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In the new marketing era, Evergrande's money-throwing "online house sale" investment of 3,000 yuan leveraged 35,000 yuan

author:Xicheng South Lake
In the new marketing era, Evergrande's money-throwing "online house sale" investment of 3,000 yuan leveraged 35,000 yuan

High-tech, Internet, big data, AI... In the future, which area will be the most profitable?

Although it is not certain which one is the most profitable, the future of the most profitable industry must be bounded with these! Advances in technology have made Internet+ a variety of industries and made daily life more convenient. For many years, Internet + has not been able to change property sales, and this curse was broken by Evergrande at the beginning of this year.

In the special period, although it has a temporary impact on the development of the real estate industry, it has also bred new growth opportunities in the crisis. In this process, it has also prompted housing enterprises to accelerate transformation and innovation, and many real estate developers have begun to sell online, especially the "online house sale" of Evergrande Real Estate is the most mature.

Following the victory of the sales championship in February, Evergrande once again took advantage of the victory in March and continued to promote "online house selling"! The set of combination punches launched by Evergrande this time is considered by the majority of netizens to be a money-throwing sales, which can not only meet the "dream of buying a house" at one time, but also realize the "dream of side business" part-time.

Easy to make money: invest 3,000 yuan to make 10% of the bottom, and you can also leverage 35,000 yuan

Since Evergrande Real Estate implemented the "online house sale" on February 13, it has achieved online subscription of nearly 100,000 sets, and the total value of the house after the discount has exceeded 100 billion yuan, which means that nearly 100,000 people have subscribed to Evergrande Real Estate online by paying a deposit of 5,000 yuan in February.

In today's national marketing, Evergrande's sales policy far exceeds the attraction brought by other part-time jobs. Since March 4, Evergrande's "online house sale" has been further upgraded: the deposit has been reduced from 5,000 yuan to 3,000 yuan. Buyers can invest 3,000 yuan to achieve considerable returns, recommended to earn at least 35,000 yuan, even if they do not buy a house, they can also make 10% of the bottom.

In the new marketing era, Evergrande's money-throwing "online house sale" investment of 3,000 yuan leveraged 35,000 yuan

1. If you buy a house, 3,000 yuan can be used as a house payment, and the final house price can save 40,000 yuan, and you can also enjoy an additional 99% discount;

2. If this suite is recommended by others to buy, the recommender can get a commission of 1% of the house payment and a cash prize of 350 million yuan, and the deposit is fully refunded;

3. If nothing is done, but the subscribed house is bought by someone else, not only can you get back the deposit of 3,000 yuan, but also compensate for 3,000 yuan;

4. If you don't buy in the end, the house is not sold, not only can you get back the full deposit, but you can also recommend friends and relatives to see the house on the "Hengfangtong", up to 300 yuan, which is equivalent to 10% of the guaranteed bottom.

Evergrande's launch of the "online house sale" makes it very convenient for customers to operate in various ways, and they do not want to continue to leave the market at any time, no matter which way to exit is a steady profit.

Making money is king: 72% discount sales million yuan of real estate as low as 630,000 yuan

On the basis of Evergrande's "online house selling" to make steady profits, Evergrande launched a 78% discount in the country's real estate, igniting the purchasing power of the market in the first quarter with low prices. In addition, "Hengfangtong" recommends an additional 97% discount, as well as different additional discounts according to the dematerialization of the building and the payment method, and the upcoming "Xiaoyang Chun" will once again rush the market.

"Selling houses online", price is the fatal point to attract customers. At this time, how much can you save by starting "Evergrande House"? Let's do the math:

To a set of original price of 1 million yuan of house calculation, if the building to the rate of more than 90%, the use of conventional mortgage payment methods, all discounts will be as low as 62% off, if you pay 3,000 yuan deposit to buy yourself, the price of 630,000 yuan, the whole save 370,000 yuan, the final equivalent is "63% off"!

According to the latest data from Zhaopin Recruitment, the average monthly salary of white-collar workers in 38 major cities across the country in the winter of 2019 was 8829 yuan. According to this standard, starting with "Evergrande House" means saving 3 years of wages. In this way, not only can buyers save the down payment, but also the recommender can earn half a year's salary, truly realizing the "whole people lying and earning".

At the same time, Evergrande has also launched two major policies of "lowest price purchase" and "no reason to check out", which completely eliminates the worries of buyers who are afraid of buying wrong and expensive. It is worth mentioning that Evergrande's discount will be increased to 81% off from April 1, and the current low investment, high return, zero risk lying win income, why not enjoy it?

The new marketing era: Evergrande is well versed in the marketing transformation of housing enterprises

In this special case, although real estate sales are not as urgent and necessary as traditional manufacturing industries, supply and demand will not disappear. For many housing companies, real estate sales are likely to turn negative in the first quarter. Although the customer storage work can be carried out online, due to the influence of traditional business, the whole process is still difficult to complete online, and Evergrande Real Estate has successfully achieved transformation on this outlet, which has also sounded the alarm bell for future crisis moments.

Whoever can quickly adapt to social change will have the initiative. This year, the real estate industry reshuffle is imperative, while other developers are still in the online customer stage, Evergrande has completed customer lock-in, diversified marketing to diversify risks, which does not lose a successful new way of sales. For buyers who "enter the game", the investment of 3,000 yuan is also a new investment opportunity compared with the high returns brought.

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