Minnan Net, April 26 (Minnan Net reporter Yao Shanhong) The world is full of fragrant flowers in April, and a cluster of hairpins is in full bloom. On April 26, on the occasion of the 24th World Intellectual Property Day, the 4.26 World Intellectual Property Publicity Day and the Group Standard Conference of Pupu Hairpin Huawei in Fengze District, Quanzhou were held, empowering the protection of intangible cultural heritage and promoting the healthy development of the cultural and tourism industry.
Photo courtesy of Fengze District Rong Media Center
With the theme of "Transformation and Application of Intellectual Property Rights to Promote High-quality Development", the event was guided by the People's Government of Fengze District, and jointly organized by the Propaganda Department of Fengze District Party Committee, Fengze District Market Supervision and Administration Bureau, Fengze District Bureau of Justice, Fengze District Bureau of Culture and Sports, and Quanzhou State-owned Assets Investment and Management Co., Ltd.
Photo courtesy of Fengze District Rong Media Center
"The 4.26 World Intellectual Property Publicity Day and the Group Standard Conference of Pupu Hairpin Huawei were held in Fengze District, which is an important activity for Fengze District to thoroughly implement the national intellectual property strategy and promote intellectual property protection during the Intellectual Property Publicity Week. Ye Chunquan, member of the Standing Committee of Fengze District Party Committee, said in his speech that in order to strengthen the protection of intellectual property rights of cultural resources and the development, utilization and protection of cultural and creative products around cultural heritage, Fengze District actively guides industry associations to formulate group standards and local standards, and innovates to help the development of cultural and tourism economy.
The group standard of "Hairpin Flower Wai Service Specification for Pupu Women's Customs" was released on the spot, which stipulates the hairpin flower wai experience service from the aspects of element requirements, personnel requirements, venue props, service process, charging standards, communication feedback, etc., so as to jointly help the intellectual property cause and the vigorous development of cultural tourism economy in Fengze District.
Photo courtesy of Fengze District Rong Media Center
While people sigh and experience the beauty of hairpins and clothing, the demand for the protection and management of the hairpin flower trademark in Pupu is becoming more and more prominent. After active communication with the government departments and policy publicity, the previously registered trademark involving the elements of "Pupu" was transferred to the Fengze District Government free of charge. In order to commend the good deeds of the enterprise, Zhuang Honghong, member of the Standing Committee of the Fengze District Party Committee and Minister of the Propaganda Department, Ye Chunquan, member of the Standing Committee of the Fengze District Party Committee, and Cai Ningbo, deputy director of the Standing Committee of the Fengze District People's Congress, presented souvenirs to the relevant representatives of Xiamen Street and Lane Culture Media Co., Ltd., Ruiqite (Fujian) Trading Co., Ltd., and Quanzhou Kusi Media Co., Ltd. On the same day, legal popularization propaganda was also carried out.
In recent years, Quanzhou Fengze District has made great efforts to build the integration of the industrial chain, innovation chain and service chain, actively carried out dialogues with enterprises, guided enterprises to use intellectual property rights correctly and compliantly, strengthened the awareness of intellectual property protection, and promoted the continuous improvement of the level of intellectual property creation, application and protection.
Source: Minnan Net