The most popular joint venture family car in the era of fuel vehicles has actually fallen to the point of delisting and discontinuation, this outrageous thing is happening!
Just yesterday, foreign media exposed a resolution of Ford Motor that the gasoline version of the Ford Focus model will be officially discontinued in 2025. The Saarlouis plant in Germany will also close in November 2025.
The name of the follow-up Focus will be retained, but it is likely to become a pure electric model, and a generation of classics will fall.
Why did it fall from a well-known classic model to the point of being delisted? It has a lot to do with the popularity of new energy vehicles. Compared with new energy, especially electric vehicles, the handling selling point that Focus is proud of has disappeared, and the shortcomings of high fuel consumption and small space have been magnified, and market sales have plummeted, and the final delisting is not unexpected.
In 1998, the first generation of Focus was born, and it was extremely popular as soon as it was launched. The Focus currently on sale is a fourth-generation model that has been in use since 2018. According to Ford's internal plan, Ford's models sold in Europe will be fully electrified by 2030, and all models in the global market will be electrified by 2035.
According to the planning details, Ford will also invest in upgrading the Cologne plant in Germany and transforming it into an electrification center in Cologne. After the renovation, the plant has an annual production target of 1.2 million electric vehicles.
Although Focus's sales in China have been very sluggish in the past two years, sales in North America and Europe are actually quite good. However, due to the impact of electrification, sales have fallen significantly compared to their peak. Among the traditional fuel manufacturers, Ford's need to transition to electrification is more urgent.
So, for domestic consumers, the three-cylinder Focus is unacceptable, and the pure electric Focus can be favored?