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Preface
In an exclusive interview with China-Singapore Jingwei during the 4th China International Consumer Products Expo, Porsche China's President and CEO Ke Shimai sowed the seeds of high emotional intelligence and started a debate on "design hearts and minds".
Kösmer mentioned that Porsche's design philosophy follows the brand's unique aesthetic and the credo of "design follows function", which has been deepened and extended in Porsche's 75-year history. He pointed out that Porsche adheres to innovative and rigorous standards in product development and manufacturing, and looks forward to fair and honest healthy competition with companies that hold the same standards or even higher.
Where does the inspiration come from?
On this topic, Koshimer does not directly mention the sensitive word "plagiarism", but elegantly turns to a discussion of design – good design always seems to have a mysterious similarity.
This statement reminds one of the indescribable similarities between works that are hailed as classics, both in the world of fashion and in the world of automotive design. Does this mean that, in the pursuit of perfection, human creativity will eventually converge on some universal aesthetic principle?
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A crossover dialogue between Porsche and Xiaomi
As for the similarities with the Xiaomi SU7, Ke Shimai's response is undoubtedly an advanced evasion tactic. Lei Jun, the founder of Xiaomi, also mentioned the universality of design at the press conference, believing that designs with minimal wind resistance tend to have a similar appearance.
This is not only an indirect endorsement of Kösmeier's point of view, but also an affirmation of the common challenge of all designers to strive for perfection and efficiency. Against this backdrop, the conversation between the two business leaders seems to sublimate the phenomenon of "similarity" into a shared pursuit of beauty.
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Porsche's original brand intention meets Xiaomi
Let's take another look at Porsche's brand philosophy. Porsche's design motto has always been "facelift, not revolution", which shows its steady attitude towards product upgrades, which coincides with Xiaomi's original intention of providing consumers with cost-effective products.
Although the two brands differ in market positioning and product types, they are both committed to providing the best user experience in their respective fields, and this fit makes people sigh that perhaps on the road to excellence, there will naturally be a mutual sense of identity and respect between top players in different fields.
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The heart is still a coincidental encounter
Netizens reacted enthusiastically to this "design inspiration" conversation, with some netizens quipping: "Is this the legendary 'design world's telepathy'?" while others joked: "This should be just one of the countless possibilities after the Big Bang." ”
Whether it is a sincere discussion or a joke, it reflects the great interest and enthusiasm of the people in this phenomenon.
Epilogue: Deep reflection on the design controversy
In this conversation around design, innovation and imitation, we not only witnessed the high emotional intelligence of the two business leaders, but also re-examined the meaning of design itself. In the pursuit of perfection and beauty, similarity is not a sin, but a common appeal for beauty.
In this sense, the dialogue between Porsche and Xiaomi is not only a battle of brands, but also a profound discussion about creativity, aesthetics and the common pursuit of human beings.
And for our readers, it's not just a reading experience, it's an opportunity to engage and interact. Leave your opinion in the comments section, do you support the design of the ECG, or do you think it was just a coincidental encounter? Let's explore the infinite possibilities behind the design.
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