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Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

author:Xiao Chen chatted about collocation

When it comes to warmth, down jackets are the king. It has strong warmth, good windproof performance, and is also resistant to dozens of degrees below zero. Therefore, as soon as the cold winter wax moon arrives, women who love beauty will also prefer down jackets.

Is wearing a down jacket necessarily the same as keeping warm? In fact, the answer is not necessarily. With a variety of OEM factories and different brands of down jackets, there are many more. There is also no shortage of down jackets that cut corners in order to control costs. Down jackets are tens to tens of thousands of yuan, the price is uneven, as an ordinary consumer, we pursue fashion and warmth at the same time, cost performance is also important.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Looking at a down jacket can not only look at the price, nor can you only look at the style, especially emphasize the importance of keeping warm. So no matter how cheap the down jacket is, if you encounter these 4 down jackets, I advise you not to be a "leek" and don't pay this "IQ tax", don't wear it again!

First: Don't buy these four down jackets

The first piece: Don't buy the pile filling amount less than 50%.

This year is the second winter of the official implementation of the new national standard for down jackets, and the judgment standard for down jackets has been changed from "down content 90%" to "down content 50%". In other words, the down content cannot be less than 50% to be called a down jacket.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

The filling volume refers to the weight of all the down filled with a down jacket. The more down the down, the warmer the down jacket is, and the down can play a role in three-dimensional support, wrapping more air to make the down jacket more warm.

If a jacket that claims to be a down jacket, you can look at its tag label, which strictly indicates the down content of the filling, if it is less than 50%, it may only contain a little down, it cannot be called a down jacket, at most it is a down cotton jacket.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Furthermore, don't believe in the down jacket containing 100% down when looking at the tag, it should remove the fabric components such as wool pieces and local polyester fibers, and the down containing 100% down is just a gimmick of the business, and it does not exist in the actual sense.

To determine whether a down jacket is warm from the tag, we need to look at three places, the first is whether it is the new national standard GB/T 14272-2021, the second is the down content greater than 50%, and the third is the filling amount and fluffiness of the down jacket.

You can press the down jacket flat by hand, and if it can quickly rebound and fluff up, the warmth is naturally not bad.

The second piece: a down model with a duck smell

The filling of down jackets is mostly duck down and goose down, but in the production process, it is inevitable that unscrupulous merchants will cut corners, use deteriorated moldy, fishy smell has not been removed from the clean down, and the process is not up to standard, and the final processing of the down jacket is bound to be pungent or have a duck smell.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Then, a pungent down jacket, first of all, is unpleasant from the comfort of wearing, and no matter how good the version is, it will be discounted; secondly, the pungent taste also has an impact on the figure, and in the process of wearing, due to the heat of the body, the duck smell is more obvious, and a series of problems caused by this are not what we want to see.

Some people may say: But it is better than the price. When you go home, wash it a few times and the smell will fade, but the down jacket is not recommended to be washed frequently, which will destroy the down content inside.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Piece 3: A down jacket that does not pay attention to details and workmanship

To avoid the down jacket from becoming fat, it is recommended to pay attention to the details and workmanship of the down jacket. The first detail: the style of various fur collars, the fur collar is too cheap to wear in the second year, it is very "bald" and affects the perception; the second detail: the down jacket cloth should also pay attention to the texture, the color will not have a sense of luxury the more through the old; the third detail: the down jacket design is too fancy or the style is too fluffy, it also affects the matching, you can't find fault with it alone, but once you put it on, it looks out of place.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

For middle-aged women, the texture of clothing is directly related to elegance. But the fabric of the garment itself is not exquisite. The workmanship and wiring are very rough, and the temperament of the collaborator is not outstanding, it will only make people feel like you are wearing a stall, which is very "IQ tax".

The 4th piece: a down jacket with too high a brand premium

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Recently, there was a hot search topic, and only 2 pieces of a down jacket of a certain brand 7000+ were sold in the official flagship store. In recent years, everyone's awareness of saving money has become stronger and stronger, and it has become the norm in recent years that people dare not spend aggressively. Big-name clothing has become a non-essential item, and a down jacket with a price of 7000+ is still difficult for 80% of ordinary people to accept.

It is undeniable that the velvet content of a big brand like a certain Deng must be very high, and the workmanship and texture of the outer fabric are not too bad, if you don't care about the price, you can of course close your eyes and enter. But for ordinary people, the price of 7000+ still needs to be carefully considered, so why not replace it first?

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Moreover, for big brands of down jackets, there is usually a brand premium rate, and the increase in operating costs alone will eventually fall on the heads of consumers, so the price of down jackets will eventually rise, and consumers will always pay for it.

Obviously, there are similar down jackets of the same style to replace, and the budget is not sufficient, buy a down jacket with high down content, but the price is several times cheaper, which is cost-effective.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

After all, whoever gets the money doesn't come from the wind. "Only buy the right one, not buy the expensive one", when the warmth coefficient is about the same, why not pick a more cost-effective one? And at present, many so-called "Internet celebrity brand" down jackets are flooded, although they have a brand effect, but who wears them regrets it.

Second: Buy a down jacket [version] lightning protection

(1): Regular-style intensive sewing threads, fat and dull

Under the premise of warm down jackets, there are also some styles that sound fashionable but are actually earthy. Especially for middle-aged women who are older, it is completely who wears it and who looks fat.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Since down jackets belong to the processing and production of sewing threads, some styles of sewing threads are presented in regular small pieces. The seemingly smooth size of the sewing thread doesn't seem to be faulty. But visually, it is very fat and dull, very old-fashioned, especially for some styles of very slim dense sewing threads, if the belly is more prominent middle-aged women, this is a fashionable insulator.

Correct substitution:

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Choose a quilted puffer jacket or a style with a stitch > 10 cm. First of all, the diamond-shaped check model with irregular design is not as ordinary as the regular-sized horizontal stitching model, and it shows the sense of design more. Secondly, the routing design of the rhombic pattern has a strong sense of irregularity, and in the case of inconsistent size, it highlights the sense of fashion.

And choose a sewing line model larger than 10 cm, the larger the block, the less likely it is to look rustic. For example, a short white quilted down jacket and a black long down jacket with sewn lines larger than 10 cm are more suitable for middle-aged women, and it is the norm to reduce the age of 5 or 10 years old.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

(2): The dull and old-fashioned down jacket looks old and rustic

Color is the most intuitive embodiment of visual beauty, and although some styles of down jackets are very good, the bad colors are hard to describe. The lining is yellow, the skin is darker, and the state is more old. Such as old-fashioned burgundy, fuchsia, matte blue and so on.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Colors that are too low in saturation make people look old, while colors that are too bright and bright are easy to look dark. The best way to do this is to choose a color that is moderately saturated, not bright or old-fashioned. It has fair skin and outstanding temperament.

Correct color substitution:

If you want a down jacket to be white and thin. You can choose more beige, classic colors, or earth tones with a lower color palette. For example, off-white, khaki, black, coffee, silver, etc.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

In addition, choosing the right color alone can not achieve the effect of brightening the skin tone and looking thinner, we also need to do a good job in the details of the style, such as starting with the micro silhouette, or whether the style is cinched in the waist.

The H-version and cocoon-shaped down jackets are preferred, followed by the design of the neckline, and the design of large lapels and large pockets in contrasting colors is chosen. Mainly light colors, dark green and dark coffee colors, with pleated skirts and white jeans, it is not dull but becomes more advanced in age.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Third: Master these 2 down jacket wearing skills, more advanced

Technique (1): Distinguish between shades and shades, emphasizing the layering of colors or collocation

In order to avoid the bloated and boring feeling of the down jacket, I suggest that you pay attention to the layering when matching, you can start with the color of the down jacket and the inside, emphasizing that the matching color of the down jacket is not monotonous.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

For example, the black down jacket is paired with a white inner layer, an oatmeal inner layer, the shirt is layered on the inside, and the shirt is layered on the outside to create a sense of layering.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

Try to avoid wearing the same color, use a color contrast greater than the down jacket as an underlayer, or focus on the pants with blue jeans, but remember that the shoes should match a down jacket, or a hat or bag. For example, coffee-colored down jacket + coffee-colored shoes, the coordination and overall echo are more generous.

Tip (2): Learn scarves, hats, accessories

It is recommended that when you match a down jacket, you must learn to use accessories to break the monotony, and this is also the key to enhance our sense of sophistication and luxury, scarves and hat accessories are the first choice. This is one of the keys to why street photographers and fashion bloggers look good.

Don't buy these 4 down jackets that can be called "Zhishang Tax", don't be warm and rustic, don't be deceived again

A down jacket selection to matching, must be based on the right for us, in the face of the "IQ tax" down jacket we resolutely do not buy, wear it to make us look black, fat style, we do not follow the trend to wear. This is the correct way for us to dress~#头条首发挑战赛#

The picture comes from the Internet, if there is any infringement, it must be deleted!

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