Operator Finance Network Intern Yi Xin/Wen
Recently, Weizhixiang disclosed its 2022 annual report, which shows that the company achieved revenue of 798 million yuan in 2022, a year-on-year increase of 4.4%; The net profit attributable to the parent was 143 million yuan, a year-on-year increase of 7.95%. This is the first time in nearly four years that Weizhika's net profit growth has fallen to single digits.
As a result, operator Finance noticed Xia Jing, chairman of Weizhika, and tried to reveal his past.
According to public information, Xia Jing was born in 1978, is 45 years old this year, and has a college degree. However, it is worth noting that Xia Jing did not announce his specific graduation institution and major, nor did he disclose whether he was a full-time college or an adult education college, which is very strange.
Moreover, some sources say that in 2002, Xia Jing took the money saved from his previous seven or eight years of part-time work and began to sell quick-frozen meat and quick-frozen semi-finished dishes in a store at the Xumenxiang Farmers Market in Suzhou.
In 2002, Xia Jing was 24 years old, according to the above information, he had been working for seven or eight years before, from which it can be inferred that he began to work at the age of sixteen or seventeen.
However, because the business of this store is still good, it has undertaken the supply business of many local hospitals and schools, and they have accumulated a lot of wealth.
With the accumulation in the early stage, Xia Jing began to set his sights on the field of pre-made dishes, wanting to establish his own company. But because the people making pre-made dishes in Suzhou were relatively saturated at that time, he had to look elsewhere.
So, in 2005, Xia Jing went to Shanghai to expand sales channels and began to build production lines and new factories. Five years later, Aji opened its first franchise store in Shanghai. Since then, Ajika has started the franchise model, which has entered a period of rapid growth.
In 2008, Xia Jing and three other partners jointly invested in the establishment of Suzhou Weizhixiang Food Co., Ltd., and he served as the general manager; Since April 2018, he has served as the chairman and general manager of Weizhika.
Today, he is worth a lot. According to Tianyan investigation, Xia Jing's salary in 2021 is 996,500 yuan, which can be said to be good.
According to the data, there were 440 franchised stores in 2018 and increased to 801 in 2019; As of the end of the first quarter of 2023, the number of franchised stores of Michika has exceeded 1,733.
But at the same time, the number of franchised stores closed is also increasing, and in 2021 alone, Ajichika closed 102 franchise stores, compared to 304 new franchises that year. In 2022, 559 new franchised stores will be opened and 183 will be closed. Heading into 2023, the situation is not getting better. In the first quarter of this year, Ajichika opened 83 new franchised stores and closed 41 stores.
How will we develop in the future? Operator Finance Network will continue to pay attention.