Last week's sales rankings showed that nine of the top 10 were new energy models and eight were Chinese brands.
The top three models are the Tesla Model Y, the Wenjie M7 and the Qin PLUS DM-i, which sold 9,405, 7,076 and 7,007 units respectively last week.
The fourth to ninth places are all BYD's models, namely the Song PRO DM-i, the Seagull, the Song PLUS DM-i, the Yuan PLUS, the Destroyer 05, and the Qin PLUS EV.
In tenth place is a name that we are familiar with, but which is a bit inconsistent with it here - Nissan Sylphy.
Some people will be surprised, how can Sylphy rank 10th in the sales list, and can't even enter the top five? But what surprises me is that how Sylphy can still rank in the top 10, and sell more than 4,000 cars a week?
Sylphy Automobile can be said to be responsible for the sales of Nissan Motors, and it can also be said to be the pillar of Nissan Motors.
As Nissan's classic model, Sylphy will once again top the sales list of fuel sedans in 2023 with a sales volume of 376109 units. At the same time, this is also the fourth time that Sylphy has won the sales championship from 2020 to 2023.
In 2020, the cumulative terminal sales of Sylphy reached 540,947 units, becoming the only model with annual sales of more than 500,000 units in 2020, ranking first in the national passenger car sales list. In 2021, the A-class sedan Sylphy is still the biggest sales hero and pillar of Dongfeng Nissan, with a cumulative annual sales volume of 513193 units, and in 2022, the cumulative sales of Dongfeng Nissan Sylphy will reach 420665 units.
However, with the deepening of the new energy transformation of various car companies, Sylphy's sales gradually began to decline and became inadequate.
Sylphy this car, we have said many times before, the reason why it sells well is not because of its product power, how top-notch it is in this class, how it stands out from the crowd, because it is cheap, if you add a few more qualifiers, it is because it is currently the cheapest mainstream Japanese joint venture car sold.
Why add the qualifier of Japanese cars? It is because Chinese people generally have the inherent impression of stable quality, fuel economy and worry for Japanese cars, so for consumers with low budgets, it is very important to buy a worry-free and fuel-efficient car, and Sylphy seems to meet the needs perfectly. The space performance is not bad, the design is durable, the point is that the price is cheap, the owner of this car sells the classic version of the model, the price of the naked car is less than 70,000 yuan, and the landing does not exceed 100,000 yuan.
But the problem is, Sylphy fuel saving is true, but it's really not worry-free, just its CVT gearbox, how many problems have gone wrong, low temperature and cold protection in winter, rapid acceleration thermal protection, common fault codes P17F0 P17F1 P17F2 P0841 P0965, once there is a P0846 fault code, it is generally recommended to replace the gearbox valve body, the price is 7000-10000 yuan, this CVT gearbox makes this car and worry-free, but it is hung with the name of a Japanese car, many people default to Xuanyi worry-free.
In terms of product power, Sylphy can no longer keep up with the times, the power is weak, 000 acceleration in 13 seconds, the configuration is outrageously low, its low-profile models do not have a reversing image, cruise control, the seats are fabric hand adjusted, the steering wheel is plastic, the headlights are halogen, there is no large screen, there is no sunroof, and this configuration performance in 2024 is really unacceptable.
What's more critical is safety, don't look at the new generation of Sylphy in the crash test performance is acceptable, but we said before, the good model sold by Sylphy is Sylphy Classic, and Sylphy Classic in the insurance research institute's bottom test, the performance is miserable, 25% of the collision score is P, the side impact score is M, and the roof strength test score is A. You said that in order to save some fuel, safety is not considered?
Before the configuration is low, it's cheap, right, the price is so low, the requirements are not too high, the problem is that the price of domestic hybrid models is not much higher than it, Qin PLUS, destroyer 05, Qiyuan A05 and so on The starting price is within 80,000 yuan, the power is stronger than it, the fuel consumption is lower than it, the configuration is higher than it, and the safety is better than it, I can't figure it out, what is the reason to choose Sylphy, just figure it is a Japanese car?
In 2023, the insurance sales of A-class cars will be 4.839 million, accounting for 22% of the total sales of the entire auto market, but in this market segment, the penetration rate of new energy vehicles is only 23%, far lower than the 35% of last year's passenger car market The penetration rate is mainly because the cost of new energy vehicles is here, and compared with joint venture cars with a very low starting price like Sylphy, there is not much advantage in price, but with the reduction of the cost of raw materials for power batteries, the manufacturing cost of new energy vehicles has been reduced, so BYD, Changan, Wuling and other car companies can set off this wave of price war at the beginning of the year.
Here I can make a bold prediction of two points:
The first point is that Sylphy can't win the sales championship in the sedan market this year.
The second point is that it will be difficult for Sylphy to enter the top 10 of the passenger car sales list in the second half of this year.
We'll wait and see, hopefully Sylphy's sales will slap me in the face.