Since the price war in the auto market, a large number of car companies have launched promotional benefits every month, and at the end of March, Xiaomi SU7 officially entered the game, with a starting price of 215,900 to make a number of car companies feel pressure. In April, car companies either launched new models to reduce the guide price, or launched a trade-in policy, or directly reduced the official price. I believe that many consumers are planning to travel by car on May Day, so we have summarized the official promotional information of car companies in April, and consumers who plan to buy a car in the near future can pay attention to it.
Question M7
Up to 20,000 discounts
The two models of the new M7 can enjoy a limited-time discount by paying a deposit before April 30, the 1.5T rear-wheel drive Plus version of the 5-seater version can enjoy a discount of 20,000 yuan, and the limited-time discount price is 229,800 yuan, and the 1.5T intelligent driving rear-wheel drive Max version of the 5-seater version can enjoy a discount of 10,000 yuan, and the limited-time discount price is 279,800 yuan. The sales volume of the M7 reached 24,598 units in the past March, helping the brand to win the championship of the new power list in March. The new Wenjie M7 is equipped with a 10.25-inch curved full LCD instrument cluster and a 15.6-inch 2K HDR intelligent central control screen, equipped with Hongmeng intelligent cockpit 3.0. The model offered this time is the rear-wheel drive version with a maximum power of 272 horsepower, and the four-wheel drive version has a combined maximum power of 449 horsepower. The all-wheel drive CLTC has an all-electric range of 210 km and 240 km for the rear-wheel drive version.
2024 Xpeng G9
The whole series offers 20,000 yuan for a limited time
The 2024 Xpeng G9 will open a limited-time preferential policy in April, with a discount of 20,000 yuan for the whole series, and the price starts at 243,900 yuan after the discount. At the same time, you can also enjoy up to 8,000 yuan optional discounts, including interstellar green, Xingque gray car color limited time 5% off, worth 3,000 yuan, intelligent dual-chamber air suspension limited time 8% off, worth 5,000 yuan. The 2024 Xpeng G9 is equipped with a 10.25-inch LCD instrument cluster and a dual screen consisting of two 14.96-inch central control screens, equipped with the latest X-mart 4.0 system. It is available in a single-motor rear-wheel drive version and a dual-motor four-wheel drive version, with the single-motor version having a maximum power of 230 kW for the rear motor, 175 kW for the dual-motor version, and 230 kW for the rear motor. In terms of range, the new car is available in three versions: 570 km, 702 km and 650 km.
ZEEKR 007
The starting price fell to 209,900
On April 1, ZEEKR 007 added a rear-wheel drive enhanced version model, priced at 209,900 yuan, which was 20,000 yuan lower than the original entry-level model. On the basis of the original rear-wheel drive version, the new car adds a technology full sense package worth 12,000 yuan and a comfort package worth 8,000 yuan. ZEEKR 007 rear-wheel drive enhanced version is equipped with a 15.05-inch 2.5K OLED sunflower screen and a 35.5-inch AR-HUD head-up display system, built-in 8295 intelligent cockpit chip, equipped with 800V high-voltage platform, motor maximum power of 310kW, peak torque of 440N·m, matched with 75kWh lithium iron phosphate battery pack, CLTC comprehensive working condition range of 688km.
Wuling Binguo / Binguo PLUS
Promote financial interest discounts, replacement subsidies, etc
Wuling Binguo released a limited-time offer in April, and users who purchased a car before April 30 can enjoy three gifts, namely a financial discount or replacement policy of 2,000 yuan/unit (choose 1 from 2), a 3.5kW AC charging pile (with installation conditions), and a lifetime warranty for the first non-operating car owner. Binguo PLUS, which has not been on the market for a long time, can also enjoy up to 4,000 yuan of financial discounts, 2,000 yuan replacement subsidies, the first non-operating owner of the three-electric lifetime warranty, 3M customized solar film for the whole car, AC charging piles, three years of free smart car traffic (2G/month) and other six gifts. Compared with Binguo, Binguo PLUS has upgrades in terms of space, configuration, and battery life, so it is recommended to buy this car if you have a sufficient budget.
Chery Automobile
The maximum subsidy for trade-in is 30,000 yuan
On April 1, Chery Automobile launched a subsidy of 10 billion yuan for the replacement season, with a maximum deduction of 30,000 yuan for old cars and a purchase tax for limited models. Specifically, Tiggo 9 can enjoy up to 19,000 replacement subsidies and up to 5,000 financial discounts, Tiggo 8 PRO Champion Edition and Tiggo 8 PLUS Champion Edition, with a limited time to give full purchase tax, a subsidy of up to 20,000 yuan for replacement and a maximum of 5,000 financial discounts, Arrizo 8 High Energy Edition can deduct up to 18,000 yuan for trade-in, 13,000 cash red envelopes (not shared with replacement) and up to 6,000 financial discounts for car purchases, and explore 06 orders with a maximum discount of 15,000 cash. Up to 20,000 yuan replacement subsidy (not the same as cash red envelopes).
Geely Automobile
The maximum subsidy for trade-in is 53,000
Geely Automobile launched a limited-time replacement subsidy in April, and many of its models can enjoy a maximum subsidy of 53,000 yuan. After enjoying a maximum discount of 30,000 yuan for the Xingyue L car series, the replacement price only starts at 117,700 yuan. After enjoying the maximum discount of 22,000 yuan for the old car series, the replacement price is only 86,700 yuan. After enjoying the maximum subsidy of 21,000 yuan, the replacement price of Boyue COOL is only 79,800 yuan. The fourth-generation Emgrand has only a new price of 51,900 after enjoying a maximum discount of 19,000 yuan for the old one. The Panda Mini trade-in discount is up to 10,000 yuan, and the starting price is 29,900 yuan after the discount.
FAW-Volkswagen
Additional cash subsidy and replacement subsidy
From April 1st to April 23rd, FAW-Volkswagen will open a limited-time additional subsidy, with a time-limited additional cash subsidy of up to 5,000 yuan and a replacement subsidy of up to 4,000 yuan for all models, and a replacement subsidy of up to 24,000 yuan for old customers. In terms of specific models, you can enjoy a cash subsidy of up to 5,000 yuan for ordering Bora and Tange, a cash subsidy of 2,000 yuan for ordering Suteng, and a replacement subsidy of 4,000 yuan for all three models. The purchase of land and patrol can enjoy a replacement subsidy of 16,000 yuan for a limited time, and old customers can enjoy a replacement subsidy of up to 24,000 yuan.
The purchase of the Volkswagen CC family can enjoy a replacement subsidy of 4,000 yuan for a limited time, and old customers can enjoy a replacement subsidy of up to 10,000 yuan. Purchase of golf can enjoy a free digital upgrade package, plus a replacement subsidy of up to 2,000 yuan and a commercial insurance subsidy. The Tanyue family and the Magotan family can enjoy a replacement subsidy of 10,000 yuan for a limited time, and old customers can enjoy a replacement subsidy of up to 16,000 yuan. Each model of the ID. family can enjoy 6000-9000 ID. coupons, with a maximum deduction of 8000 yuan for the final payment, a basic replacement subsidy of up to 8000 yuan for replacement customers, and an additional 5000 yuan for old customers.
In addition to the above-mentioned models and car companies, Japanese car companies such as FAW Toyota, Dongfeng Honda, and Guangqi Honda are also actively involved in the price war, such as FAW Toyota launched a replacement subsidy of up to 16,000, Guangqi Honda pushed a replacement subsidy of up to 51,000 + car purchase subsidies, and Dongfeng Honda pushed the trade-in with 0 down payment and a subsidy of up to 20,000 yuan. When price reduction promotions become the norm, do consumers choose to buy in time or hold on?