In order to further boost consumer confidence, stimulate consumption vitality, and launch Yangpu consumer brand, on the afternoon of April 29, the 5th "55 Shopping Festival" Yangpu District activity was officially launched in Wujiaochang Square. Zhou Haiying, deputy secretary of the Yangpu District Party Committee and head of the district, Xu Hui, member of the party group and vice chairman of the Municipal Federation of Trade Unions, Li Hong, second-level inspector of the Municipal Commission of Commerce, and Dong Haiming, deputy director of the Standing Committee of the Yangpu District People's Congress and chairman of the District Federation of Trade Unions, attended the meeting.
At the event site, the participating leaders jointly pressed the starting device, and the 5th "55 Shopping Festival" Yangpu District activity was officially opened. The "Three-Year Action Plan for Promoting Consumption in Yangpu District (2024-2026)" was also officially released today, focusing on five major actions: "energy level improvement", "main body cultivation", "consumption expansion", "digital and real integration" and "business district file upgrading", and implemented 18 measures to further promote the commerce and trade industry to become a hard support for the high-quality economic development of the district. Fudan University's Consumer Market Big Data Lab uses numbers to interpret Yangpu's consumption energy level and online consumption level, and the data shows that in the first quarter of 2024, Yangpu Society's zero growth rate ranked first in the central urban area.
Online and offline commercial enterprises jointly released special activities during the "Five-Year Shopping Festival", the enterprise alliance of Dawujiaochang business district was established, and the five major banks of China Agriculture, Industry and Diplomatic Service jointly launched financial assistance consumption activities. The District Federation of Trade Unions, the District Sports Bureau, Wujiaochang Street, Siping Road Street, and Dinghai Road Street shared the content from the perspective of linkage business and service guarantee.
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It is reported that the 5th "55 Shopping Festival" Yangpu District activities, with Wujiaochang Square as the core to radiate the whole district, with the theme of "playing Yangshupu", highlighting the demonstration and leadership of "immersion", "digitalization" and "youth", and launching the three major consumer brand characteristics of "Yangshupu", "Yangshupu", and "Yangshupu". Fashion drainage, the flow of people into business flow, let people gather, consumption hot, atmosphere thickened, further enhance the growth momentum of consumption, and promote the economic development of Yangpu.
Text: Song Yue
Photo: Wang Xiuyuan
Editor: Chen Lu Zheng Xiaomeng
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