On the evening of April 30, the 2024 National Spring "Village Evening" Demonstration and Zhenping County Cherry Picking Festival series of activities kicked off in Liangshuiquan Village Cultural Square, Laozhuang Town, enriching rural cultural life, prospering rural cultural industry and tourism, and injecting new vitality into rural revitalization.
The event kicked off with the resounding "Gong and Drum Team" performance, the song and dance "Cherry Red" and "Koi" showed the prosperity of Zhenping's industrial development, and the drum hummed "The Name of Medicine" and "Provincial Intangible Cultural Heritage Dance" showed Zhenping's unique cultural heritage. Singing and dancing, opera, martial arts, sketches, musical instrument performances and other wonderful programs are staged in turn. There were bursts of singing, laughter and applause.
Qiao Jin, head of the gong and drum team of Liangshuiquan Village: As a demonstration point, our village held the "Village Evening", which is not only a display of our spiritual outlook, but also an honor for us. Everyone is happy to watch, and we are also happy to act!
It is understood that Liangshuiquan Village has been rated as a provincial-level traditional village, a national forest village, a rural tourism characteristic village in Henan Province, a provincial township-level tourism characteristic village, a health tourism demonstration village in Henan Province, and a characteristic tourism demonstration village in Henan Province. This spring "Village Evening" demonstration and display truly achieved the "Village Evening" staged by cultural tourism, and the masses took the stage to be the "protagonists". The whole party is down-to-earth, gathering popularity, speaking the local sound, singing the countryside, dancing the rural rhyme, full of local customs and artistic charm of the cultural performance, with its distinctive local characteristics and rich and diverse program content, vividly showing the prosperity of rural culture in the new era, for promoting the implementation of the rural revitalization strategy, enriching the spiritual and cultural life of the masses, inheriting and developing the excellent traditional culture of the countryside has written a wonderful stroke, greatly increasing the happiness and sense of gain of the masses.
Ma Zhaoxi, a villager from Liangshuiquan Village: We used to watch the evening party on TV, but now we watch the Spring Festival Gala live, and many programs are programs that we write, direct and perform ourselves. Now our days are getting better and better, and the days are getting more and more fulfilling, and the wonderful programs are all on the spot, and I am very happy!
Laozhuang Town takes "fruit" as the medium, "festival" as the media, and "tourism" as the basis, and constantly explores the economic and cultural development model of "tourism promotion and sales to increase income". In addition to the wonderful cultural performances, the event site also set up Liangshui Spring Wine, Wanzhong Yuan Dong Brewed Rice Wine, Millet Yellow Wine, Yaosheng Pharmaceutical Medicine, Golden Silk Yellow Chrysanthemum, Guanglei Ecological Breeding Chai Eggs and other special products exhibition and sales area, attracting many tourists to taste and check in.
Zhou Yanhua, Secretary of the Party Branch of Liangshuiquan Village: A lot of people came tonight, and while watching the village evening, we sold more than 20 boxes of eggs, more than 30 boxes of liquor, and then more than a dozen boxes of rice wine. All in all, it was a fruitful evening!
It is reported that Laozhuang Town will continue to organize and carry out the "Four Seasons Village Evening" activity, constantly explore innovative forms of activities and publicity methods, improve the grassroots coverage of cultural benefits, and continue to contribute cultural strength to rural revitalization.
Zhao Qingying, mayor of Laozhuang Town: This "Village Evening" activity excavated the rural heritage, promoted the integration of culture and tourism, established a civilized rural style, stimulated the cultural vitality of rural revitalization in the new era, and let the people feel the fruits of rural revitalization!
In recent years, Zhenping County has vigorously promoted the construction of the public cultural service system and implemented a large number of public cultural projects, which has helped to promote the comprehensive promotion of rural revitalization and gathered strength for the construction of "Flowers Like Jade and Splendid Zhenping". Nowadays, a large number of village-level cultural cooperatives are active in Zhenping, which has effectively promoted the construction of grassroots culture and prospered the cultural and tourism industry.
Xu Bing, Director of the Zhenping County Bureau of Culture, Radio and Tourism: Since the beginning of this year, Zhenping County has adhered to the guidance of Xi Jinping Cultural Thought, firmly established the work orientation of "people-centered", focused on the expectations of the people for a better cultural life in the new era, deeply excavated the characteristic cultural resources of Zhenping Village, and carefully created the "Four Seasons Village Evening", "Folk Art Competition", "Square Dance Competition" and "Huimin Cultural Festival" and other characteristic local cultural and artistic activity brands, which have attracted a large number of rural people to participate enthusiastically, enriched the cultural life experience of the rural masses, and injected cultural cohesion, spiritual impetus and industrial revitalization into rural revitalization!
The whole performance was broadcast live through Henan Radio and Television All Media, Elephant News client, Zhenping Rong Media Center's official mobile app "Yunshang Zhenping", the official Douyin account "Yunshang Zhenping", and the official WeChat public platform "Zhenping Rongmei". Especially the host of Henan Radio and Television Station Pang Xiaoge, which added more beautiful colors to the whole village evening.
Pang Xiaoge, host of Henan Radio and Television Station: This time, I think that our Zhenping has changed too much, especially when I participated in our village evening, I can feel the rural construction of our Zhenping over the years, so that the life of our villagers can be said to be prosperous, and I can feel that their spiritual and cultural life is getting richer and richer. The self-performed one is very remarkable, showing us the new fashion of the new era and new countryside, and sincerely wishing our Zhenping's rural revitalization and rural culture construction better and better!
Shi Tianjun, member of the Standing Committee of the county party committee, director of the Propaganda Department and deputy county magistrate, attended the event.