Refrigerator industry credit reporting business project case

Refrigerator industry credit reporting business project case

Report Number: 1757936

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Project Background:

Refrigerator is one of the indispensable electrical appliances in family life, with the upgrading of consumption and the intensification of market competition, the refrigerator industry is facing many challenges and opportunities. On the one hand, the market size of the refrigerator industry continues to expand, and the retail sales of China's refrigerator market reached 103.8 billion yuan in 2022, a year-on-year increase of 9.3%. On the other hand, the product structure and brand pattern of the refrigerator industry are also changing, and the trends of intelligence, high-end, personalization, and diversification are becoming increasingly obvious, and consumers are increasingly demanding the quality, function, design and service of refrigerators. In this context, how to grasp the market opportunity, enhance their competitiveness, and expand market share has become an urgent problem to be solved.

Customer Pain Points:

The customers of Boyan Consulting are mainly refrigerator manufacturers, distributors, retailers, etc., and they need Boyan Consulting to provide consulting services on market analysis, competitor analysis, consumer analysis, risk assessment and other aspects of the refrigerator industry. Customer companies generally encounter the following pain points:

It is difficult to obtain credit data. Because the refrigerator industry involves multiple links and subjects, such as raw material suppliers, production enterprises, logistics companies, distributors, retailers, consumers, etc., it is necessary to invest a lot of manpower, material and financial resources to obtain the credit data of these subjects, and it is difficult to ensure the timeliness, accuracy and completeness of the data.

Insufficient ability to analyze credit data. Even if a certain amount of credit data is obtained, Boyan Consulting lacks effective methods and tools to conduct in-depth analysis and mining of these data, so as to extract valuable information and insights and provide customers with more professional and targeted consulting advice.

The application scenarios of credit data are limited. At present, credit data can only be used for basic market research and risk assessment, without effectively integrating and utilizing credit data with other data sources, so as to expand the application scenarios of credit data in market development, credit risk control, participation in the construction of global industrial chain and supply chain, business operation management, etc.

Project Purpose:

In order to solve the above pain points, Boyan Consulting is entrusted to provide a set of professional, authoritative and comprehensive credit reporting business solutions for client companies. The program aims to:

Through cooperation with external credit investigation companies or through relevant domestic and foreign institutions, obtain credit data covering all aspects and subjects of the refrigerator industry worldwide;

By using advanced technology and methods to clean, sort, analyze and present credit data, we provide customers with accurate credit data services for the whole chain;

By effectively integrating and utilizing credit data with other data sources, we provide customers with multi-dimensional, multi-level and multi-angle credit data application solutions.

Survey Target:

The subjects of this project include the following categories:

Refrigerator raw material suppliers: including steel, plastics, electronic components and other raw material suppliers, a total of about 200;

Refrigerator manufacturers: including domestic and foreign well-known brands and their subsidiaries or partners, a total of about 100;

Refrigerator logistics enterprises: including enterprises responsible for logistics services such as refrigerator transportation and warehousing, a total of about 50;

Refrigerator distributors: including about 300 enterprises responsible for distribution services such as refrigerator wholesale and distribution;

Refrigerator retailers: including online and offline refrigerator sales channels and retailers such as operators, a total of about 500;

Refrigerator consumers: including information on various refrigerator consumers and their purchasing behaviors and preferences in different regions, different age groups, and different income levels, totaling about 1,000 people.

Project Description:

The project mainly includes the following aspects:

Credit data acquisition: Obtain the basic background, credit status, payment ability, bad record and other credit data of the above-mentioned research subjects through cooperation with external credit investigation companies or through relevant domestic and overseas institutions of our bank, and store these data in a dynamically updated global risk database;

Credit data analysis: through the use of advanced technology and methods to clean, sort, analyze and present credit data, so as to form standardized reports, customized reports, comprehensive solutions, data models and other forms of credit data products, and provide corresponding consulting suggestions according to customer needs;

Credit data application: Through the effective integration and utilization of credit data and other data sources, we can expand the application scenarios of credit data in market development, credit risk control, participation in the construction of global industrial chain and supply chain, business operation management, etc., and provide corresponding solutions according to customer needs.

Project Value:

This project will bring the following values to customers:

Enhance market competitiveness. By obtaining the credit data covering all aspects and subjects of the refrigerator industry around the world, we can have a more comprehensive understanding of the market dynamics, competition pattern, consumption trends and other information of the refrigerator industry, and provide customers with more professional and targeted consulting suggestions based on this information, so as to help customers grasp market opportunities and enhance their competitiveness.

Reduce risk losses. By using advanced technology and methods to clean, sort, analyze and present credit data, and form a variety of forms of credit data products, we can more accurately assess the risk status of all links and subjects in the refrigerator industry, and provide customers with more effective risk prevention and control measures based on this information, so as to help customers reduce risk losses.

Increase business revenue. By effectively integrating and utilizing credit data with other data sources, and expanding the application scenarios of credit data in market development, credit risk control, participation in the construction of global industrial chain and supply chain, business operation management, etc., we can provide customers with more diversified, more advanced and more valuable credit data services, thereby increasing customer satisfaction and loyalty, and also increasing our own business income.

Enhance your brand image. By providing professional, authoritative and comprehensive credit reporting business solutions, we can demonstrate our professional knowledge and service capabilities in the refrigerator industry, establish our brand image in the refrigerator industry, and improve our influence and reputation in the refrigerator industry.