On April 17th, Sharp En Yixi Video Technology (China) Co., Ltd. held the "Cohesion and Collaboration to Write a New Chapter - 2024 SHARP/NEC Engineering Projector New Product Exclusive Meeting" in Beijing.
SHARP MultiSync王牌系列旗舰新品点亮主幕
Start a new journey and focus on far-reaching
At the beginning of the meeting, Ms. Li Qian, Director of Product Marketing Department of SHARP/NEC, delivered a speech, welcomed the media friends who attended the new product exclusive meeting, and shared the SHARP/NEC dual brand gene empowerment, product layout, and marketing strategy. Since the announcement of the establishment of a joint venture between Sharp and NEC in 2020, SHARP/NEC has maintained stable business development and continued technology precipitation and innovation in the field of professional display, laying a solid foundation for future development.
Ms. Li Qian, Director of Product Marketing Department of SHARP/NEC, explained the value of dual brands
In 2024, as the first year of SHARP/NEC's dual-brand operation, SHARP/NEC will give full play to Sharp's accumulation in ultra-high-definition 4K, intelligence and supply chain while maintaining NEC's professional R&D and high-standard quality control, and create professional projection, professional engineering displays, full-color LED constant crystal screens, and full-matrix display products for digital cinema projectors, so as to provide users with high-end and durable high-quality products and professional quality services. In terms of product layout, on the basis of the original NEC product matrix, SHARP/NEC has launched a new Sharp brand professional display product with MultiSync® as the core technology, inheriting CQP cinema-level image quality technology, CCT fully enclosed internal circulation structure, SpectraView professional color management software and other hard-core technologies, and empowering Sharp's new professional and high-end product positioning with the logo of MultiSync representing quality and technology. In terms of brand marketing, it debuted with a new image of "Sharp NEC Professional Display" to demonstrate the company's deep cultivation ability in the field of professional display and enhance brand value.
New forces, dazzling attack
The highlight of this conference is the stunning debut of three new products of SHARP MultiSync, which integrate the dual advantages of NEC and Sharp to burst out cutting-edge product capabilities. The world's first LCD two-color laser engineering projector, the SHARP MultiSync ace series, was launched on the spot, attracting the attention of the audience. The "main course" of this "new" feast has a brightness of up to 20,000lm-25,000lm, which can achieve DCI-P3 cinema-level colors, with IP6X dustproof design, a new generation of CCT dustproof heat dissipation structure, and a new TEC (Peltier) cooling structure. Mr. Li revealed that the ace series will be launched within the year, bringing extraordinary applications to industries with higher requirements for display effects and product stability, such as cultural and museum exhibitions, outdoor lighting, and stage performances.
SHARP MultiSync Ace Series laser projectors
The SHARP MultiSync 4K laser engineering projectors feature a brightness of 6000lm-8000lm and a new 0.65-inch HSSI 4K chip. THE LIGHTWEIGHT DESIGN MAKES IT WEIGH ONLY 17KG, MAKING IT MORE FLEXIBLE TO INSTALL. The SHARP MultiSync marine series 4K laser engineering projector with a higher brightness level covers 13000lm-18000lm, adopts a new 0.8-inch HEP professional 4K chip, and is designed with a red and blue two-color laser light source, surpassing the REC709 color, which can bring users a dazzling and shocking visual feast.
SHARP MultiSync Pioneer Series 4K laser projector
SHARP MultiSync Marine Series 4K Laser Projectors
A feast of quality, subverting imagination
In the customer session of the New Product Exclusive Meeting, Mr. Li Yong, Product Director of SHARP/NEC Projector, and Mr. Yu Caiguang, Product Manager, conducted an in-depth analysis of the blockbuster new products and solutions at the conference site, and the guests at the meeting experienced the charm of innovative products up close and enjoyed an extraordinary image feast.
Mr. Li Yong, Product Director of SHARP/NEC Projector, introduced the new products and solutions
Mr. Yu Caiguang, Product Manager of SHARP/NEC Projector, introduced the new products and solutions
The guests visited and exchanged views on site
NEC's new Jack series uses light and shadow as a medium to draw a variety of faces with bright and natural colors and delicate and smooth lines, and the interesting Sichuan Opera 3D Mapping Show amazes the audience.
NEC新杰克系列呈现川剧变脸3D Mapping Show
As NEC's high-end flagship LCD laser engineering projector, NEC Weber series uses advanced 1.0-inch 3LCD chip to achieve an ultra-high contrast ratio of up to 3,000,000:1, refreshing the boundaries of visual performance with excellent image quality and color performance.
NEC Weber Series Laser Projection Show
NEC's new ethereal series is equipped with a track mirror system to create a graceful and lifelike "light and shadow dragon", shuttling between "mountains and rivers", and the clever fusion of traditional art and modern technology presents a new painting that is in harmony with movement and stillness, and infinite creativity. The projector and the orbital mirror are perfectly combined, and its application advantages in large-angle projection are vividly displayed.
NEC projectors are customized with creative mobile projection orbital mirror solutions
Originating from "German design, Japanese quality", the full-color LED constant crystal screen leads the domestic high-end display market with excellent quality. The NEC FC series, which adopts COB packaging process and 0.9 point pitch, was unveiled on site, and the display effect of low brightness and high gray has won high attention.
The full-color LED constant crystal screen is stunning grayscale display effect
Ride the light, pioneer and innovate; Keep walking, steady and far-reaching. The 2024 SHARP/NEC Engineering Projector New Product Exclusive Conference came to a successful conclusion, which not only demonstrated SHARP/NEC's deep insight and strong strength in the field of professional display, but also was of great significance for driving technological innovation and promoting the development of the industry. Taking this as an opportunity, SHARP/NEC will rely on the core advantages of dual brands to accelerate the layout of the product matrix that meets the needs of the industry and customer expectations, and leads the new trend of display in the future!