#头条创作挑战赛 #
"The mouse's rest time is my work and rest time", this is what Ma Dayong said in an interview with CCTV reporters in 2019. At the same time, he also stressed that this is the key to the growth of his rat hunting company.
From a rat catcher who was looked down upon and even despised, to the boss of more than a dozen branches, Ma Dayong took only two years. Now he is not only worth tens of millions, but also has been interviewed twice by CCTV reporters.
In just two years, how did Ma Dayong achieve such a drastic transformation?
Born ordinary missed opportunities
Ma Dayong was born in Wuhan, Hubei Province, to a factory worker for an auto parts company and a cleaner at a nearby property. Children born in such families are basically self-sufficient from an early age, so Ma Dayong is no exception.
He studies hard every day, has excellent grades, and will get the first place in every exam, and as long as the school has an evaluation award or a good student award, there is basically Ma Dayong. Especially on Father's Day or Mother's Day, Ma Dayong will always take out his scholarship to quietly prepare gifts for his parents.
Not only that, Ma Dayong experienced the hardships and difficulties of his parents at a young age of seven or eight, so when his parents went out to make money, Ma Dayong would also learn his mother's usual appearance, cook meals for them, and wait for them to return.
After entering junior high school, Ma Dayong still studied seriously, and was also selected as a class leader. Not only that, he is also extremely talented in music, so on the recommendation of his music teacher, he successfully entered the school's performance club. Perhaps because he developed his team spirit from an early age, he was able to later demonstrate excellent leadership skills in his rat hunting career.
Unfortunately, the good times did not last long, and Ma Dayong had a serious illness. This disease is not serious, but it is not light, in short, it made Ma Dayong lose the opportunity to participate in the college entrance examination, and since then he has missed his college life. Ma Dayong was devastated, and for a long time afterwards, he was depressed all day.
When his parents saw that he was slumped, they couldn't bear to see their son lose confidence and fun in life at a young age, so they had to go to school and ask Ma Dayong's former homeroom teacher to come to his home to persuade him. Under the bitter heart of the head teacher, Ma Dayong finally calmly accepted the arrangement of fate and changed his attitude towards life since then.
Leaving home and working hard
"If the road of reading doesn't work, let's try the entrepreneurial route," Ma Dayong thought. But how do you start a business?
One evening, the family sat together discussing Ma Dayong's work. Ma Dayong, who had just recovered his mentality, unabashedly told his parents his thoughts. Because he had long acquiesced in his heart, his parents, who were accustomed to doing odd jobs and living an ordinary life, would definitely not agree with his bold and unrealistic idea.
However, although his parents were surprised that Ma Dayong wanted to start his own business, they did not disagree. Instead, he was very pleased to say: "Our generation only earns a little money by working part-time, only enough to feed the family, and there is never an extra money to buy you a lot of new clothes and toys." So when you have this idea and decide to keep doing it, I will definitely support it."
The affirmation of his family is simply the biggest capital on his entrepreneurial road for Ma Dayong. But Ma Dayong, as a freshly grown high school graduate, has never stepped into the door of society, how can he realize his entrepreneurial dream?
In this regard, Ma Dayong's father gave his feasible countermeasure, that is, first step into the society to break in, slowly accumulate some available experience, and then plan his own business step by step.
In short, what my father meant was that Ma Dayong could not be like a headless fly. You can't blindly do what you don't understand when you don't know anything, you don't know anything. After listening to it, Ma Dayong felt that what his father said was very reasonable, so he actively adopted his suggestion.
Two days later, Ma Dayong packed his luggage and left his hometown, where he had lived for more than ten years, and went to the city to work hard. The city is full of traffic and shop windows, these new things deeply attract Ma Dayong, who has never traveled far before, and he thinks about his first job as he walks.
After Ma Dayong arrived in Wuhan, he rented a small house in an old alley in the middle of nowhere. When the landlord heard that Ma Dayong had just graduated from high school and had just turned 18, he couldn't help but feel distressed, saying how the family could rest assured that such a young child would come to the city alone to work hard.
But after Ma Dayong listened, he was not moved. Just generously explained to the landlord: "Our children who don't go to school there are like this, the conditions at home are ordinary, and everything can only be done on their own."
The landlord shook his head helplessly after hearing Ma Dayong say these words, and had to admit that children from the countryside were indeed much more mature and sensible than children living in the arms of their families living in the city. Then he told Ma Dayong that the next community needed a water delivery man, and if he was willing, he was willing to talk to someone from the water bar and help him.
In this way, with the help of the landlord, Ma Dayong successfully found his first job. He wakes up early every day to deliver water to the residents upstairs, and then collects empty buckets and sends them to the designated water bar. Unfortunately, day after day, Ma Dayong, who had not recovered well, fell ill all of a sudden.
During the days when he was recuperating, the water delivery job was naturally replaced by another young man. Seeing that he had spent all his savings at once, and at the same time became an unemployed vagrant with no income, Ma Dayong realized the hardships of life, which was much more difficult than his days with his parents.
After recovering from a serious illness, Ma Dayong hurriedly embarked on his own entrepreneurial road. After much deliberation, he felt that these odd jobs in Wuhan had reached a saturated state, and it would be even more difficult to put down roots and have a stable job here. It is better to devote yourself to the road of entrepreneurship from now on, whether it is successful or not, always give it a try.
So early in the morning, Ma said goodbye to his landlord and boarded the shuttle bus to the outskirts of Wuhan. He learned from the Internet that Wuhan is striving to become a national civilized city, and due to the requirements of municipal planning, all kinds of saplings have a market in Wuhan. So, Ma Dayong decided to rent land in the suburbs to plant trees.
After renting the land, he did not stop for a moment, and ran non-stop to the nearby mountains to inquire about the market with the tree farmers and learn experience and skills. One of the kind tree farmer uncles enthusiastically invited Ma Dayong into his grass shed, patiently explaining to him the best types of saplings currently sold, as well as many things to pay attention to in the early stage of planting saplings.
During the afternoon of chatting with Ma, Ma Dayong learned a lot. Although he had seen others plant trees in his hometown before, he did not expect that planting trees would have many skills like doing Olympiad problems. And the uncle tree farmer also promised him that he would take him with him the next time he went to the villagers' house to buy saplings.
Under the step-by-step guidance and leadership of the uncle tree farmer, Ma Dayong planted locust trees, osmanthus trees, and apricot trees in his land, and he fertilized, weeded, sprayed, and watered the saplings on time. In the busy days, Ma Dayong felt a sense of accomplishment for the first time as he is now, thinking that he could earn the first pot of gold in his life soon.
However, the sky did not go against his wishes. Ma Dayong not only did not earn a penny, but also lost the hard-earned money sent to him by his parents from his hometown. It turned out that when injecting medicine to saplings, the medicine and water had to be mixed in a ratio of one to three, but when Ma Dayong looked at the notes he made while chatting with the uncle of the tree farmer, he found that he actually wrote down the ratio to one to two, resulting in the concentration of the medicine exceeding the normal standard.
But what use is it only now to discover? The saplings were burned to death, and the money was lost. Not to mention making money, Ma Dayong has become a penniless poor bastard. He was once again beaten by society, and his first venture ended in failure. In order to fill his stomach, Ma Dayong had to return to the city to work odd jobs to earn some small money to make ends meet.
Ma Dayong, who didn't know where to go, was strolling down the street when he suddenly passed a storefront when his eyes stayed on a recruitment revelation. Looking at the above content again, Ma Dayong couldn't help but laugh heartily, "Rat-catching work? Hahahaha, isn't this kind of work a piece of cake for me to have this kind of work all these years? After that, he strode into the rat trapping shop.
After hearing that Ma Dayong has been good at catching mice since he was a child, the boss immediately told him that he passed the interview. Although the rat catcher only has a salary of 200 yuan a month, at least the food and control here can solve Ma Dayong's food and clothing problem, so he reluctantly stayed.
Later, when he went to supermarkets and restaurants with his colleagues to catch mice, Ma Dayong found that the original rat catching industry had reached such a hot point, basically every supermarket and restaurant, at least every other month need to hire professionals to catch mice.
Aim for business opportunities and earn tens of millions a year
Ma Dayong seemed to see a new business opportunity, but when he thought that last time because he was not fully prepared, he ended up on the street, so this time he did not dare to be sloppy at all. Moreover, when the entry contract was first signed, the boss had already explained that employees must leave Wuhan if they wanted to set up their own portals, and could not stay in the local area to increase the competitiveness of Wuhan's rat fishing industry.
Therefore, although Ma Dayong already had a plan, he still did not hurry to implement the ideas in his heart. Instead, as usual, with a salary of 200 yuan a month, he continued to work as an ordinary rat catcher.
A year later, seeing that the time was ripe, Ma Dayong quit his job as a rat catcher, and at the same time fulfilled his agreement with his boss, left Wuhan, Hubei Province, and embarked on a train to Changsha, Hunan Province. On the moving car, Ma Dayong secretly vowed that this was his second time to start a business, and he must make a career.
However, even though he had made sufficient preparations, Ma Dayong, who had just arrived in Changsha, Hunan Province, encountered many thorny problems because he was not familiar with his life. For example, everyone does not understand the existence of the rat hunting industry, and some people will even cast questioning and contemptuous eyes on Ma Dayong who is engaged in the rat hunting industry.
But how could Ma Dayong, who has long been through the wind and frost, care about this? After he saw that there was no business in the store, he went to the printing shop next door to make a business card with his name, number, business scope and store address, and then carried two large bags and small bags to the streets with more traffic to promote his shop.
At first, only a few people were willing to catch the business card he handed over, but as Ma Dayong's business volume grew, his reputation in Changsha grew higher and higher. As a result, he soon established 16 branches in 16 provinces across the country. And the scope of their catching of mice is no longer limited to public places such as supermarkets and restaurants, in addition, they will also go to residential buildings to catch.
In his spare time, Ma Dayong also participated in a learning activity called "President Psychology". When they met on the first day to take turns to introduce themselves, when everyone heard Ma Dayong say that he was the boss of 16 rodent hunting branches, the audience boiled, and no one dared to believe that someone would really do this industry so hot.
At the same time, in this study class, Ma Dayong also met two good friends, one is the owner of the car 4S store, and the other is engaged in snack wholesale. After class, they often go to a nearby café and sit together to discuss the current market situation.
One day, Ma Dayong had a whim and felt that the Internet is currently in all directions, no matter where and who has any wind, netizens all over the country will know about it at the first time. Therefore, he bought the latest Mercedes-Benz car through the classmate in the 4S store, and then printed the body with the words "driving Mercedes to catch mice", and drove on the street every day.
Anyone who sees his car will stop to take pictures and post Weibo, which is exactly what Ma Dayong wants - to promote the rat catching industry to expand his business. And this move has also attracted strong attention from CCTV news. Therefore, in just half a year, CCTV twice sent reporters to interview Ma Dayong.
In this way, with his brilliant mind and hard-working spirit, Ma Dayong constantly updates his service concept, improves his business capabilities, and keeps up with the pace of the scientific era to open his company bigger and bigger. As a result, in just two years, he earned more than 20 million.