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Yang Mi's official announcement of the termination of the contract, how much impact will it have on Jiahang Media?

On the afternoon of May 8, a topic about actor Yang Mi "exploded".

Yang Mi's official announcement of the termination of the contract, how much impact will it have on Jiahang Media?

On May 8, actor Yang Mi officially announced the end of his cooperative relationship with Jiahang Media through his personal Weibo. At the same time, Jiahang Media issued an article: "More than ten years of being in the same boat, growing together, gratitude and gratitude." I wish you all the best in the future. Subsequently, "Yang Mi officially announced the termination of the contract with Jiaxing" rushed to the top of the Weibo hot search list.

Yang Mi's official announcement of the termination of the contract, how much impact will it have on Jiahang Media?

In fact, as early as February this year, netizens noticed that Yang Mi Studio's latest statement on online rumors was no longer Jiahang Media, but Shanghai Yang Mi Film and Television Culture Studio.

According to the Tianyancha App, Shanghai Yang Mi Film and Television Culture Studio was established in January 2017 and is a sole proprietorship of Yang Mi with a capital of 1 million yuan. At present, 7 of the 11 enterprises associated with Yang Mi are in existence, including Xi'an Jiahang Film and Television Media Co., Ltd., Shanghai Yang Mi Cultural Media Center, Shanghai Yang Mi Film and Television Culture Studio, etc. Among them, 3 studios or media centers are solely owned by Yang Mi, and Yang Mi also holds shares in the remaining 4 enterprises and serves as a supervisor in Beijing Sega Hualin Culture Communication Co., Ltd. It is worth mentioning that Yang Mi holds about 15.19% of the shares in Xi'an Jiahang Film and Television Media Co., Ltd., making him the third largest shareholder.

Yang Mi's official announcement of the termination of the contract, how much impact will it have on Jiahang Media?

Yang Mi is a Chinese mainland film and television actress, pop singer, film and television producer. In 2006, he rose to prominence for starring in Jin Yong's martial arts drama "The Condor Heroes". In 2009, he was named "Four Little Hua Dan" in the selection of "Post-80s New Generation Entertainment Big Stars". Weibo data shows that Yang Mi's Weibo account has 112 million followers.

Yang Mi's official announcement of the termination of the contract, how much impact will it have on Jiahang Media?

It was listed on the New Third Board

Valuations skyrocketed

According to the official website of Jiahang Media, the company was jointly founded by agents Zeng Jia, Zhao Ruoyao and star Yang Mi. Since its establishment, the company has nearly 50 full-contract artists. Artists still under Jiahang Media include Di Li Gerba, Gao Weiguang, Liu Ruilin, Lai Yi, Dais, Wang Yifei, Li Tingting, Yuan Yuxuan and so on.

In May 2018, Jiahang Media terminated its listing on the New Third Board, less than two years after its backdoor listing in 2016. Jiahang Media also revealed to the outside world that the purpose of delisting is to "accelerate the pace of financing".

During the New Third Board, Jiahang Media completed multiple rounds of financing and introduced two A-share shareholders, Oriental Pearl and Perfect World.

On October 26, 2015, Shangshi Pictures, a subsidiary of Oriental Pearl, transferred 950,000 shares of Jiahang Media through an agreement transfer, and at the same time participated in the fixed increase of Jiahang Media and subscribed for 2.85 million shares. After the completion of the issuance, Shangshi Film held 3.8 million shares of Jiahang Media, with a shareholding ratio of 20%, making it the third largest shareholder of the company.

Yang Mi's official announcement of the termination of the contract, how much impact will it have on Jiahang Media?

At the time of Shangshi Pictures' investment, the valuation of Jiahang Media was 1.5 billion yuan. It didn't take long for Jiahang Media's valuation to skyrocket.

In April 2017, Jiahang Media completed its distribution again. Shihezi Junyi Yunyang Equity Investment Limited Partnership, an M&A fund of Perfect World, an A-share company, subscribed for 1 million shares of Jiahang Media at a price of 250 yuan per share, holding 5% of its shares, at a cost of 250 million yuan.

In addition to participating in the private placement, Jun Yiyunyang also acquired another 1 million shares of Jiahang Media from Tibet Fantasy Fengfan Investment Management Partnership (Limited Partnership), a shareholder of Jiahang Media, and the shareholding ratio climbed to 10%, which has remained so far. At present, Jun Yiyunyang is the fourth largest shareholder of Jiahang Media.

When Perfect World invested in Jiahang Media, Jiahang Media's valuation climbed to 5 billion yuan. This is also the highest valuation of Jiahang Media in public reports.

Last year, it was listed as a backup listed company in Shaanxi

Di Li Gerba or Cheng Jiaxing "First Sister"

Since the termination of the listing on the New Third Board, Jiahang Media has also reported the relisting of Hong Kong stocks or A-shares, but so far there has been little news at the capital level.

However, in the list of 360 reserve listed companies announced by Shaanxi in June 2022, Jiahang Media appeared in C file, which is quite a comeback.

According to the standard, in principle, the net profit of C grade enterprises is not less than 5 million yuan and the revenue is not less than 50 million yuan, or the net profit is not less than 10 million yuan and the revenue is not less than 30 million yuan, or the revenue is not less than 100 million yuan.

Jiahang Media can enter the list of listed backup enterprises in Shaanxi, on the one hand, it can show that it is still relatively stable at the operational level and meets the standards of local support; On the other hand, its desire to enter the capital market again is also obvious.

In recent years, the development of Jiahang has obviously shown a downward trend, Yang Mi and Reba filming frantically stuffed the "Jiahang gift package" to cause fans to disgust, and the quality of the company's self-made dramas is worrying. In the eyes of Yang Mi's fans, the company lacks a reasonable plan for Yang Mi, and at the same time, it has caused heated discussions due to many boycotts of the "Jiaxing Gift Package".

However, it is worth noting that Yang Mi, as the "pillar" of Jiahang Media, has been frequently rumored to be leaving Jiahang in recent years, and the news has made a lot of noise and even appeared on the hot search, but Jiahang Media, which has always been extremely fast in refuting rumors, has not responded before.

The departure of Yang Mi, as the founder and core artist, the future development of Jiahang Media, which is deeply bound to it, has great risks.

After Yang Mi left, Di Li Gerba became the most well-known artist under Jiahang at present, whether she can fill the gap left by Yang Mi and whether Jiahang can return to its previous peak is still worth paying attention to.

Liu Chunsheng, associate professor of Central University of Finance and Economics, said in an interview with Otaku Finance that Yang Mi's departure from Jiahang Media may have a very big impact on the company.

"Yang Mi is the head artist of Jiahang Media, which is not only very important for Jiahang Media, but also a non-negligible existence for the Chinese entertainment industry. Other artists under Jiahang Media may not be comparable to Yang Mi in terms of size, influence or contribution value to the company. Liu Chunsheng believes that Yang Mi's departure from Jiahang Media will have a great impact on performance and future operating income in the short term, including investors' expectations for Jiahang Media's future.

Liu Chunsheng said that any film and television media company, over-reliance on a certain head artist is a very dangerous thing. For such companies, the diversity of artists and echelon construction are very important.

Jiahang was once "collected" by Weibo netizens for hundreds of millions of yuan

At the end of December last year, a netizen posted on Weibo that Jiahang Media owed him more than 100 million yuan, and published a number of evidence such as the equity transfer agreement.

However, Jiahang Media later responded that there was no fact that the user claimed that the money was owed, and the information was obviously false. Jiahang Media said that the company is in normal and benign operation, there is no fact that the user claims that the money is owed, and the information is obviously false. All transactions of the company are normal investment and business activities in compliance with relevant laws and regulations, and the user is required to publicly clarify and apologize.

Yang Mi's official announcement of the termination of the contract, how much impact will it have on Jiahang Media?

In addition, Jiahang Media also released a lawyer's letter, which provided a simple response to the ins and outs of the matter. It said that the incident was an equity transfer dispute between Jiahang Media and its shareholders and Field Real Estate Group Co., Ltd. and Shenzhen Qianhai New Gravity Network Technology Co., Ltd.

Yang Mi's official announcement of the termination of the contract, how much impact will it have on Jiahang Media?

Source: Zhongxin Jingwei Comprehensive Securities Times, Daily Economic News

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