Today, Hu Xiaoming, the former CEO of Ant Group and a former partner of Alibaba, who has not appeared for a long time, posted a circle of friends and announced his new identity.
"One Meter Eight", which has been in preparation for two years, was also officially unveiled: a new agricultural brand company, with Hu Xiaoming as chairman and chief quality control officer.
At the same time as the brand was released, "One Meter Eight" also brought two new products: "One Meter Eight Fresh Mussels" in Zhoushan Shengsi Islands, and "One Meter Eight Frozen Big Yellow Croaker" in Wenzhou Nanji Islands.
The name of the company "One Meter Eight" comes from the wish of every mother
Three reports are published every three months
Hu Xiaoming also revealed the origin of the "1.8 meters" company in the circle of friends: it originated from Ma Yun's original intention to participate in agriculture - "All mothers in the world hope that their children can grow up healthily and be more than 1.8 meters tall." ”
Hu Xiaoming, chairman of 1.8 Agricultural Science and Technology, was at the 1.8 meter press conference
In the past two years, the 1.8 team has investigated 12 countries and 35 cities around the world, and visited 107 enterprises, research institutes and seafood markets, including Spain, the Netherlands, Chile, Uruguay, Israel, Japan, Thailand, Argentina, Italy and other countries.
The 1.8 meter team inspected the fishery seedling factory
"In Israel, the 1.8 meter team was impressed by the fact that fruits and vegetables can be grown in the desert with the help of drip irrigation technology, and the quality is even better than that of traditional planting sites. Deng Zhonghua, CEO of One Meter Eight Marine Technology, said.
"We will stay true to our original intention of providing good food while also ensuring that it is environmentally friendly. Hu Xiaoming, who served as the chairman and also served as the chief quality control officer, said.
Hu Xiaoming revealed that in order to make everyone feel at ease, three product reports will be published every three months for the company's products in the future, including all seafood nuclear radiation test reports, pesticide residue standards and nutritional value testing.
"In the future, 1.8 will regularly publish product quality reports and breeding environment reports to the public, please supervise together. Hu Xiaoming said.
Why are mussels and large yellow croaker recommended?
How is it different from ordinary mussels and large yellow croaker?
It is still alive when you open the package, and the taste has a faint fragrance and sweetness.
At the same time as the official debut of the "One Meter Eight" brand, two new products were also released: "One Meter Eight Live Mussels" in Zhoushan Shengsi Islands and "One Meter Eight Raw Frozen Large Yellow Croaker" in Wenzhou Nanji Islands.
Why did you choose these two kinds of seafood? Deng Zhonghua said that after a survey around the world, he found that deep-sea protein is a good entry point, with high nutritional value but low degree of industrialization.
Mussels, also known as sea rainbows, mussels, mussels, studies have shown that the nutritional value of mussels is much higher than that of ordinary shellfish, fish, shrimp and meat, and its structure is also in line with the ideal amino acid model recommended by the Food and Agriculture Organization of the United Nations (FAO) and the World Health Organization (WHO), which is the most basic seafood product in Western cuisine, and has the reputation of the Belgian national dish.
"However, in China, the nutritional value of mussels is far from being fully recognized and developed, and there is room for great improvement in all aspects of mussels from cultivation to table, and we hope to comprehensively enhance the value of domestic mussels through technical means." Deng Zhonghua said.
One meter eight mussels cleaning scene with picture
After visiting most of the mussel-producing areas in the country, 1.8 meters finally locked on the thick-shelled mussels raised in the deep sea in the Shengsi Islands of Zhoushan.
Different from the mussels sold on the market, the one-meter-eight mussels have undergone the technical treatment of removing sediment, foot filament, and attachments, and the "oxygenation and freshness" technology is used in the whole cold chain transportation of mussels; at the same time, through repeated experiments, the first anhydrous "oxygenated first-class cabin" has been created, so that the dehydrated mussels can live for 12 days.
The first batch of 1.8 m mussels has been launched on Hema
Since October this year, 1.8 meters of live mussels have been sold in Hema stores in Hangzhou, Shanghai, Nanjing, Hefei and other places. Taking Hangzhou as an example, the one-meter-eight live mussels have been on sale for two months, and the praise rate of the Hema App is as high as 97.6%.
The mussels are freshly marketed at Hema
In addition to mussels, there is also a large yellow croaker from Nanji Island in Wenzhou, Zhejiang.
The large yellow croaker has few spines and tender meat, high nutritional value, and is one of the "hard dishes on the town table" in Jiangsu and Zhejiang. Deng Zhonghua said that after the inspection of the world's top Norwegian salmon farming, the 1.8 meter team tried to "reproduce" the solution - select and cultivate high-quality seedlings, and through the industrialization and intelligent breeding technology in the deep sea, the overall improvement of the cold survival probability of the large yellow croaker, so that the large yellow croaker can be raised in the deep sea with high quality comparable to the wild.
The 1-meter-8 large yellow croaker is selected from the Daiqu ethnic seedling, and in the deep-sea aquaculture area of the application, it is equipped with a breeding tank with a circumference of 180 meters and a depth of 12 to 15 meters for the large yellow croaker to swim freely. The cage is deep enough to allow the yellow croaker to sink more to avoid the wind and waves, and in the turbulent water, the cage is large enough to provide more foraging space for the yellow croaker, so the meat quality of the raised yellow croaker is firmer and the taste is closer to that of the wild yellow croaker.
One meter and eight large yellow croaker breeding cages
This is a new agricultural company from Ali Gene
It is hoped that more young people will devote themselves to the new agriculture
From Ant Group, to Alibaba Cloud and public welfare, Hu Xiaoming, as an old Ali person, officially transformed into agriculture. "It's very challenging to start easy, even more than ever. ”
Hu Xiaoming explained the reason for the great change in identity. After examining agriculture around the world, it was found that the gap between Chinese agriculture and European agriculture lies not only in the consumption side, but also in the production side. For example, in Israel, where agriculture is particularly developed, the number of people engaged in agriculture is less than 1 million.
"There are 400 million in China, and there is a lot of room for optimization in facility agriculture, which is why our group of people are pouring into this industry to see if there is room for improvement. ”
Hu Xiaoming said that high-quality domestic deep-sea protein flies into ordinary people's homes, and it must meet the "four good" standards: good genes, good housing, good raising, and good buying.
"One meter eight should not only make the ocean provide more and better food for human beings through industrial and intelligent means, but also be responsible for product quality and the environment. ”
Hu Xiaoming revealed that the current population engaged in agriculture and fishing in China is generally over 50 years old, and the vast majority of young people are not online. The employees of the 1.8 company are very young, generally post-90s, and even post-00s. Next, 1.8 will continue to innovate in all aspects of agriculture such as breeding and seedling, feed improvement, planting and breeding, disease prevention and control, intensive processing, cold chain logistics, and credible traceability, and co-create cooperation with advanced research institutes and industrial companies to attract more young people and lead new agricultural practices with technological innovation.
"The product of 1.8 meters is small, but the desire of 1.8 meters is great. We believe that technology will stimulate new imagination in agriculture, provide more new value for agricultural organizations and farmers, and provide more conscientious agricultural products for our consumers, creating a new closed-loop practice of agricultural industry for our Chinese. Hu Xiaoming said.