OPPO's mid-range flagship new products are exposed, and the image strength is beyond imagination, will it be a blockbuster in June?
The mobile phone industry will usher in another wave of new product releases. Recently, news about the Oppo Reno 12 series has been revealed, which makes people look forward to the strength of this mid-range flagship model. As the new installment of the Reno series, the Reno 12 lineup will include the standard version, the Pro version and the Pro+ top version, which are aimed at different levels of users.
Imaging prowess has always been the core selling point of the Reno series. The Reno 12 series continues this tradition with a strong focus on cameras. It will feature a triple rear camera solution, with Sony's latest-generation IMX890 sensor as the main camera, which promises excellent image quality.
The IMX890 is a 1/1.28-inch large-pixel sensor with an aperture of up to f/1.5 and powerful low-light shooting capabilities launched by Sony in early 2023. It features a dual-core focus pixel design for faster and more accurate autofocus. The IMX890 also supports 4K 120fps video recording and 8K resolution still output to meet users' needs for high-resolution video content.
In addition to the powerful main camera, the other lenses of the Reno 12 series also have good strength. It has been revealed that it will be equipped with an ultra-wide-angle lens with a field of view of up to 120 degrees, which is suitable for shooting large scenes and panoramic photos. There is also a telephoto lens that can achieve up to 5x lossless zoom, making it easier to shoot distant objects.
In terms of image algorithms, the Reno 12 series also has many upgrades. It will add a variety of shooting modes such as portrait, night scene, long exposure, etc., and optimize the imaging effect in various scenes through AI algorithms. The Reno 12 series will also support Optical Image Stabilization (OIS), which helps to capture sharper and more stable photos and videos during motion or hand shaking.
The Reno 12 series is capable of both hardware and software, and its photographic performance is expected to rival or even surpass some flagship models. This is perhaps one of the reasons why Oppo is positioning it as a "mid-range flagship".
In addition to the imaging capabilities, the Reno 12 series has also been upgraded in other aspects. It will be powered by Qualcomm's latest generation flagship mobile platform, the Snapdragon 8+ Gen 1 processor, and the performance is expected to be comparable to that of top-of-the-line flagships.
The screen of the Reno 12 series is also excellent. It will feature a straight screen design with a resolution of 2K+ and support for a high refresh rate of 120Hz for a smooth visual experience. The screen of this model has also passed a number of certifications, such as HDR10+, DCI-P3 wide color gamut, etc., to ensure color reproduction and display effect.
When it comes to flight and charging, the Reno 12 series is no slouch. It will be equipped with a high-capacity battery and support 80W wired fast charging and wireless fast charging technology, which will only need to be recharged in a short time.
The Reno 12 series will also perform well in other use cases other than photography. It supports 5G dual-mode, WiFi 6 and Bluetooth 5.2 communication technologies to ensure network stability and speed, and has a built-in Qualcomm next-generation AI engine to realize intelligent experience such as intelligent voice assistant and AR augmented reality. The storage and storage are also well configured to meet the needs of daily use.
The Reno 12 series is not only outstanding in terms of imaging, but also has all-round performance capabilities. It is likely to be the best of the mid-range flagships in the first half of the year.
For Oppo, the Reno series has always been the focus of its mid-range flagship line. Since the Reno 5, the series has been positioned as an "imaging flagship" and has gained a lot of popularity in the mid-range market.
According to the data, the Reno8 series released last year shipped more than 5 million units worldwide. This is quite good for a mid-range model, and it is enough to see the market potential of the Reno series.
It is predicted that this year's Reno 12 series is expected to continue this good momentum, and sales are expected to exceed the 5 million mark. With excellent imaging prowess and all-around performance, the Reno 12 series is likely to be the best of the mid-range flagships, dominating this price segment.
Competition in the mid-range market is also fierce. Mobile phone manufacturers such as Xiaomi, realme, and vivo are eyeing up in this field, and new products are emerging in an endless stream. If the Reno 12 series wants to break out of this torrent, it needs more unique highlights and marketing promotions.
Whether the Reno 12 series will make a splash in the mid-range market remains to be seen by time. But judging from the information exposed so far, it is indeed a powerful mid-range flagship new product, which is worth looking forward to.