Pan Geng moved the capital three times

The Shang king Pan Geng moved the capital to Yu Yin, which was opposed by the nobles, the ostensible reason being that he could not inherit the style of his ancestors, could not understand God's mission, and could not keep the relics of the previous kings, but the actual reason was that "he could not live by Xu Kuang", and the interests of the nobles were weakened.

Secondly, Pan Geng pointed out to the point the true intention of opposing the relocation of the capital, and asked the nobles to judge right and wrong according to the interests of the state, and the nobles not only to understand the measures taken by the implementation of the monarch, but also to explain to the people the measures of publicizing the monarch, how can they in turn use the gossip of the ignorant people to achieve the purpose of obstructing the monarch's administration? Finally, Pan Geng also knew the nobles with reason, moved with affection, seduced them to profit, and threatened them, and forcefully implemented the plan to move the capital.

Reason: The situation has changed, the old ones have not been able to meet the requirements of the development of the empire, and it is imperative to move the capital.

Affection: Our ancestors fought together and fought in blood to lay down this country, and we must jointly safeguard the development of the great merchants.

Li: Moving the capital is conducive to the long-term development of the empire, and supporting the relocation will be favored and trusted by the king.

Wei: On behalf of the heavens and the ancestors, I will punish those who obstruct the relocation of the capital.

Pan Geng gave three speeches for the relocation of the capital, the first time proposing a grand plan to move the capital, asking for the support of the nobles and the people; the second formal relocation, requiring the nobles to cooperate well; the third time after the relocation of the capital, asking the administrative staff to do a good job in resettlement and maintain the stability of the capital and the country.

The three articles of "Pan Geng" are good at reasoning, good at sensationalism, and more good at threatening and seducing, full of the momentum of the king.