Tips: The official account replies to "New Product Report" to get a 129-page PDF report
In the budding season of spring, the taste buds also awaken. In April, major food and beverage brands continued to incorporate spring elements into their product design and packaging, which sparked emotional resonance among consumers. In addition to eye-catching, products are also becoming more health-conscious, meeting consumers' dual needs for deliciousness and health, and further enhancing market attractiveness.
The FBIF Global Food & Beverage New Product Report is a monthly magazine that regularly gathers and selects innovative global food and beverage products on a monthly basis.
"Spring Powder Rain" cherry blossom season limited to sweet temptation;
"Trendy Oils" is a delicious choice for healthy living;
"Dazzling Life" guards bright eyes;
the contrast and visual attraction of "Eye-catching";
"Wonderful Taste" invites you to experience taste surprises......
Global vision, 70+ new products are brilliantly presented
The 129-page report of the April issue, 70+ of the most representative new products at home and abroad, presents you with the collision and integration of food and creativity.
Global vision, cutting-edge trends, help you inspire, select marketing, and gain insight into the new product market.
In 2024, the FBIF Global Food & Beverage New Product Report will continue to meet you in the middle and end of each month to discover creativity and passion to explore more possibilities of food and beverage.
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1. New product trends in March
2. Global new product catalog in March
3. Innovation index in March
1. Trend insight
Do you often experience eye strain and poor sleep?
In recent years, with the increase in social pressure and the use of electronic devices, more and more people are experiencing eye strain and decreased sleep quality. According to a survey released by Tsumura, a Kampo pharmaceutical manufacturing company, 80.0% of people felt "somewhat unwell" in 2023, with symptoms such as fatigue, eye strain, and headaches appearing frequently, and lack of sleep becoming one of the main reasons.
In response to this phenomenon, Meiji has launched a drink specially designed to relieve eye fatigue and improve sleep quality, containing 7.5mg of the functional ingredient saffron acid and 100mg of the essential amino acid tryptophan that cannot be produced by the human body, to help alleviate the decline in eye adjustment caused by computer work and improve sleep quality. Whether you're an office worker who has been facing a computer screen for a long time, or a night owl who has a poor sleep quality, drink a bottle before bed to help you start the day with a lot of energy.
2. 70+ new products around the world
In April, we have selected 70+ new products that will be launched abroad in March, covering ice cream, plant-based dairy products, coffee drinks, alcoholic beverages, gummies, chewing gum, chocolate, potato chips, other snacks, convenience foods...... Keep up with global creative trends.
1、美国 Little Spoon | 易融婴儿泡芙
Most babies start to eat solid foods at the age of 4~6 months to supplement the nutrients that breast milk or formula milk may not provide. When choosing your baby's first bite of solid food, nutritional health is crucial, care needs to be taken to avoid added sugar or salt that can affect your baby's taste development and health, and to choose a texture that is easy for your baby to swallow.
Little Spoon is a company focusing on children's food and nutrition, in order to provide the best for babies, together with speech-language pathologists, we have launched a puff suitable for babies over 6 months old, providing delicious and nutritious options for the growth of babies, and can also develop babies' independent feeding ability and fine motor skills.
Features & Information:
No rice (to avoid potential heavy metal risks), no seed oil, no added sugar and salt, suitable for puffs for babies from 6 months old (after the first stage).
Made with only 6 ingredients, including the ancient grains quinoa and sorghum.
Use high-quality, brain-strengthening and wholesome avocado oil.
Developed in collaboration with speech-language pathologists, it is designed to enhance critical oral and motor skills during your baby's rapid learning and growth phases.
Easy to melt in the mouth and gentle on the gums, it develops your baby's fine motor skills, promotes self-feeding and fosters independence.
Small size, suitable for baby's small hands, can be pinched and grasped.
Certified organic in the USA and gluten-free.
Taste:
Dragon fruit banana flavor, kale apple flavor
Wrap:
50g
Channel:
Official website
Distribution:
Dragon Fruit Banana Flavor: Organic Puffs (Organic Yellow Corn Flour, Organic White Quinoa Flour, Organic Sorghum Flour), Organic Avocado Oil, Organic Banana Flour, Organic Dragon Fruit Flour;
Kale Apple Flavor: Organic puffs (organic yellow corn flour, organic white quinoa flour, organic sorghum flour), organic avocado oil, organic apple powder, organic kale powder.
2、日本 Food Curate Lab | Cozy Milk 糀甘酒
"Furry children" are increasingly becoming part of our family. But in general, it is not recommended to give dogs the same drinks that we drink. Because many common human drinks can be harmful to dogs and contain ingredients that are not good for dogs. For example, caffeine may affect the dog's central nervous system, and excessive sugar and carbonic acid can also lead to obesity and dental problems in dogs. The safest option is to provide your dog with water to ensure adequate hydration. But what if the dog doesn't like to drink water?
Food Curate Lab is a startup dedicated to providing healthy food for pets and humans. They believe that both pets and humans deserve safe, tasty, and nutritious food. So Food Curate Lab teamed up with a century-old distillery in Japan to use high-quality rice and rice koji to launch a non-alcoholic liqueur for dogs who don't like to drink water or have specific dietary needs, and owners can also drink it. The "furry boy" can also drink the drinks we drink?
Features & Information:
In collaboration with Fukumitsuya, an old distillery in Kanazawa, it combines Fukumitsuya's traditional brewing techniques that have been around 400 years old with modern food technology.
A non-alcoholic beverage suitable for both humans and dogs.
A new source of hydration and nutrition is provided for dogs that do not like to drink water or have specific dietary needs.
It is fermented using high-quality rice, koji and centuries-old water from the source of Hakusan.
Nutritious and wholesome.
It helps to regulate the intestinal health of the person, thereby improving immunity, improving skin radiance, and calming the mind.
No sweeteners, preservatives, flavors are added.
Recommended daily intake for pet dogs: small dogs: about 1/3 bottle, medium dogs: about 1/2 bottle, large dogs: about 1 bottle.
Wrap:
250ml、355ml
Price:
790 yen (tax included)/bottle, 2,700 yen (tax included)/3 bottles, 4,740 yen (tax included)/6 bottles, 8,760 yen (tax included)/12 bottles, 16,320 yen (tax included)/24 bottles
Channel:
The official website is available for sale in food trucks throughout Tokyo
Distribution:
Rice (from Japan), koji, salt.
Nutrition facts (per 100g):
Energy 41kcal, protein 0.6g, fat 0.0g, carbohydrate 9.6g, salt 0.06g, citric acid 38mg, amino acids 65mg, glucose 6.5g.
3、美国 ALOHA | The Pa akai Bar 植物蛋白棒
Surrounded by the sea, Hawaiʻi is blessed with abundant marine resources, fresh ingredients, and a mix of cultures, giving Hawaiian cuisine a rich variety of flavors and unique island styles.
You can't go to Hawaii, where you can't go to the sunny beach, but you can also taste the taste of Hawaii. ALOHA is a B Corp certified and climate-neutral certified plant-based protein brand dedicated to making delicious and nutritious food with traceable, high-quality, healthier ingredients. The launch of this Hawaiian plant-based protein bar is not only delicious, but also a commitment to sustainability and community support.
This protein bar is inspired by the pristine waters of the North Pacific Ocean, while "Pa'akai" means "solid ocean" or "sea salt" in Hawaiian. Each protein bar contains Hawaiian sea salt, which is filtered and naturally dried to crystallize in nine stages, which not only contains more trace minerals, but also has a lower sodium concentration and tastes better.
Pa'akai Bar's plant-based protein bars are made with the ingredients in mind, but also to give back to the community. Ingredients sourced from sustainable farms across Hawaii are sourced, including Hawaiian-grown macadamia nuts from Hamakua and Ponova® oil from Terviva Farms. These ingredients not only nourish the taste buds, but also embody a love for the planet.
Features & Information:
Inspired by the pristine waters of the North Pacific Ocean.
Uses 100% certified USA organic dark chocolate and ALOHA's proprietary blend of plant-based proteins.
Made with unique ingredients sourced from sustainable farms across Hawaii, including 100% Hawaiian sea salt, Hamakua Macadamia Company's Hawaiian-grown macadamia nuts and Terviva Farms' Ponova® oil.
Hawaiian sea salt comes from the pristine sea, is filtered in nine stages, and naturally dried and crystallized, containing more trace minerals and lower sodium concentrations, less salty, and more delicious.
On the southern slopes of Mauna Loa, Hamakua converts the energy of clean-burning macadamia nut husks into steam to dry nuts, with almost all of its electricity coming from solar, hydro and biomass.
Terviva's regenerative vegetable oil, Ponova® Oil, winner of the 2023 World Change Ideas Award by Fast Company, is an innovation that can change the way we eat. Made by pressing and lightly refining the beans of the water-yellow bark, the water-yellow bark is a climate-resilient supertree that revitalizes the land and communities where it is grown. The first commercial food product made with Ponova® oil.
Contains 14g of vegetable protein, 5g of sugar, and 10g of fiber.
No artificial ingredients, gluten-free, dairy-free, soy-free, sugar alcohol-free, non-GMO, kosher.
The packaging features original artwork by Honolulu artist Kelsie Dayna Kalohi, embodying the harmony of the land, water, people, and community that the bar represents.
Taste:
Macadamia nuts & sea salt flavor
Wrap:
56g
Price:
$21.99 for 6 messages
Channel:
The official website is on sale first, and it will be sold at other online retailers such as Thrive Market in the coming months
Distribution:
Protein blend (organic brown rice protein, organic pumpkin seed protein), organic tapioca fiber, organic dark chocolate (organic chocolate, organic cane sugar, organic cocoa butter), organic sunflower oil (organic roasted sunflower seeds, organic sunflower oil), organic cashew oil (roasted cashews, organic sunflower oil), organic vegetable glycerin, organic tapioca syrup, organic macadamia nuts, organic coconut flakes, organic natural flavors, organic brown sugar, sea salt, organic vanilla extract, organic sunflower lecithin, organic ponova®Oil (edible water yellow skin oil)
Nutrition facts (per 56g):
Energy 240kcal, Protein 14g, Fat 12g, Carbohydrate 23g, Sodium 130mg, Vitamin D 0mcg, Calcium 32mg, Iron 7mg, Potassium 129mg.
Third, the data is the most convincing
In this rapidly changing market environment, innovation is the core driving force for the development of the industry.
In order to better grasp the market trend, this month, FBIF and Instant Win jointly presented a new analytical tool - Food and Beverage Innovation Index (FBMI).
（Food and Beverage Marketable Innovation Index）。
Data-driven, insight into the market: Say goodbye to subjective questionnaires and use data to speak. The number of new products, the availability of new products, and the sales of new products – these key indicators make up the Food & Beverage Innovation Index (FBMI), which provides you with quantifiable and objective market analysis.
Monthly updates to seize opportunities: Monthly updated data allows you to stay one step ahead of market dynamics and grasp industry opportunities.
Category Comparison, Comprehensive Analysis: The FBMI Index is compiled using a standardized methodology to ensure cross-category comparability and help you comprehensively analyze market performance.
Intuitive display and easy to understand: Simplify complex market information through charts and values, so that you can quickly grasp market trends and category innovation activity at a glance.
Unlock complete data insights to explore the pulse of innovation in the food and beverage industry and capitalize on every growth opportunity.
4. Scan the code to get the full text of the report
The FBIF Global Food & Beverage New Product Report is a monthly publication regularly launched by the FBIF New Products (Channel) community.
The FBIF New Product (Channel) community brings together well-known brands, cutting-edge brands, and omni-channel high-quality channel providers in the global food industry. Yili, Mengniu, Three Squirrels, Wal-Mart, Hema, Dingdong Grocery Shopping, Oriental Selection, Caihua Trading...... and other 50,000+ brand/channel customers have joined the community.
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