Since stepping down from Alibaba in 2019, Mr. Ma has rarely been seen in public.
After many years, many people thought that this former "Internet business tycoon" would retire.
But as everyone knows, he has gone to a new field!
At a business conference, Ma Yun said:
"I don't really believe in overtaking in corners, I'm a big believer in overtaking in lane changes. ”
Therefore, this time, Ma Yun focused his attention on agriculture.
Last year, Jack Ma had already started his new business layout.
On July 20, 2023, Ma Yun registered "One Meter Eight Marine Technology (Zhejiang) Co., Ltd." in Hangzhou, and on November 22 of the same year, he established "Hangzhou Majia Kitchen Food Co., Ltd."
Just looking at the names of the two companies, people may think that they are just simple food companies, and these two companies are indeed focusing on food-related businesses.
But Ma Yun positioned them as an "agricultural brand".
Why choose the agricultural track?
Jack Ma has publicly stated more than once that the mainland's food safety is currently facing a big problem.
Previously, at the "Hong Kong Belt and Road Forum" on December 12, 2023, Ma Yun made a prediction about the future development prospects of the industry:
The root of food health lies in the choice of materials.
The quality of raw materials is closely related to agriculture.
On the detail page of the "One Meter Eight Official Flagship Store", it is written:
"1.8 hopes to promote the upgrading of the public's nutritional structure through unremitting efforts through good food supply. ”
"One Meter Eight" provides high-quality protein products from the deep sea, such as the "big yellow croaker" from the Nanji Islands in Wenzhou.
Moreover, Jack Ma's new company's products are indeed the same as those previously refuted from the rumors:
Not pre-made, just pre-packaged.
Innovate agriculture with science and technology
Many years ago, Jack Ma had the idea of devoting himself to agriculture.
In December 2021, Jack Ma visited 3 agricultural technology companies and 1 research institute in the Netherlands.
He also went to Japan, Thailand and other places to inspect local agricultural and fishery techniques.
And in the major agricultural bases in the country to carry out research.
At present, the development of agriculture in many countries and regions is still relatively traditional, mainly relying on human and natural resources.
Therefore, there is still a lot of room for improvement in the field of agriculture.
"1.8 meters" is a kind of "smart agriculture", which links all aspects of agriculture with the latest technology.
While ensuring high yield and high quality, it is also necessary to ensure that the food is green and healthy.
In the words of the corporate philosophy of "one meter eight", it is:
"Use science and technology to make agriculture better, and use innovation to stimulate agricultural imagination".
I wonder what kind of results Ma Yun's "new agriculture" combined with technology will produce?