The first place was Toyota: 10.65 million units sold.
As a well-known Japanese automaker, Toyota has a strong presence in the Asian market, especially in China and India, with an extensive model lineup, consumer brand loyalty, and a leading position in the hybrid and hydrogen fuel cell segments.
In second place is the Volkswagen Group: 8.8 million units sold.
Unlike Toyota, Volkswagen has a high acceptance of new energy, and currently has a number of pure electric platforms, and each brand under the group also has corresponding models. Its multi-brand strategy has successfully attracted consumers from all over the world. The EV Series ID performed well in the European and Chinese markets.
In third place was Hyundai Motor: 6.89 million units sold. Hyundai Motor continues to perform strongly in overseas markets.
In fourth place is Stellantis Motor Group, an emerging automotive group with brands such as Fiat, Citroen, Peugeot, and many others, with sales of 6.4 million units. Stellantis achieved sales growth through the expansion of its electrified model lineup and global market presence.
In fifth place is the Renault-Nissan-Mitsubishi Alliance: 6.28 million units sold. Within the alliance, the Renault ZOE and Nissan Leaf electric vehicles have a certain share of the electric vehicle market.
In sixth place is General Motors, which includes brands such as Cadillac, Buick, and Chevrolet, with sales of 4.87 million units. GM has performed well with new electric models, especially its electric brands, the Chevrolet Bolt EV and Bolt EUV.
In seventh place was Ford: 3.97 million units sold. Ford has strengthened its global rankings with its F-Series trucks' leadership in North America and the introduction of an electric version of the F-150 Lightning.
In eighth place is Honda with 3.95 million units sold. Honda has strengthened its presence in the North American and Asian markets with reliable internal combustion engine models. Honda is also accelerating its electrification process and has introduced a number of new electric models to meet the needs of the global market.
In ninth place is BYD, with sales of 3.02 million units, and it is also the only Chinese brand on the list. Of particular note is BYD, a Chinese car brand that ranked among the top 10 in global sales for the first time in 2023.
In tenth place was Suzuki Motors, with sales of 3.01 million units. Suzuki officially announced its exit from the Chinese market four years ago, but its business is still ongoing, mainly in Japan and India.
In 2023, the top 10 car brands in global sales will total 57.84 million units, with BYD accounting for 5.22%, although BYD's sales rank ninth in the world, there is still a lot of room for growth, and it is hoped that it will be able to squeeze into the top five in 2024.
In the comparison of the top 10 global auto brands in 2023, Japan accounts for 42%, and its strength should not be underestimated, while the United States accounts for 15%, Germany accounts for 15%, South Korea accounts for 12%, Italy accounts for 11%, and China accounts for 5%.
The annual sales of China's own brands entered the top 10 of the global auto brand ranking for the first time, indicating that the strategy of changing the track of independent brands and vigorously developing new energy vehicles is correct, and it is hoped that China's own brand cars will become "world brands" in the field of new energy as soon as possible.
As a car person, I praise BYD's sales of 3.02 million units in 2023, and hope that BYD will be able to squeeze into the top five as always!
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