preface
Consumers, take note! Recently, Apple's mobile phones made in India have undergone more rigorous technical tests in Europe. However, the results obtained were not very friendly to India.
Less than half of Apple's phones can pass the test, and the failure rate is as high as 66%. Made in India, the problem is not small.
Benchmarking against Made in India in China
As China enters the era of Industry 4.0, China's manufacturing industry has developed to intelligent manufacturing and made a lot of progress, which has also increased China's labor costs, and many foreign companies have transferred their industrial chains abroad, such as Adidas, Nike, Puma and other clothing brands from China, relocated to Southeast Asia.
This also gave India a lot of opportunities, India undertook many of the original industrial chain in China, India's manufacturing industry has also been greatly upgraded, which makes Indian Prime Minister Modi feel gratified and confident, he in the media interview to promote that Made in India is benchmarked against Made in China.
Apple also attaches importance to India's industrial upgrading, believing that the improvement of India's industrialization will increase the income of India's low-income groups, India will have more people with spending power, and Apple's products can also have more sales space.
Apple has made rapid expansion in India, and intends to build a production line in India, if realized, Apple can complete Apple's own production and self-sales in India on the one hand, and on the other hand, complete the reduction of dependence on Chinese production lines, saving the company's expenses in Asia.
Of course, this also requires India's cooperation, so let Modi and Apple disappoint, the quality of Apple's production line in India is too collapsed, the quality of Apple's mobile phones made in India is serious, and this is not the first time that Apple's Indian manufacturing has problems, before entering India, Apple's Indian mobile phone case suppliers were exposed to a high defect rate. However, Apple did not give up cooperation and provided more technical support.
But Apple's connivance with Indian companies has not yielded good results, many customers in the Americas and Europe have protested against Indian-made Apple phones, and regions with a large number of Apple products have no good impression of Indian-made Apple phones, and even have a lot of returns, many people, disappointed with Made in India.
This is also a headache for Indian Prime Minister Modi, if quality assurance cannot be achieved, naturally can not sell more Indian products, let alone let India make benchmark Chinese manufacturing. The quality of Apple's mobile phones made in India is not up to par, which undoubtedly gives the reputation of Made in India a blow.
The Asian plans of the United States and Apple
Of course, Apple still has not given up the plan to support Indian manufacturing, Apple very much hopes to take advantage of India's low-cost production to open up the Indian and Asian markets, Modi also hopes that the cooperation with Apple can go further, improve the possibility of international manufacturers to India, so that India's manufacturing industry can quickly out of the transition period.
India can not solve the quality problem at present, Apple's Indian products are also difficult to sell, for now, Apple is still inseparable from China's production line, China is the largest overseas sales of Apple mobile phones, handling the relationship with China is very important for Apple.
Putting a lot of money into India at this stage is undoubtedly a loss-making, but what is driving Apple to focus on India instead of increasing Apple's production levels in China?
According to sources, the US government may secretly reach an agreement with Apple to promote Apple to reduce its ties with China in manufacturing, and the purpose of the US government is obvious, that is, to reduce Apple's production lines in China and block the development of China's manufacturing industry.
The US government has not been cracking down on China's manufacturing industry for a day or two, so the United States is very willing to see the upgrading of the Indian-made manufacturing industry, so that China can add a difficult opponent, bring pressure to China's manufacturing industry, and by the way, it can also improve India's national strength and increase the difficulty of China's border defense.
India and China have always had conflicts in southern Tibet, and border guards on both sides have also clashed many times, it can be said that India is China's potential opponent in the Asian region, and for the United States, helping India is equivalent to increasing China's pressure on border defense and launching invisible blows to China.
China is fearless
However, China is not worried about the pressure caused by Apple and the United States, China has enough technical support in manufacturing, does not rely on foreign help, even if Apple's production line completely withdraws from China, it does not matter to China.
Huawei, a local Chinese brand, can already survive under the double blockade of technology blockade and sales ban in the United States. Through independent innovation, Huawei has developed self-produced chips and independent systems around the domestic market.
Although sales have declined in a short period of time, but fortunately they have survived, on the contrary, Apple's industry in China cannot be ignored, and if it is ignored, it will be shooting itself in the foot.
China currently has a large number of Apple users, and reducing Apple's production line in China is bound to lead to the price increase of Apple's mobile phones, and there will be a lot of users lost.
Since Cook became Apple's CEO, the advantages of Apple's mobile phone have gradually become smaller, and it is difficult for us to see the era of Jobs, Apple's mobile phone has epoch-making common energy, and it is unique in the mobile phone industry.
epilogue
Now India's Apple mobile phone thunderstorm, Apple's development in Asia is still inseparable from China, in the case of Sino-US relations gradually deteriorating, China seems to be less favored by Apple, Apple mobile phone will become the next Samsung in China?