On April 4, the holiday mode was once again opened across the country.
According to the data of a number of online travel platforms, outings, short-distance tours, peripheral tours, and special tours have become the first choice for tourists during the Qingming holiday. In addition, under the influence of the popularity of "Wang Po Says Media", Kaifeng, Henan Province has become a popular tourist destination during the Qingming holiday. According to CCTV Finance and Economics, the number of hotel bookings in Kaifeng increased nearly 10 times year-on-year. Qunar data shows that the number of hotel bookings in popular domestic cities on the day of the Qingming Festival increased by nearly 2 times year-on-year, and the average price paid decreased by about 10%. In terms of provinces, Jiangsu, Guangdong, Zhejiang, Shandong, and Sichuan are among the top five destinations.
△ At the silkworm temple fair held in the ancient town of Xinshi, Deqing County, Huzhou City, Zhejiang Province, people participated in the folk parade. (PHOTO COURTESY OF CNSPHOTO)
Kaifeng hotel bookings skyrocketed by 1000% Scenic spot emergency notice
According to CCTV financial reports, recently, Kaifeng, Henan Province has become a new popular tourist destination for this holiday.
During the Qingming holiday, hotel bookings in Kaifeng, Henan Province increased nearly 10 times year-on-year. Tourists come not only from surrounding cities, but also from Beijing, Shanghai, Shandong and other places, and the farthest tourists come from Urumqi, Xinjiang, which is more than 3,000 kilometers away. The data shows that during the holiday, the number of ticket bookings in Kaifeng Scenic Area increased by more than 3 times month-on-month.
It is reported that before the Qingming holiday, the booking volume of various scenic spots in Kaifeng showed an upward trend. In order to alleviate the parking pressure during the festival, Kaifeng City announced 44 free parking lots, increased the number of parking spaces by more than 7,000, and added 600 shared bicycle parking points around key scenic spots. Wang Yu, director of the Bureau of Culture, Radio and Tourism of Longting District, Kaifeng City, Henan Province, said that first of all, the price of accommodation and catering is clearly marked, so that tourists can eat at ease; ”
Recently, the "Wang Po Says Media" program in the Wansui Mountain Martial Arts City Scenic Area in Kaifeng, Henan Province has sparked a lot of discussions on social networks, and the topic has become a hot search, and it has also ignited the tourism market in Kaifeng during the Qingming holiday.
Long Live Mountain Martial Arts City recently announced that Teacher Zhao Mei, one of the actors of "Wang Po" in the program "Wang Po Says Media", has taken a month off since April 3 due to health reasons. During this period, Li Li and other actors performed for tourists, and related talent performances were added.
On the afternoon of April 4th, the official account of the Wansui Mountain Martial Arts City Scenic Area issued a notice saying that due to the large number of tourists in the Wansui Mountain Martial Arts City on April 4, according to the tour requirements of "limited, time-sharing, and staggered peaks", in order to ensure the safety and experience of tourists, the Banzai Mountain Martial Arts City is now starting to limit the flow of tickets, suspend online ticket purchases, and ask tourists and friends to arrange their itinerary reasonably.
△ The picture is taken from the official account of the Wansui Mountain Martial Arts City Scenic Area.
A staff member of Banzai Mountain Martial Arts City said that the scenic spot still has a large number of tourists, and the popularity of the show has not decreased. According to the relevant requirements, the scenic spot launched flow restriction measures, suspended online ticket purchases, and issued an official notice: "Tickets are no longer available to the public, and tickets for tomorrow can be booked." ”
Tianshui advocates local citizens to "give way to guests"
At the beginning of this year, Gansu Tianshui Malatang became a popular delicacy. Since March, the search volume of "Gansu Malatang" on the platform has increased by more than 25 times month-on-month. This also allows more people to come to Tianshui during the Qingming holiday and start a journey of taste. The data shows that during the Qingming holiday, the number of bookings for Tianshui B&B increased by more than 50 times compared with the same period in 2023, and post-90s and post-00s tourists became the main force. From the perspective of tourist origin, more than 60% of tourists come from outside the province, and Beijing, Shaanxi, Qinghai, Zhejiang, Henan and Shanghai have a large number of tourists.
On April 3, according to the official website of the Tianshui Municipal Bureau of Culture and Tourism, Tianshui City issued the "Proposal to the Majority of Citizens and Friends" (hereinafter referred to as the Proposal), advocating that local citizens travel off-peak and give way to guests.
△ The picture is taken from the official website of Tianshui Municipal Bureau of Culture and Tourism.
The proposal states: "Try to give priority to tourists who come from afar the opportunity to visit popular scenic spots, local citizens and friends can choose some rural tourist attractions in our city, go to Qinzhou Suwan, Qingjuan Mountain to feel the folk culture, go to Mapaoquan Park in Maiji District to enjoy flowers, Dongshan Linyin barbecue, go to Gangu County Gupo Grassland horseback riding, Dabuyu Village to play in the water, go to Qin'an County Liuping Village to see 10,000 acres of peach orchard, go to Wushan County Dongzhuang Village to eat cold-water fish, go to Qingshui County to experience hot spring health, go to Zhangchuan County Ping'an Grassland to participate in the bonfire party...... Scientifically plan travel routes, travel by bus or electric car, and give the convenience of sightseeing buses and taxis to friends from other places. ”
According to the data disclosed by the Gansu Provincial Department of Culture and Tourism, since March, as of April 3, Tianshui City (2 districts and 5 counties) has received a total of 5.19 million tourists, achieving a comprehensive tourism income of 3 billion yuan. Among them, Tianshui City received 180,500 tourists on April 3, with a comprehensive tourism income of 105 million yuan. As of 17:00 on April 3, the total number of clicks and views of short videos and information related to "Gansu Tianshui Malatang" and "Gansu Cultural Tourism" on the whole network reached 21.45 billion.
Traffic flow is concentrated Some people have not left Shanghai after driving for 4 hours
On the first day of the holiday, the traffic flow of major highways and national and provincial highways increased, and the traffic flow of cities in and out of the city and around the cemetery in some areas was relatively concentrated.
According to the Shanghai Municipal Public Security Bureau, as of 9 a.m. on April 4, a total of 179,000 vehicles entered and exited Shanghai, an increase of 55.6% over the previous day. Among the expressways, the sections with higher traffic flow and slow traffic include G15 Shenhai Expressway to Jialiu section in Jiangsu direction, G50 Shanghai-Chongqing Expressway to Zhaoxiang to Qingpucheng section in Jiangsu direction, G40 Wuzhou Avenue (Outer Ring to Gaodong) section behind Gaodong toll gate in Jiangsu direction, G1503 Jinhai Road to Gaodong section in the outer circle, etc. In addition, some sections of the S32 Shenjiahu Expressway and G60 Shanghai-Kunming Expressway have also slowed down in the direction of leaving the city.
On social media, many netizens shared their experiences of traffic jams.
China Business Daily synthesizes from Red Star News, Shangguan News, Daily Economic News, Shanghai Release, Netizen Comments, etc