laitimes

Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

author:Matchmaking
Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

Qi Wei carefully created makeup and original new singles, full of Chinese style details.

Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

The reaction shot of a song "7" was commented by some viewers: It's burning but I don't know what it's burning.

Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

Although it is a joke, this comment somewhat reflects the mentality of watching "Riding the Wind" this year. It's actually not just for Qi Wei's performance.

Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

"Riding the Wind 2024" is broadcast for a duke, and there are more than high-quality products, but there are not enough explosive models. Is there really no innovation in "Riding the Wind" this year?

Careful analysis, in fact, a lot of information increments have been made:

Twenty-four solar terms

Each performance has a solar term theme, for example, the theme of the first gong is heavy snow.

"Hot Winter", "Hexagonal Snowflake", "The Sound of Snow Falling", "Hair Like Snow", the songs are all related to heavy snow.

There are also Q&As related to the 24 solar terms in the interactive session.

Such a design is of course good for the overall performance of the program, but its limitation is that it does not extend the new culture, but only the expression of a conceptual theme.

Original single

"The first song is the original song", a sentence ignited the sisters.

Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

In each song selection session, there is an original track for selection. Whoever sings and dances this song on stage is the original singer of the song.

In addition to this, there is room for adaptation of original songs.

But the limitation of this design is obviously not an audience-oriented design, but a sister-oriented design. Only by highlighting the process of how the sisters handle a song can the show make the audience feel the charm of the original song.

A richer international sister

With the joining of French sisters and Korean sisters, this time "Riding the Wind" is more representative internationally. But they are also one of the most overlooked.

A bigger stage

Last year's water stage was controversial, and a year later, the huge stage beauty continued, the huge artificial grass of the first stage, and the rich interpretation of a large screen, the visual shock is beyond imagination.

Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

For each individual, if it weren't for the switch of cameras, such a stage would be so big, so big that I don't know how to fill it.

But the audience's appreciation of a show is definitely more than just looking good.

Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

Obviously there are so many advantages, why do I still make a breakthrough in "Riding the Wind 2024"?

I think it's mainly because he's already in the process of absolute industrialization.

Performances, debuts, lounges, back to the room, and even a glass-walled show show before every stage.

Qi Wei was played with singing "Seven", but the problem of "burning but I don't know what is burning" really needs to be taken seriously

This allows each part of the competition system of "Riding the Wind 2024" to be effectively controlled in the audience, programs, and artists.

Everyone knows what the future looks like and what will happen.

And the expectation of unknown surprises is often the expectation of us watching a show.

This also led to the focus of the show becoming to watch what "is known to happen". This kind of patterned and formulaic design is largely derived from the continuous analysis of background viewing data. There's nothing wrong with that. And in fact, not only "Riding the Wind", any comprehensive N generation will bring the common impression to the audience in the follow-up.

But I hope that "Riding the Wind" can have a breakthrough in a higher dimension - the past glory is only the starting point of the story. Every frame after a gong should lead a new cultural trend, instead of answering questions under a fixed theme, and it is also a "reference answer".

Tell different stories to different people, at different starting points, so that the audience can see the true feelings and find the strength that "Riding the Wind" brings. Only when the story is empathetic, will everyone be truly infected, and this kind of burning, without too many reaction shots, is also meaningful.

Read on