Recently, friends heard that the luxury brand fuel car price reduction, then moved the idea, ready to start a luxury car, he has been thinking about the five series of Bao car for many years, because the price was high before, has always only dared to look at the distance and dare not play profane, I heard that the price reduction is huge, he was happy, downloaded a number of car selling APP on the mobile phone, after a vertical and horizontal comparison, finally did enough homework, with an expectant heart, ready to go to the 4S store to find out.
My friend was worried that he was not thoughtful, so he invited me to go with him for consultation, I did not have a plan to buy a car, so I was reluctant to go, and then I couldn't bear his soft grinding and hard bubbles, so I had to agree to take the time to accompany him to a local treasure 4S store to see the true face of luxury cars.
On this day, we came to the 4S store of Bao, and were warmly received by the salesman, who first asked us when we planned to buy a car and which model we were going to buy, and then began to register our information and asked us to sign on his tablet to confirm.
After the registration, the salesman first asked us if we had seen the car we planned to buy in other stores, and after receiving a negative answer, he took us to the car and patiently introduced it in detail.
From the appearance and interior of the car, to the configuration and performance of the car, and then to the fuel consumption and maintenance of the car, all the way to the brand influence, brand premium ability and value retention rate of the car.
After the salesman's professional and detailed explanation, the image of this car became even taller in the hearts of friends, and they felt that if they didn't buy one, they would live in vain in half their lives, and their friends soon strengthened their belief that they would not buy it.
When the salesman asked us where we still didn't understand, my friend went straight to the point and told him that the car had been learned through a variety of channels, and now he was most concerned about how much the car could be discounted.
The salesman asked us to sit down at a small round table, called for two cups of coffee, he took a pen and paper, sat down across from us, and wrote it down carefully for us.
The official price of the car is 440,000, the store offers 60,000 yuan, the actual sale is 380,000, the down payment is required to be 80,000, and the commercial loan of 300,000 yuan is required, the loan term is five years, the annualized interest rate is 5.5%, the loan can be paid off at one time after two years of the loan, there is no liquidated damages, the purchase tax is 34,000, the insurance of the car must be purchased in the store, the premium is 14,000, and you have to buy a package of about 12,000 yuan. In this way, the friend can pay almost 140,000 yuan to drive the car away.
The sharp price reduction of high-end cars is indeed true, but there is still a certain gap from the expectations of friends. My friend looked at the list written by the salesman and asked him what else was being given in the store. The waiter hesitated for a moment and said that he could send the original car glass film, the full envelopment of the mat and the boot mat.
My friend calculated, I think that the interest for two years is almost 30,000 yuan, this money is extra, I can't earn so much interest in the bank, it is better to pay the full amount is appropriate, so I asked if I can pay the full amount, the salesman told us that if you pay the full amount of the car can only be discounted by 20,000 yuan, the overall calculation is still a loan is appropriate.
Although the price reduction is large, there is a precondition, that is, you must take out a loan to buy a car. After some bargaining with the salesman, he privately told us a secret why only a loan can enjoy a large discount, because they will take a 15% commission from the interest, which is a compensation for the price reduction of the car. At this time, we suddenly realized that there were so many doorways here, so we continued to bargain with him, and after some arguing, the salesman told us that the car could give us another 10,000 discounts, but other conditions remained the same.
My friend didn't expect that there were so many routines to buy a car, it was not as simple as I imagined, so I hesitated, ready to think about it first and then make a decision. The salesman looked at the hesitant friend and threw out a preferential measure, and he could pay a deposit on the same day to give him free maintenance for life.
In the face of more than 1,000 maintenance costs for the car each time, this temptation is still very great, my friend is somewhat excited, but I am worried that there is something unexpected, and I lost money, so I told the salesman that I need to discuss with my family before making a decision, and then we went out of the door of the 4S store.
My friend wanted to buy this car and compare prices in other cities, so he encouraged me to accompany him to the largest city in the north.
The next day, we bought a high-speed rail ticket, arrived in the big city an hour later, took a two-hour subway to a 4S store of Bao, and after getting the reply that the store car can be sold in other provinces, we started the same registration process.
The salesman still took us to experience the car, gave us a detailed introduction to the car, more enthusiastic and professional than the clerk in the small city, and actually did not look down on us from the countryside, which surprised me a little.
It's time to talk about money and don't hurt feelings, the salesman here told us that the official price cut is 70,000, because they belong to a larger agent, there is a scale advantage, and they can directly drop 100,000, we can't help but move when we hear it, it seems that this trip is worth it, and the big city is indeed more preferential, but this also makes us faintly feel that the water here is very deep, and there may be more room for price reduction.
After my friend and I conspired in a whisper, we grinded with the salesman, and the effort paid off, and the sales took a step back, and he told us that if we could pay the deposit on the spot, he would give us another 10,000 yuan. My friend was a little excited to hear this, and he began to be eager to try. I reminded him not to rush and see if there was room for further price reductions.
When a friend asked him what other items he could provide for free, he gave free films, foot pads and other things, but the free maintenance of the car can only be sent five times, and it is not free of charge in 4S stores across the country, and can only come to the designated place in the city to enjoy free maintenance. As for the purchase tax and insurance amount, the annualized rate of interest here is also lower, to almost 5%, and the loan can be repaid in advance after only one year, and there is no handling fee. And there's no need to pay extra for options. I think it's time to start.
Sure enough, it is a big city, and you can enjoy greater discounts, and my friend made a detailed report to his wife about the situation here. My wife was also surprised to hear that there was such a huge difference from the local area, so she asked him not to pay the deposit first, and then try to get more discounts from the store.
After listening to his wife's words, the friend started a new round of negotiations with the salesman, in addition to asking for cash discounts, he also asked for some equipment, such as a heated steering wheel, 360-degree panoramic image, etc. The salesman claimed that these are the configurations of high-end models, and they need to change the car after installing these. In the end, we didn't pay the deposit, and still thought about it as a reason, and walked out of the 4S store and embarked on the return journey.
Through this comparison, we have a certain expectation of the real price of this car, but we are still not sure where the upper limit of the value-added services provided by the 4S store is, for fear that due to their own negligence, they will not be able to enjoy the due rights and interests, and friends will begin to get entangled.
The next day, when my friend was a little uncertain, I received a call from the salesman of the 4S store in a big city, saying that he wanted to talk to him again.
The salesman said and the leader asked for instructions and then replied, after a while, the salesman called, said that the leader agreed, can give him a comprehensive discount of 120,000, friends did not expect the other party to really agree, it seems that as long as they work hard, you can save more money, get more benefits, can't help but be overjoyed, let the salesman send a list to himself, let his wife review, immediately pay him a deposit.
After a while, the salesman sent a list, which said that the price was 100,000 yuan, and the other 20,000 yuan was discounted, which could not be written in the contract, and he needed to pay 20,000 more for the car when he bought the car, and the 20,000 4S store would transfer it to him in the form of points. My friend was stunned and didn't know that there was such an operation in the 4S store. I asked them what this point meant, and the salesman explained that this point is equivalent to digital currency, which can be spent in shopping malls, supermarkets, gas stations and other larger consumption places, but cannot be used in street shops. We looked at this request, a little surprised, and thought that the direct discount would be over? I don't know why he bothered to go through such a twist and turn one more time.
When we count the purchase tax and insurance and loans, it becomes clear that all of these things will increase because of the increase in the purchase price of the car. After the purchase price of the car increased by 20,000, the purchase tax increased by nearly 2,000, the interest increased by 1,000, and the insurance premium increased by several hundred.
Since my friend really wanted to buy a car, I asked the salesman if he could send a dash cam and remote start if he agreed to this condition. The salesman readily agreed, and when he sent the budget list again, he found that there was an extra 3,000 yuan for the new car inspection fee and 1,000 yuan for the delivery fee.
Only then did it dawn on us that the reason why you could agree to what you asked for was that they played a trick with you and had to go back the money through other means. Looking at this full routine, it really makes people cry and laugh.
In the face of the increasingly fierce competition between fuel vehicles and new energy vehicles, various car companies have shown their abilities in sales methods, but some sales strategies in the clouds have dazzled the people and are at a loss. To buy a car, you must be energetic, rack your brains and fight wits and courage with the 4S store, and spend money unjustly if you are not careful.
The car is also a commodity, I don't know why going to the 4S store to buy a car can not be the same as buying things in the supermarket, the price is clearly marked, simple and transparent, so that every consumer can see at a glance and buy their favorite car according to their budget.