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VIPKID was fined 500,000 yuan for violating the price law; Zhang Xinyuan Media Company, the originator of Douban Internet celebrity, was enforced; and Adidas was fined 45,000 yuan for false publicity

author:Data Magazine

#Digital Observer#【#VIPKID fined 500,000 for violating the price law# Using deceptive or misleading prices to induce others to trade】

VIPKID was fined 500,000 yuan for violating the price law; Zhang Xinyuan Media Company, the originator of Douban Internet celebrity, was enforced; and Adidas was fined 45,000 yuan for false publicity
VIPKID was fined 500,000 yuan for violating the price law; Zhang Xinyuan Media Company, the originator of Douban Internet celebrity, was enforced; and Adidas was fined 45,000 yuan for false publicity

Recently, Beijing Rice Technology Co., Ltd., an affiliate of VIPKID, was fined 500,000 yuan by the Beijing Haidian District Market Supervision and Administration Bureau for violating item (4) of the first paragraph of Article 14 of the Price Law of the People's Republic of China, and decided on the document number Jinghai Supervision penalty word [2021] No. 670.

The penalty decision shows that the parties used deceptive or misleading prices to induce others to trade. The main illegal facts are: the two product pages launched by the parties on the online platform are marked with "foreign teacher classes with an original price of 888 yuan, now 9 yuan and 5 sessions" and "9.9 yuan and a price of 199 yuan". After verification, the original price of the two products of 888 yuan and the price of ¥199 have never been actually sold, there is no relevant sales record, and the parties have not indicated or indicated the meaning of the crossed price.

【Douban net red originator #Zhang Xinyuan media company was enforced#】

VIPKID was fined 500,000 yuan for violating the price law; Zhang Xinyuan Media Company, the originator of Douban Internet celebrity, was enforced; and Adidas was fined 45,000 yuan for false publicity
VIPKID was fined 500,000 yuan for violating the price law; Zhang Xinyuan Media Company, the originator of Douban Internet celebrity, was enforced; and Adidas was fined 45,000 yuan for false publicity
VIPKID was fined 500,000 yuan for violating the price law; Zhang Xinyuan Media Company, the originator of Douban Internet celebrity, was enforced; and Adidas was fined 45,000 yuan for false publicity

On October 15, Yimeng Weima (Beijing) Culture Media Co., Ltd. became the executor, case number (2021) Jing 0105 Zhi 40710, the subject of execution was 10389 yuan, and the enforcement court was the Chaoyang District People's Court of Beijing Municipality.

The company was established in October 2011, the legal representative is Zhang Xinyuan, the registered capital of 1 million yuan, the scope of business includes the organization of cultural and artistic exchange activities, literary and artistic creation; investment management; investment consulting, etc., Zhang Xinyuan is the company's major shareholder and suspected actual controller, holding 51% of the shares.

It is reported that Zhang Xinyuan was once called "the first generation of Douban Internet celebrities" by netizens, and together with Evening Evening and Nansheng, he was known as the "Three Goddesses of Douban".

【#阿迪达斯因虚假宣传被罚4.5 million#】

VIPKID was fined 500,000 yuan for violating the price law; Zhang Xinyuan Media Company, the originator of Douban Internet celebrity, was enforced; and Adidas was fined 45,000 yuan for false publicity
VIPKID was fined 500,000 yuan for violating the price law; Zhang Xinyuan Media Company, the originator of Douban Internet celebrity, was enforced; and Adidas was fined 45,000 yuan for false publicity

Recently, Adidas (China) Co., Ltd. was fined 45,000 yuan for false or misleading publicity of goods or services, and the penalty unit was the Shanghai Xuhui District Market Supervision and Administration Bureau, and the punishment was based on Article 56 of the Law of the People's Republic of China on the Protection of Consumer Rights and Interests. It is worth mentioning that previously, the company had been fined more than 8,000 yuan for producing and selling unqualified products passing off as qualified products. (Data Magazine Synthesis)

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