Cover news reporter Cai Shiqi
On August 27, the 2022 KPL summer playoffs ended, ten consecutive days of playoffs, almost every match day there are multiple event-related topics on the Weibo hot search list, on August 24, the topic of #Gemini # live broadcast room once rushed into the top ten Weibo hot search, and during the suspension of the final of the winner group on the 25th, there were also many viewers who used "Gemini and others are playing XX games" to ridicule the long waiting time.
"Gemini" is Guo Jiayi's ID when he was an e-sports player and coach, and also used in his Douyu live broadcast room, the 26-year-old young man is affectionately known as "Uncle Ge" by the audience, and he is also one of the most important in the KPL second-way commentary of the King of Glory Professional League.
In July, the e-sports variety show "Battle to the Peak" triggered a heated discussion among the audience, and Guo Jiayi was recognized by more people as the coach of the star artists in the show. Recently, the cover news reporter conducted an exclusive interview with Guo Jiayi, who told the reporter about his observations on the e-sports industry and his feelings about his live broadcast career.
Being an anchor is expensive in adhering to the spirit of self-discipline and professional e-sports
In 2017, 20-year-old Guo Jiayi joined the 2017 KPL Spring Championships promotion horse QGhappy team as the head coach, the former "Heroes of the Storm" professional player, in the first year as a coach on the KPL field was a great success, leading the team to win the spring and autumn seasons of the league championship and the Champions Cup championship, his coaching career can be described as the peak of his debut.
During Guo Jiayi's coaching, he led the team to win four championships, and in early 2019, he chose to "retire" from the coaching position and became an e-sports anchor full-time in Douyu.
As an e-sports coach with rich experience, the most important content of Guo Jiayi's daily live broadcast is to give two-way commentary on KPL matches and qualify with professional players. Recalling the time when he had just transformed from a coach to an anchor, Guo Jiayi said that the change in identity made him more disciplined. "I think live broadcasting is first of all to be diligent, I think he is more exaggerated than the professional players, to have self-discipline, why? Because professional players and coaches are managed, people's self-control is not the same when they are managed. But the anchor's self-control is different, no one cares about you, you want to rest, you want to broadcast to what time you can broadcast to what time, you may not broadcast when you are tired, in terms of self-control I think this is not the same, it may be more self-disciplined. Guo Jiayi said.
The self-discipline habits he developed on the e-sports field and the persistence in adversity helped Guo Jiayi survive the start-up period of his live broadcast career. Guo Jiayi said that it is very likely that there is no one to watch at the beginning of the anchor, and there is no bullet screen, which is really difficult. But if you want to be a good anchor, you must insist, just like the snowball effect on the e-sports field, find your own style, reasonably adjust the way to communicate with the audience, and slowly accumulate the audience. Guo Jiayi told reporters that he currently has to broadcast live for about 30 days a month, with a duration of 260-280 hours.
Compared with being an e-sports player and a coach, Guo Jiayi feels that the most difficult place to be an anchor is emotional consumption, because being an anchor must constantly interact with the audience and mobilize his emotions, plus his live broadcast time is also very long, and the duration of such a state is much longer than that of the general profession, so he will generally choose to be quiet after the broadcast, "the words will be much less."
The most memorable Jakarta Asian Games esports exhibition competition Participation in variety shows helps the outside world understand esports
In Guo Jiayi's professional e-sports career, he personally felt that the society's attention to the e-sports industry has deepened in recent years.
At the 2018 Palembang Asian Games in Jakarta, "League of Legends" and "Glory of the King" became performance projects for the first time, and the team composed of Chinese players won the championship, when Guo Jiayi, who was at the scene of the competition, saw the players wearing gold medals, and his pride was even stronger than his previous championships, and he also realized that there was more room for development in e-sports in the future.
In 2020, Guo Jiayi, who is already a full-time anchor, was invited to participate in an educational program "Teacher Please Answer" on Beijing Satellite TV, and as an e-sports practitioner, he introduced the development status of KPL to many educators, parents and students present, and also "solo" with students who wanted to become professional players on the spot, dissuading students who were not suitable for professional e-sports. The reason why he participated in that show, Guo Jiayi said that at that time, he felt that the audience of tv programs was mainly the older generation, which was a rare opportunity to do science popularization to people who did not understand e-sports and even had prejudices against e-sports.
After the broadcast of "Battle to the Peak" this summer, Guo Jiayi's live broadcast room poured in a lot of artist fans who did not know about e-sports before, so he will introduce the new e-sports audience on the basis of the original live broadcast content, such as the training mode of professional teams and the daily schedule of players. He found that many fans of stars have a relative lack of understanding of the difference between the level of operation of artists in the game and the professional esports field, and this part of the audience slowly learned the professionalism of the professional team and appreciated the wonderful content of the esports after starting to watch the KPL.
After participating in the filming and production of "Battle to the Peak", Guo Jiayi felt that this cross-border variety show was an innovative boost for the continued out-of-the-loop e-sports competition. He believes that the audience watching KPL has not yet reached a high level of 80% of all the player groups of King of Glory, but because of similar variety shows, it may attract more players who only play "Glory of Kings" to pay attention to KPL e-sports events, which is a good thing for all e-sports practitioners.
"Poisoned milk" is because the audience is easy to remember the dramatic results Less stubborn after not being a coach
One of the most widely known labels in Guo Jiayi's live broadcast room is "poisonous milk", that is, his prediction of the direction of the situation on the KPL field is often contrary to the final result, for example, he just said in a very firm tone that "so-and-so team has such a big advantage, how to lose", and soon the leading team was overturned by the opponent Jedi, so that every time such a situation occurred, the fans of the team on the flip side would launch a barrage such as "Thank you for the mysterious power from Douyu 35252 (Guo Jiayi live broadcast room)" in the official live broadcast room of the KPL.
In fact, this also reflects the influence of Guo Jiayi's two-way commentary, Guo Jiayi told reporters that many people pay attention to themselves, but also play on the official main channel, or a relatively happy thing. He said that he is not for the sake of the effect of the program to often "poison milk", "my Weibo predictions are actually quite accurate, in fact, it is still such a sentence, good things do not go out, bad things spread thousands of miles, I predict that when it is accurate, everyone selectively forgets, but when it is not accurate, everyone remembers, so it will have the way it is now." ”
In the traditional sports world, after the retirement of the ball king Pele, almost every World Cup will publicly express his optimism before the game, and the teams he is optimistic about are often eliminated early, so he is also known as the "crow's mouth", Pele's "reverse prediction" has also become a topic of discussion among fans, and his prediction "overturning" has gone beyond the scope of sports news and has become a social anecdote, in fact, it has also helped the promotion of football. Guo Jiayi and other anchors predict the trend of the game and make two-way commentary, which not only becomes a supplement in addition to the official content of the KPL format, but also enriches the content of the event together, but also can drain themselves and continue to engage in e-sports-related work from the perspective of the professional arena.
As the first coach to bring the operating system to the KPL field, although Guo Jiayi has been away from the teaching staff for many years, he still pays close attention to the tactical iteration upgrade on the professional field in the live broadcast room. Guo Jiayi told reporters that in recent years, with the continuous adjustment of the map, military line and hero of "Glory of the King", the tactics on the field have been very different from when he led the team, and operation has become the basic skill of all teams.
When he now interprets the game, Guo Jiayi calls himself an "outsider", and he feels that compared with when he was coaching, he now drills less horn tips and less stubbornness as a head coach. He also said that after not being a coach, some of his ideas could not be proved by the players playing training matches. "For example, my current ideas can only stay there, but I don't know if it's right or wrong, I don't have a chance to experiment now, I can only wait until a team uses these things during the game to know if my ideas are feasible."
Guo Jiayi as a professional teammate, many are still active in the coaching position, such as Song Jize (Wuhan eStarPro head coach SK) and many other former friends led the team into the KPL S group in the summer, they are still good friends, maintain communication, but because several of the coaches still have a competitive relationship, so they are more about mentality problems than technical problems.
The 2022 KPL Summer Finals are coming on September 3, and Chongqing Wolves and Wuhan eStarPro will meet again in the Finals after this year's Spring Games. The predecessor of the Chongqing Wolves, QGhappy, who won four championships when Guo Jiayi was in charge, when he led the team member Peng Yunfei (ID: Fly) was still the main force of the team and was challenging his seventh title, while the head coach of Wuhan eStarPro, SK, was Guo Jiayi's old teammate and was leading the team to the new record of four consecutive championships in the top tournament of King glory. Guo Jiayi has been invited to explain the finals at the Shanghai offline viewing point of Marriott Travel, and the e-sportsman will also witness the emergence of the summer champion in a new form.
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