On April 28, 2024, Vanke delisted two plots of land in Beiling Farm and Yalu River North Street West, with a land area of 54,000 square meters, a construction area of 97,000 square meters, and a transaction value of 486 million yuan. This is the third time that Vanke has settled in the capital new area after the capital Future City and Fuqian No. 1.
In addition to the developers, the real estate enterprises have benefited from the land, and have also played a positive role in stimulating the confidence of the property market.
Vanke Sanjin Capital New Area
In 2019, Vanke, as a leading brand of real estate enterprises, took the lead in entering the Capital New Area, sending a strong market signal and attracting many first-tier developers to settle in one after another. Two years later, at the "4.30" land auction, Vanke bought the "Xiyao Phase II-2 Plot" and entered the capital new area for the second time, demonstrating Vanke's confidence and determination to deepen the region.
Today's Capital New Area has gathered a number of real estate companies such as Vanke, China Resources, Gemdale, CIFI, etc., to jointly draw a new chapter in the human settlements of the Capital New Area, which has played a positive role in promoting regional economic development, absorbing population inflow, updating the urban interface, and renewing human settlements. In the future, with the promotion of major events such as "promoting the construction of the capital's science and technology innovation core area with higher standards" and "promoting the capital's Shanhaili Cultural and Wisdom Creative Park" that were written into the "2024 Huanggu District Government Work Report", the ability of the capital new area to absorb brand real estate enterprises will be further enhanced.
With this land acquisition, Vanke has taken a heavy position in the Capital New Area, which shows that Vanke attaches great importance to the Capital New Area.
The new plot is in a great location
Vanke's delisting of the Beiling Farm plot and the two plots in the west of Yalu River North Street can be said to have mature regional facilities, excellent environment, and widely respected educational resources.
It is understood that the location of the Beiling Farm (Phase I) plot and the West plot of Yalu River North Street is relatively close, and they are both second-class residential land, with a starting price of 5,000 yuan/㎡. The two parcels of land are moderately large, with Beiling Farm (Phase I) being slightly larger with an area of 32,511.99 square meters and Yalu River North Street West being 21,497.93 square meters. The capital new district, where these two plots are located, has high-quality residential projects from a number of brand real estate companies.
The regional supporting facilities are becoming more and more mature, the future campus of Ningshan Road Primary School and the future campus of 43 Middle School have been put into use, and the surrounding community has formed a strong commercial and living atmosphere, and the high school, kindergarten, park science and technology innovation park, administrative center, etc. in the plate are also expected to be introduced.
Vanke entered the game at this time, and it can be said that it can enjoy regional high-quality supporting facilities and further enhance the value of its products.
Fill the gap of new products in the section
Different from the booming construction of urban supporting facilities, with the emergence of the phenomenon of population "siphoning" in the new area of the capital, the supply of new houses in the region continues to decrease. According to the data of Fangpu.com, in 2023, Huanggu District will complete the filing of 5,723 sets, with an area of 626,600 square meters, of which the capital new district, which ranks third in the city's plate sales throughout the year, contributed 2,705 sets of them, 314,100 square meters, accounting for 47.27% of the number of units and 50.13% of the area. In other words, nearly half of the property market transactions in Huanggu District in 2023 will come from the capital new district.
(According to Fangpu Network)
The sales of the sector have reached 4 billion yuan + for several consecutive years, sounding the alarm of insufficient inventory of new products in the property market in the capital new area. Judging from the current situation of the four major brand real estate companies rooted in the capital new area, the first number of Vanke Mansion is about to be sold out, and Vanke's new product "reservoir" in the capital new area has bottomed out; CIFI's capital Bochen Times Phase II still has products on sale and the third phase will be launched soon, and the main battlefield will also focus on the sales side of existing products; The hot project Jiangshan Fenghua is nearing the end, and there are not many products left in the Ronghuafu project of China Resources Land, so the products currently on sale in the capital new area are limited.
However, data obtained from major media platforms shows that the level of attention in the region has remained high. At this time, starting the new capital area will not only be able to obtain huge traffic, but also bring clear predictability to future sales. Coupled with Vanke's brand accumulation in the capital new area, it is clear that it will achieve good sales performance in the future.
Vanke uses practical actions to dispel negative voices
This land acquisition is of great significance to Shenyang Vanke.
As we all know, some time ago, Vanke was at the forefront of public opinion, and many people had a wait-and-see mood about the future direction of Vanke. At this time, Vanke took the land, and Vanke explained again with practical actions: I am still resisting.
At a time when real estate is in deep adjustment, real estate companies are taking land is a positive signal, which is an external expression of self-confidence for enterprises; For the market, establish a positive signal for the property market; For home buyers, they can get rid of their concerns and choose high-quality real estate companies; For cities, better tax + employment is provided.
Behind Vanke's land acquisition, the significance is far more than that.