The May Day holiday in 2024 is coming, and the tourism market will usher in a new peak

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China Research Network

Soon after the "Qingming" holiday, the tourism market has begun to be lively, mainly because the upcoming "May Day" holiday has attracted the attention and expectations of the general public. According to the notice of the General Office of the State Council, the 2024 Labor Day holiday arrangement has been determined, and there will be five consecutive days of holiday from May 1 (Wednesday) to May 5 (Sunday). However, please note that in order to make up for this long holiday, it is necessary to work normally on Sunday, April 28 and Saturday, May 11.

This is undoubtedly good news for the travel market. The five-day holiday will give people plenty of time to travel, visit family or engage in other leisure activities. This will also further promote the prosperity of the tourism market, and major travel agencies, hotels, scenic spots, etc. will usher in a new business peak.

At the same time, it is also a rare opportunity for the general public to rest. In addition to busy work or study, you can use this holiday to relax, adjust your state, and reserve energy for the next work and life.

Of course, while enjoying the holiday, we also need to pay attention to safety. Please obey the traffic rules and pay attention to personal and property safety when traveling; In the process of tourism, respect local customs, protect the environment, and civilized tourism.

In short, the May Day holiday in 2024 will be a holiday full of joy and anticipation, let's look forward to and enjoy this wonderful time together!

The popular attractions in the "May Day" holiday tourism market are rich and diverse, covering natural scenery, history and culture, theme parks and other aspects. Here are some of the top attractions to keep an eye on:

First of all, for tourists who love nature and history and culture, Beijing is a must-visit destination. As the capital of China, Beijing has a long history and rich cultural heritage. Visitors can visit must-see attractions such as the Forbidden City, Tiananmen Square, and the Great Wall to get a feel for the charm of the ancient capital. In addition, the Badaling Great Wall is also a good place to enjoy the flowers, where the sea of flowers is surrounded by the ancient Great Wall, and the scenery is breathtaking.

Shanghai is another popular city for tourists. As a city with a modern atmosphere and cosmopolitan character, Shanghai is home to famous attractions such as the Bund, the Oriental Pearl Tower, and Yu Garden. Visitors can immerse themselves in Shanghai's bustling business district and experience the charm of combining tradition and modernity.

In addition to Beijing and Shanghai, Xi'an, Dunhuang, Gannan, Yili, Lhasa, Daocheng Yading, Jiuzhaigou and Lijiang are also popular tourist destinations during the May Day holiday. These places attract many tourists with their unique natural beauty and deep cultural heritage.

In addition, theme parks and zoos are also good choices for family-friendly, cultural, and gastronomic tourists. For example, theme parks such as Universal Studios Beijing Resort and Shanghai Disney Resort, as well as zoos such as Nanjing Hongshan Zoo and Chengdu Giant Panda Breeding Research Base, are popular choices for parents to walk their babies.

Finally, it is worth mentioning that with the rapid recovery of the outbound travel market, Bangkok, Kuala Lumpur, Tokyo, Phuket, Singapore, Osaka, Seoul, Dubai, Ho Chi Minh City and Chiang Mai are also popular outbound travel destinations during the May Day holiday.

In short, the popular attractions in the May Day holiday tourism market are rich and diverse, and tourists can choose the right tourist destination according to their interests and needs. However, it is important to pay attention to the opening conditions and travel safety information of attractions before you travel to ensure a smooth and safe trip.

According to the analysis of the China Research Industry Research Institute:

The current tourism market trend shows the following significant characteristics: First, with the continuous recovery of the domestic economy and the improvement of people's living standards, the demand for tourism has shown a rapid growth trend. Especially in the medium- and long-haul tourism and outbound travel markets, there has been a significant increase in the distance traveled and the number of days traveled. This reflects the increasing demand for travel experience and quality.

Secondly, new cultural tourism destinations are emerging, and the supply of tourism products is increasing. This not only provides more choices for tourists, but also further stimulates the release of tourism demand. At the same time, the accelerated recovery of the tourism market and the emergence of new tourist destinations are expected to drive the continuous growth of tourism demand throughout the year.

In addition, the competitive landscape of the travel market is also changing. On the one hand, traditional tourism enterprises are accelerating their transformation and upgrading to improve service quality and operational efficiency. On the other hand, new forms of tourism such as online tourism, theme tourism, and cultural tourism are also emerging, injecting new vitality into the market.

In terms of outbound travel, with the control of the global epidemic and the gradual liberalization of entry and exit policies, the outbound travel market is also recovering rapidly. Chinese tourists have contributed to the growth of long-haul travel in Europe, demonstrating the huge potential of the Chinese outbound travel market.

Finally, from the perspective of consumers, the concept of tourism consumption is also changing. More and more tourists pay attention to the quality and experience of tourism, and pursue personalized and customized tourism services. At the same time, with the intensification of competition in the tourism market, consumers have also put forward higher requirements for the price and quality of tourism products.

To sum up, the trend of the tourism market is characterized by increasing demand, increasing supply, intensifying competition and changing consumption concepts. In the future, with the further development of the tourism market and the optimization of the policy environment, these trends are expected to be further strengthened and deepened.

Throughout the past two years, some scenic spots in China seem to have opened up the "second vein" of the short video era, relying on one "breaking point" after another. For example, the "Snow Cake Monkey" in Changchun Zoo, the "Tang Dynasty Secret Box" in Xi'an Datang Sleepless City, the "Little Beggar" in Kaifeng Qingming Shanghe Park, and even the "Megatron" in Universal Studios earlier.

During the 2024 New Year's Day holiday, Harbin's cultural tourism market will continue to be hot. According to the big data provided by the Harbin Municipal Bureau of Culture, Radio, Television and Tourism, as of the third day of the New Year's Day holiday, Harbin has received a total of 3.0479 million tourists and achieved a total tourism income of 5.914 billion yuan. The number of tourists received and the total tourism income reached an all-time high.

Nowadays, as young people become more and more fashionable in the way they go out, the emotional value of travel is constantly being amplified. With a series of new ways of tourism "out of the circle", it can be seen that a "fun" enough experience is enough to become a reason for young people to go out and travel.

During the "14th Five-Year Plan" period, the mainland will fully enter the era of mass tourism, and the development of tourism is still in a period of important strategic opportunities, but there are new developments and changes in opportunities and challenges. Entering a new stage of development, the tourism industry is facing new requirements for high-quality development. After building a moderately prosperous society in an all-round way, the people's tourism consumption demand will change from low-level to high-quality and diversified, and from focusing on sightseeing to taking into account sightseeing and leisure vacation. Profound changes have taken place in mass tourism travel and consumption preferences, and the integration of online and offline tourism products and services has accelerated.

The tourism industry research report aims to start from the strategy of national economic and industrial development, analyze the future policy trend of tourism and the development trend of the regulatory system, tap the market potential of the tourism industry, and provide a vivid description of market changes from multiple perspectives such as industrial scale, industrial structure, regional structure, market competition, and industrial profitability based on in-depth research on key market segments, and clear development direction. Predict the future market prospects of the tourism business to help customers clear the policy fog and find investment opportunities in the tourism industry.

If you want to know more about the detailed analysis of the travel industry, you can click to view the research report of PwC Research UnitOur report contains a wealth of data, in-depth analysis, professional methodology and value insights to help you better understand the trends, risks and opportunities of the industry. With the right insight in the competition of the future, it is possible to get a head start at the right time and place.

Pay attention to the headline number "China Research Institute of Puhua Research Institute", reply to "free report" by private message, you can get a free report, come and get it quickly!