Rolls-Royce, a luxury brand, is the kind of luxury car that only niche and noble people can afford.
Originally, the people who knew Rolls-Royce were niche groups, except for car enthusiasts and a wave of people who could afford it, many ordinary people did not know what Rolls-Royce was.
Rolls-Royce may not have imagined that it would quickly popularize the people in China in this way.
It found an Internet celebrity late and Lin Han and his wife to do publicity, directly by many knowledgeable netizens to the group ridicule, the result of Wang Sicong also expressed a view, which is fried.
To be honest, many people don't know about The Late And Late And Lin Han, just like many people don't know Rolls-Royce. Well, Rolls-Royce's propaganda purpose was achieved. The personality of the Internet celebrity has been stripped clean, and everyone takes what they need.
Later, some netizens said that Rolls Royce also invited a very controversial talk show celebrity Yang Kasa, who was on fire with sharp language and views, and there should be a large audience.
However, it seems that there is no such endorsement as a rumor. Whether there is or not, the exposure of Rolls-Royce has been achieved anyway.