Japanese media: High salary, can be famous, Japanese star voice actors have gone to China for employment

Source: Global Times

News postseven, a news website owned by the Japan Publishing House Elementary School, was published on October 19, with the original title: High salary, can be famous, Japanese star voice actors or have gone to China for employment In recent years, the popularity of young female voice actors in Japan has been very high in China, even under the epidemic, their popularity has not diminished. Japanese female voice actors, led by super popular voice actors such as Minamiki Nana and Kaori Hanazawa, have won a large number of fans in China. Voice actors such as Toyosaki Aisheng and Tokui Aoku have opened exclusive channels on station B, and Ohashi Caixiang often participates in online concerts in China. Relevant practitioners said that Japanese voice actors speak Japanese very cutely, so even if they do not Chinese they can be accepted by Chinese users.

In China, voice actors are known as voice actors. In recent years, Japanese voice actor culture has gradually penetrated into the Chinese market. However, in terms of imitating the voice actor culture of Japanese idols, the training of personnel in related industries in China is far from enough. Idol voice actors are a unique cultural phenomenon in Japan. In China, dubbing is generally done by actors. Although there are also professional voice actors, they are not packaged, so they are not idols.

China's related industries are also discovering local young female voice actors, but it is difficult to create superstars like Japan. For some Chinese otaku, the voice actors of young Japanese idols are extremely special. They believe that Japanese female voice actresses have a charm that Chinese women do not have.

In addition, the appearance fee of the Chinese entertainment industry is very different from that of Japan. Popular actors (in China) can spend as much as 1 billion yen per appearance, and they are still rising. This is the dividend of the huge domestic market coupled with the cultural strategy aimed at the Asian cultural circle. Relevant practitioners in Japan believe that Japanese female idol voice actors can have the same value after entering the Chinese market. Especially in China, the social game market still has good prospects, and Chinese companies can give voice actors salaries up to Hollywood standards, or even dozens of times the latter.

In Japan, the ability of professionals and technicians is not proportional to salary, and it is cheap worldwide. The survey found that even popular young idol voice actors can only get salaries at the level of fresh graduates in Japan. This further prompted Japanese voice actors to run to China. (Author Yoichi Uizaki, strict translation)