan Cultural Tourism, Boao Cultural and Creative Institute, Yongding District People's Government, Wulingyuan District People's Government, Cili County People's Government, Sangzhi County People's Government, Zhangjiajie Wulingyuan Scenic Area and National Forest Park Administration, Hunan Zhansheng Science and Technology Group Co., Ltd., Zhangjiajie Tianmen Mountain Scenic Area, Zhangjiajie Grand Canyon Scenic Area, Zhangjiajie Baofeng Lake Scenic Area, Zhangjiajie Qixing Mountain Scenic Area, Zhangjiajie Youth Media Co., Ltd
Execution unit
Executive Committee of Zhangjiajie Global Tourism Innovation Week
Support media
Learning Power, People's Daily Online, CCTV, Hunan Daily, New Hunan, Huasheng Online, Hunan Daily, Ben Video, Today's Headlines, Zhangjiajie, Zhangjiajie Tourism, Zhangjiajie Cultural Tourism, Zhangjiajie Moment, New Hunan Zhangjiajie, Wulingyuan Release, Micro Yongding, Hello Sangzhi, Cili Release, Fang Laboratory, etc
Strategic cooperation institutions
凤凰网、AIM competition、AIMKIDS
Strategic cooperation brand
Wukong Research Institute, Anzhe Architecture, Museum Exploration School, Museum Cultural Tourism, Children's Art Research Alliance, Orion, Luke Social Innovation Center, P.art Group Art Consulting, Qicun Cultural and Creative Industries, Three Plus Two Township Innovation Alliance, Songguangli, Suji Construction Society, Township Innovation Alliance, Seclusive Township, Qiji China, MCM GROUP INTERNATIONAL, Times Cultural Tourism Strategic Marketing, Maida Kinetic Energy, Bear Child Tribe, Pusu Cultural Tourism, India Theme Sojourn, Lonely Travel Map, Maika Media, Lidong Culture, Zhongxin Borui Integrated Marketing Consulting Co., Ltd., Fang Laboratory, Volcano Village Lychee, Luojia Children, Junyu Hotel Management Company, Baicun Xiangjian, Feizhuji, Kerry Lewei, etc
Supporting Organisations
Baimei Village, Beijing International Design Week, Super Mart Cultural and Creative Consulting, Immersive City, Urban Renewal Big Data, Urban Environmental Design UED, Dali Lucky, Real Estate Trader Alliance, Real Estate Investment and Financing Club, Guangdong Cultural Tourism Interest Camp, Sea Story, Yahe Habitat Engineering College of Haikou University of Economics, Meisu China, Mingyue Village Ideal Village, Youth Practice Action, Tsinghua University Cultural and Creative Review, Qingkong Cultural and Creative (Beijing) Cultural Industry Development Co., Ltd., Rural Cultural and Creative Special Committee of China Cultural Industry Association, China Cultural Tourism Industry Elite Club, China Rural Construction Institute, Dwarf Village Wonder Tourism Area, Zhangjiajie Junsheng Sand and Stone Painting Cultural and Creative Park, Zhangjiajie Berry Tea Association, etc
Official liquor industry cooperation
Wulingyuan wine
Official partner travel agency
Zhangjiajie China Travel Service Co., Ltd
The chief craft beer co-brand
Cow Beer Hall
SMART production team
Producer
Wang Xu
Overall Coordinator
Stan
Business Coordinator
Gao Ying
project manager
Tomomi Kobayashi, Yang Kiheng, Wang Hui
Media promotion
Li Chuwei, Lu Jiaqi, Zou Haiyan, Zhang Lina, Wang Jiaqi, Zhang Ziyang
Visual design
Song Zhiguo, Hao Chenguang, Qin Yujiao, Zang Yushuo
Project team
Liu Lili, Yu Shengnan, Sun Haotian, Li Yanwei, Mu Yuansen, Zheng Qiusi, Guo Guolei, Chen Hao, Heng Kuo, Liao Hao
Volunteer team
Zhangjiajie University
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