2024-2030 digital and information service industry market research and development trend forecast report

The demand of downstream users for the digital and information service industry has further increased

1. The main characteristics of the digital and information service industry

(1) Periodicity

The digital and information service industry is closely related to the development of the entire macroeconomy and belongs to the growth stage. With the transformation and upgrading of the mainland economy in recent years, the deep integration of Internet technology and various industries, emerging technologies based on big data, cloud computing, artificial intelligence, etc., will promote the continuous innovation of traditional business models. Local governments and enterprises in various industries have increasing demand for intelligence and intelligence. The integration and innovation of the new generation of information technology and manufacturing industry will guide a new round of scientific and technological revolution and industrial transformation.

(2) Regionality

The development of the digital and information service industry depends on the demand for informatization by the government or enterprises. There are no obvious regional characteristics.

(3) Seasonality

Industry customers are mainly government departments and large enterprises and institutions, most of these users implement a relatively strict financial budget and expenditure management system, usually at the beginning of the year to determine the project planning and expenditure arrangements, in the second half of the year to complete the project bidding or project acceptance related work, therefore, the peak period of revenue and profitability is usually in the fourth quarter of each year, there is a certain seasonality.

2. The industrial chain of digital and information service industry

The upstream of the digital and information service industry is mainly electronic equipment suppliers, software suppliers and network information service providers, mainly providing various software and hardware equipment and network information services required in the process of information infrastructure construction and digital construction of government and enterprises, and the supply is relatively sufficient and stable. After long-term development, the upstream industry is more mature and competitive, and the industry is in a certain advantageous position and will not be restricted by the upstream industry.

The downstream of the industry mainly includes governments at all levels and large and medium-sized enterprises. The downstream demand of the industry has a relatively large driving effect on the development of the industry. Under the new situation, the vigorous promotion of the national "digital economy" strategic policy, as well as the increase in the demand of downstream users for related products and services in the industry, will further promote the development of the industry.

3. The development status of the digital and information service industry

According to the Industrial Classification and Code of the National Economy, cloud computing and storage, data innovation and digital government services in the digital and information services sector belong to the software and information technology services industry (industry code: I65).

The development of the digital economy is an important support for building a modern economic system. According to the China Internet Development Report (2023), the scale of China's digital economy will reach 50.2 trillion yuan in 2022, ranking second in the world in terms of total volume, and its proportion of GDP will increase to 41.5%. The scale of the digital industry has grown steadily, the integration of digital technology and the real economy has deepened, new business forms and models have emerged, and digital enterprises have accelerated the improvement of their innovation capabilities in technology, products and services, and continuously cultivated new momentum for development.

2024-2030 digital and information service industry market research and development trend forecast report

As an important part of the digital economy, data from the Ministry of Industry and Information Technology shows that in 2023, the revenue of the software industry will jump to 10 trillion yuan, and the cumulative software business revenue will be 123258 billion yuan, a year-on-year increase of 13.4%. Among them, the revenue of information technology services reached 8,122.6 billion yuan, a year-on-year increase of 14.7 percent, accounting for 65.9 percent of the industry's revenue, and the revenue of cloud computing and big data services reached 1,247 billion yuan, a year-on-year increase of 15.4 percent, accounting for 15.4 percent of the information technology service revenue.

The development status and development trend of cloud computing and storage business, data innovation business, digital government and industry digital services in the field of digital and information services are as follows:

(1) The demand for cloud computing digital infrastructure represented by cloud storage has expanded, and the growth of dedicated cloud/hybrid cloud has been obvious

1) Industry overview

According to the National Institute of Standards and Technology (NIST), cloud computing is a pay-as-you-go model. In this mode, users can easily access a configurable pool of computing resources anytime, anywhere, with a small amount of interaction with the service provider, and call on various resources such as the network, servers, storage, application software, and services as needed. According to the customer's deployment mode, cloud computing can be divided into three categories: public cloud, private cloud and hybrid cloud (or dedicated cloud), of which public cloud is delivered in the form of services provided by suppliers, and private clouds are delivered in the form of software and hardware products provided by suppliers. The three deployment modes are defined as follows:

According to the service level, cloud computing can be divided into three levels: IaaS, PaaS, and SaaS:

2) The situation and future development trend of cloud computing in mainland China

As the recognized development focus of the global information industry, governments around the world actively accelerate the strategic layout and industrial development of cloud computing in their countries through policy guidance and capital investment, and global information industry enterprises continue to accelerate technology research and development and enterprise transformation to seize the cloud computing market space.

The State Council, the Ministry of Industry and Information Technology and other departments, as well as local governments, have successively issued a series of cloud computing-related regulations, standards and policies, such as the Outline of the 14th Five-Year Plan for National Economic and Social Development of the People's Republic of China and the Long-Range Objectives Through the Year 2035 and the Three-Year Action Plan for the Development of New Data Centers (2021-2023), to guide the construction of cloud computing infrastructure, improve the level of cloud computing service capabilities, and promote the development of the cloud computing industry.

At the same time, with the increasing attention of the mainland government to strengthening the application of safe and reliable technologies and products, strengthening the protection of critical information infrastructure, and the introduction of policies on the requirements for independent and controllable construction of infrastructure, the demand for independent secure computing and independent secure storage of user groups represented by the party and government, central enterprises and state-owned enterprises in key industries, and public services has further increased. The independent security cloud platform of the operating system has been highly valued, providing a broad market space for the cloud computing and storage market in mainland China.

(2) The reform of the market-oriented allocation of data elements is accelerating, and the market for data innovation services has broad prospects

The "14th Five-Year Plan for the Development of the Digital Economy" was officially issued, which clarified the top-level design of the digital economy at the national level for the first time, and proposed to "take data as the key element, take the deep integration of digital technology and the real economy as the main line, strengthen the construction of digital infrastructure, improve the governance system of the digital economy, and promote digital industrialization and industrial digitalization in a coordinated manner".

The "Opinions on Building a More Perfect System and Mechanism for Market-oriented Allocation of Factors" clearly proposes to accelerate the cultivation of the data element market and deploy relevant tasks. The General Office of the State Council issued the "Overall Plan for the Comprehensive Reform of the Market-oriented Allocation of Factors", which puts forward the goal of "making positive progress in the exploration of the construction of the basic system for the market-oriented allocation of data elements by 2023". The "Overall Layout Plan for the Construction of Digital China" points out that it is necessary to consolidate the data resource system, smooth the circulation of data resources, promote the convergence and utilization of public data, and release the value potential of commercial data.

At present, the construction of the data element system in the mainland is gradually moving towards the implementation stage, and market players are actively carrying out the practice of data elements, and a multi-level and diversified data element market system is gradually taking shape. The data element industry with data exchanges (centers), data element infrastructure construction enterprises, data operation service institutions, data vendors and third-party service providers as the core subjects continues to grow, and the data circulation technology of "raw data does not leave the domain, data is available and invisible" is deeply integrated and develops rapidly, the data element ecology is becoming richer and richer, and the data element market is unprecedentedly active. In addition, with the formal implementation of the Data Security Law and the Personal Information Protection Law, data has been recognized by legislation as a new and independent object of protection, laying a solid legal foundation for the cultivation and improvement of the data element market in mainland China.

As an important factor of production in the new era, data plays a key supporting role in accelerating the digital transformation of the economy and society, and major government departments in mainland China have actively implemented the reform of the market-oriented allocation of data elements to promote the development of the big data industry. According to a research report released by IDC, customers in the financial, government, energy, manufacturing and other industries are investing in a new round of investment, and the overall IT investment scale of China's big data market will be about 17 billion US dollars in 2022, which will increase to 36.49 billion US dollars by 2026. According to the National Center for Industry and Information Security, the market size of data elements in mainland China will reach 101.88 billion in 2022, and the compound growth rate of the market size is expected to exceed 25% during the 14th Five-Year Plan period. The Ministry of Industry and Information Technology's "14th Five-Year Plan for the Development of Big Data Industry" proposes that "the supply-side structural reform will be the main line, guided by the release of the value of data elements, and focus on consolidating the foundation of industrial development, and strive to promote high-quality data resources, high-level technological innovation, and high-efficiency infrastructure", and estimates that the scale of the mainland's big data industry will exceed 3 trillion yuan in 2025, with an average annual compound growth rate of about 25%; Support upstream and downstream enterprises in the industrial chain to jointly build a safe and credible industrial data sharing space, deepen the application of industrial data, activate the potential of data elements, and develop new models and new business formats driven by data". According to IDC's forecast, the global big data market will invest more than US$350 billion in 2025, of which big data services will account for about 50% of the share, and the growth rate of the big data spending market in mainland China leads the world. In addition, with the implementation of laws and regulations such as the Data Security Law of the People's Republic of China and the Personal Information Protection Law of the People's Republic of China, the data business field as a whole has entered a new stage of standardized development, and data security and data compliance services have become a new market with huge growth potential.

For more industry information, please refer to the "2024-2030 Digital and Information Service Industry Market Research and Development Trend Forecast Report" of PwC Consulting, and PwC Consulting also provides special market research projects, industry research reports, industrial chain consulting, project feasibility study reports, specialized and special new small giant certification, market share reports, 15th Five-Year Plan, post-project evaluation reports, BP business plans, industrial maps, industrial planning, blue white papers, national manufacturing single champion enterprise certification, IPO fundraising feasibility study, IPO working paper consulting and other services.

2024-2030 digital and information service industry market research and development trend forecast report

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