What is "half a fox"? He is synonymous with a popular Internet celebrity anchor on a live broadcast platform and has millions of followers. Not only does he resemble international superstar Jack, but he is also loved by fans for his strong performance in various interactive games and challenges.
Now "Half Fox" has personally revealed the news that he can earn more than one million yuan in two months, which undoubtedly further consolidates his status as a "gold medal anchor" in the hearts of fans.
interacted with half a fox in the same live broadcast room, as well as the equally popular Internet celebrity anchor "Er Donkey". When he heard the figures revealed by Half Fox, the second donkey reminded him that he must pay personal income tax on time and in full.
"Whether you are bringing goods in China or abroad, it is important to remember to pay taxes. Er Donkey's care reveals the unspoken rule of "false tax declaration" in their industry, and also reflects some problems that may be hidden behind the high income of anchors.
However, this also fully illustrates the eye-popping richness of today's Internet economic dividends. Almost all of the anchors started from scratch and obtained today's high profits through their own efforts.
This has undoubtedly caused a huge sense of chasm and gap for ordinary netizens who are still struggling.
After half a fox shook out the astonishing figure of one million income in two months, other big Vs in the anchor circle also shook out their accounts. Among them, the most eye-popping is none other than the data revealed by the apprentice of the second donkey and the anchor abbot.
The ID of the two donkeys is thunderous in the industry. He once posted a WeChat change balance of up to 6.8 billion yuan in his super popular personal live broadcast room! Although the picture was only revealed for a moment, there were still sharp-eyed netizens who took screenshots and saved them in time.
"I'll go, how many years have to be sown here, how many goods have been sold, and how many numbers can be sold!" Many "whites" who are new to the industry and want to get rich overnight said that they opened their mouths wide, and they never dreamed that the top streamers in the anchor industry would have ridiculously high incomes.
Compared with the shocking operation of 6.8 billion when the second donkey opened his mouth, some other anchor data revealed by his apprentice and anchor abbot are also eye-popping. For example, Sichuan Cola, known as the "No. 1 emotional anchor", broke the news that the female anchor's entertainment consumption is as high as more than 100 million yuan a year, of which 40% is related to live broadcast income.
What's even more shocking is that the abbot revealed that the three highest-paid anchors are "Simba", Sichuan Coke and "Xiao Yiyi". Among them, Xiao Yiyi's cash assets are as high as 200 million yuan.
"My mom, how much do these three people have to earn in a year? No wonder the anchor profession is so popular!" Many netizens sighed with emotion. There are also some unconvinced live broadcast anchors who stood up to question the authenticity, and Sichuan Cola immediately stated that they should go to the tax department to investigate at any time.
In fact, even if there are no top Internet celebrity anchor-level figures like Half Fox and Second Donkey, the income of some small Internet celebrities is also jaw-dropping.
For example, an outdoor anchor, he broke the news on his personal public account that he could easily earn 12 million yuan after just one live broadcast. If calculated, this anchor can almost earn hundreds of millions of dollars from live broadcasts in a year, which is beyond the reach of many ordinary white-collar workers.
There is also a female emotional anchor named Han Anran, who cooperates with her husband in live broadcasts, and now the combined income of the two has easily reached tens of millions of yuan every month.
What's even more terrifying is that when she was at the height of her popularity, she could earn 50 or 60 million yuan a month by relying on herself alone, which is already a very common figure.
Even a small Internet celebrity like Wen Wan, she recently broke the news on her personal public account that she has been playing the Internet for several years, and has earned more than 50 million yuan in income through video, live broadcast and other marketing activities! What is even more amazing is that Wen Wan's current number of fans is less than 2 million.
"I'll go, these little Internet celebrities are making so much money, and I, an ordinary office worker, are still trying to save for a down payment!" Seeing these data, many ordinary white-collar friends said that their psychological gap was too big and it was difficult to accept it for a while.
Indeed, the income gap between small Internet celebrities and ordinary people is too large, which makes people a little confused and confused for a while.
In the face of the astonishing income data that these Internet celebrity anchors have shaken out one after another, many ordinary netizens can only be dumbfounded, and their hearts are full of a sense of gap. Some anchors even faced netizens who directly questioned their income in public, which hit the psychology of ordinary netizens even worse.
For example, a male Internet celebrity Haonan, he once angrily reprimanded a netizen: "I have been able to mix in this industry for five or six years, and you may not be able to earn what I earn in a day!" Due to the coaxing of other listeners, this netizen who questioned Haonan's low income could only shrink his head and leave, no longer speaking.
Seeing this scene, many ordinary netizens, including me, felt great emotion in their hearts. Indeed, we ordinary people have to struggle in the real society, and the income of a year may not be as good as what these Internet celebrities get in a day.
This has undoubtedly taken a huge toll on our psychology and confidence.
I'm sure that many people, like me, have begun to question the significance of their years of academic qualifications and hard work?
Just when I was confused, a live broadcast of a male anchor Guangdong Yushen's "throwing 50 million" signed Internet celebrity anchor Tian Bin was even worse. This live broadcast gathered many big Vs, and the splash made the majority of people who eat melons have a strong envy of the income and life of the anchors.
I believe that many people, like me, have more or less had a gap in their lives after watching this "tens of millions" signing feast.
In the face of the eye-popping income data of Internet celebrity anchors, as well as the huge contrast between their income and that of ordinary netizens, we need to maintain a calm and rational analysis attitude.
Behind the high income of Internet celebrity anchors, there are reasons for their objective environment and subjective ability.
The first is the platform and traffic dividend. The high traffic attraction and push power of the live broadcast platform have enabled Internet celebrities to gather a large number of fans, and thus gain a huge consumer market.
Any product they recommend can generate extremely high sales. This is the characteristic of the Internet economy, and it also makes anchors the most important Internet celebrity income today.
The second is that Internet celebrities themselves also have strong personal charm and content production capacity. They are good at creating hot events to attract attention, and they are constantly pushing the boundaries to produce interesting video content.
In this way, you can stand out from the fierce peer competition and get more attention and traffic conversion. So a high income is also a reward for their hard work.
But at the same time, we must also see that these Internet celebrity anchors have indeed seized dividends to a large extent, which has caused many ordinary netizens to have a strong psychological gap.
No matter how hard they work at work, they can't make easy profits compared to them after all. This has also invisibly hit the enthusiasm and confidence of ordinary people to struggle.
In this regard, we must not only face up to the objective existence of the income gap between anchors and ordinary people, but also analyze this problem dialectically. The Internet economy is inherently volatile, with both opportunities and risks.
As ordinary people, of course we will have feelings in the comparison, but the most important thing is to find our own position, don't be jealous, but work hard to learn from the experience and methods of Xi anchors, this is the right way.
At the same time, it also sounded the clarion call for Internet platforms to create fairer opportunities for ordinary users. Anchors can make so much money, and the platform itself takes a large part of the intermediate profits.
Therefore, the platform has the responsibility to adopt fairer rules and mechanisms to allow more ordinary people to share the dividends of the Internet economy.
Finally, we ordinary netizens should also take the initiative to learn Xi and improve our overall quality. Don't complain about the environment, but see the streamers working hard to achieve something.
Only when we continue to make progress can we stand more firmly in this era of change and get more opportunities for development.
From the above analysis, we can draw the following simple summary:
First of all, the high income of Internet celebrity anchors does reflect the traffic dividend and content monetization ability, which is the result of their efforts, and we need to face and respect it.
But at the same time, the huge contrast between the income of anchors and ordinary netizens is also worth paying attention to, which is related to whether more ordinary people can share the dividends of the Internet economy.
Therefore, intermediary enterprises such as live streaming platforms have the responsibility to provide a fairer mechanism to truly realize the sharing of the fruits of the Internet economy.
Finally, we ordinary netizens cannot greet the environment, but must be self-improvement and diligent in progress. Only by improving our own quality can we open up better development in this era.
Let us work together to create a better tomorrow for the Internet economy!