Abstract:In the 70s of the 20th century, in order to meet the needs of the feed processing industry, the special equipment industry for feed production in mainland China gradually emerged. After more than 50 years of development, the mainland feed production equipment product type, production capacity, service life and corresponding supporting technology and other aspects have made great progress and development, not only can produce feed crushing equipment, batching and metering equipment, mixing equipment, granulation equipment, extrusion equipment and intelligent equipment, but also from a single machine to a complete set of equipment. During the period from 2018 to 2023, the operating income of the special equipment industry for feed production in mainland China will remain above 6 billion yuan, and the operating income of the special equipment industry for feed production in China will reach 8.56 billion yuan in 2022. In 2023, the operating income of the feed production special equipment industry will be 7.218 billion yuan, a year-on-year decrease of 15.7%.
1. Definitions and Classification
Special equipment for feed production, also known as feed machinery, feed processing equipment, etc., refers to the machinery for processing feed raw materials into finished feed, and is one of the most basic facilities of feed processing enterprises. Special equipment for feed production includes feeding equipment, crushing equipment, mixing equipment, pelleting equipment, extrusion equipment and other types.
Second, industry policies
1. Competent authorities and regulatory system
The administrative departments in charge of the feed production equipment industry are the National Development and Reform Commission and the Ministry of Agriculture and Rural Affairs. The National Development and Reform Commission is mainly responsible for the study of industry development plans, the formulation of industrial policies, and the guidance of industry restructuring, industrial system reform, technological progress and technological transformation. The Department of Agricultural Mechanization Management of the Ministry of Agriculture and Rural Affairs is mainly responsible for drafting agricultural mechanization development policies and plans, agricultural machinery operation specifications and technical standards, guiding the promotion and application of agricultural mechanization technology, organizing agricultural machinery safety supervision, organizing the investigation of specific types of agricultural machinery products in use, and guiding the safety of agricultural machinery operations. At present, the management of the industry by government departments is limited to macro management, and is mainly responsible for formulating and implementing industry development norms and related standards. The industry self-discipline association is mainly organized by the China Feed Industry Association. China Feed Industry Association is an industry-based social organization voluntarily formed by enterprises, institutions, social organizations and individuals in feed production, scientific research, teaching and other fields.
2. Industry-related policies
In recent years, relevant government departments and institutions have formulated a series of policies to support the development of the industry. In April 2023, the Ministry of Agriculture and Rural Affairs issued the "Three-year Action Plan for Reduction and Substitution of Feed Soybean Meal", which proposes to initially form an efficient feed processing and application technology system through the implementation of feed soybean meal reduction and substitution actions; In addition, the Ministry of Agriculture and Rural Affairs also proposed to strengthen feed safety supervision and promote the improvement of feed quality in the mainland, which is conducive to the development of the feed production equipment industry.
Third, the development process
The development process of the feed production special equipment industry can be traced back to the early stage of agricultural society, with the progress of agricultural technology and the development of animal husbandry, the demand for feed machinery has gradually emerged and promoted the rapid development of the industry. The feed production special equipment industry has gone through multiple stages from manual to primary mechanization, to mechanization of internal combustion engines and electric drives, automation and intelligence, as well as green and sustainable development.
Fourth, industry barriers
1. Technical barriers
The special equipment industry for feed production requires a high degree of technical support, including expertise in mechanical design, automation control, manufacturing processes, etc. With the development of the industry, the technical requirements for feed machinery are getting higher and higher, which requires enterprises to have strong R&D capabilities and technological innovation capabilities. New entrants need to invest a lot of resources in technology research and development and talent training to meet market demand.
2. Financial barriers
The feed production special equipment industry is a capital-intensive industry, and a large amount of capital investment is required in the research and development, production and sales of equipment. In addition, the competition in the industry is becoming increasingly fierce, and enterprises need to continuously upgrade technology and innovate products, which also requires a lot of financial support. It is difficult for new entrants to gain a foothold in the market if they do not have sufficient financial strength.
3. Market barriers
The market of the feed production special equipment industry has been relatively mature, and a relatively stable competition pattern has been formed in the industry. Large enterprises dominate the market and have high brand awareness and market share. New entrants need to spend a lot of time and effort on marketing and branding to gain a foothold in the market.
Fifth, the industrial chain
The upstream of special equipment for feed production in mainland China mainly includes steel, aluminum, copper, plastics, motors, electronic components and other industries, and the midstream is mainly for the feed processing equipment manufacturing industry, the overall technical barriers of the products are not high, and the product competition is still mainly concentrated in price competition, and the downstream is mainly the feed industry. The cost of steel raw materials such as pipes, plates and other products in the upstream industry of feed processing equipment accounts for a relatively large proportion of the cost of raw materials, but the mainland is one of the world's most important steel industry countries, and the supply of steel is stable. With the growth of domestic per capita meat consumption as a whole, the scale of animal husbandry in the mainland continues to expand, and the pet economy is prevalent, and the continuous growth of feed demand in the mainland is the key driving force for the development of feed processing equipment in the mainland.
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