Reversed for 3 consecutive days, the box office exceeded 990 million, Jia Ling couldn't hold it down, and a big dark horse was born during the Spring Festival
The countdown to the Spring Festival holiday has begun.
On the sixth day of the Lunar New Year on February 15th, many people are already on the way back, and the box office of the Spring Festival stalls has also begun to fall.
As of 23 o'clock on February 15, the top three single-day box office in the mainland are "Hot and Hot", "Flying Life 2" and "Article 20".
broke 2 billion, Shen Teng tried his best, "Flying Life 2" can't catch up, and the big winner of the Spring Festival stalls is set!
I have to say that in the case of lagging behind in all aspects of popularity marketing, "Flying Life 2" can still bite "Hot and Hot", and Shen Teng is undoubtedly a great hero.
"Hot and Hot" has a single-day box office of 300 million, with 31.8% of the film schedule and 33.3% of the box office, the attendance rate is passing but it is not outstanding, the movie won the daily crown for 5 days after 6 days of release, and the cumulative box office exceeded 2.291 billion, and the final box office is predicted to be about 4 billion.
Jia Ling is undoubtedly a marketing genius.
Whether it is "Hello! Li Huanying" or "Hot and Hot", in terms of publicity and distribution, the new films in the same period are pressed and rubbed on the ground, and even other blockbusters in this year's Spring Festival file almost gave up publicity, just watching "Hot and Hot" is calling for wind and rain, according to the statistics of the box office website, "Hot and Hot" has been on 1607 hot searches in just 6 days after its release, which is more than the new films in the Spring Festival file in the same period combined.
Love your mother and love yourself, Jia Ling's movies can always accurately output emotional value.
"Hot and Hot" is certainly not the best in terms of movies, but it is undoubtedly one of the best movie commodities, which is not derogatory.
After all, ordinary audiences watching movies are nothing more than need entertainment and emotional resonance, which Jia Ling has done very well, of course, if Jia Ling wants to go further, the sketch comedy style still needs to be changed.
The single-day box office of "Flying Life 2" exceeded 260 million.
The film schedule accounted for 29%, and the cumulative box office of the movie exceeded 2 billion in 6 days after its release.
Compared with the overwhelming popularity of "Hot and Hot", this time "Flying Life 2" seems a little deserted, but the box office of the movie has not lagged too far behind, and even beat "Hot and Hot" on the first day of release to win the championship, but unfortunately the topic of the movie is always almost hot.
According to statistics, the movie has been on 964 hot searches since its release, and it can be seen that the publicity cost is much lower than that of "Hot and Hot".
Fortunately, Shen Teng's audience is invincible, this time Han Han also accepted the lesson of the lack of Teng content in "Four Seas", "Flying Life 2" is 100% Teng, and the audience was initially worried that Shen Teng was making green leaves for Fan Chengcheng of little fresh meat this time, but the highlights and turns of the movie were given to Shen Teng.
Although Shen Teng tried his best, with the current trend, "Flying Life 2" will definitely not be able to catch up.
At present, Jia Ling's personal directorial works with "Hello! Li Huanying" and "Hot and Hot" have broken through 7.706 billion, and will soon surpass the 7.72 billion box office of Wu Jing's personal director, becoming the 12th in the box office list of directors in Chinese film history. She is also the only female director in the top 12!
Reversed for 3 consecutive days, the box office broke 990 million, Jia Ling couldn't hold it back, and a big dark horse was born in the Spring Festival stalls!
However, after the Spring Festival holiday, I better watch the counterattack of "Article 20".
"Article 20" is undoubtedly the most tortuous new film in this year's Spring Festival.
Before the release, the movie stars gathered, coupled with Zhang Yimou's golden signboard, made the movie the seed player of the Spring Festival champion, but I didn't expect the movie to be pre-sold not very well, which made the audience question whether Zhang Yimou's "Man Jianghong" was a word-of-mouth backlash.
At the beginning of the release, it was directly overtaken by "Bear Infested", but "Article 20" withstood the pressure again!
The box office of the movie broke 175 million in a single day, the proportion of scheduled films rose to 18.1%, the box office accounted for 19.2%, and the attendance rate was higher than that of "Hot and Hot". The cumulative box office of the movie exceeded 990 million in 6 days after its release.
This is undoubtedly a victory for word-of-mouth.
"Article 20" was initially very questionable, the texture of the TV series, the realistic theme forcibly added comedy elements for the Spring Festival, etc., but the movie still relies on the care for the people at the bottom and dares to discuss the legal dilemmas in life, and the texture of the TV series may be to be grounded!
In the second half of the Spring Festival, the movie is obviously making efforts, and from February 12th to 14th, the box office decline for 3 consecutive days is the best proof.
According to this trend, it is predicted that the movie will soon complete the comprehensive surpassing of "Bear Infested"!
The final box office is around 2 billion, and it can even hit 2.5 billion. will win the runner-up at the box office of the 2024 Spring Festival.